Why should researchers stop focusing on problems and start focusing on people? What is important for user researchers to know about bias (their bias)? And why does Steve have a museum of foreign groceries in his home? In this episode we take a deep-dive with Steve Portigal into how he thinks about research, the struggles he sees internal research teams going through, and how heâs adapting to changes in the industry.
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Steve is one of the most experienced, effective and well known user researchers on the planet. In his 20+ years as Principal of Portigal Consulting, he has run research studies - interviewing hundreds of people - for organisations such as eBay, Hewlett-Packard, Microsoft, Nike, PayPal, and Sony. Steveâs a regular blogger and podcaster, as well as the author of two widely praised books on user research - âInterviewing Usersâ and âDoorbells, Danger, and Dead Batteriesâ.Â
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Find Steve here:
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LinkedIn: https://www.linkedin.com/in/steveportigal/
Website: https://portigal.com/
Blog: https://portigal.com/blog/
Medium: https://medium.com/@steveportigal
Twitter: https://twitter.com/chittahchattah
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Listen to Seveâs podcast - Dollars to Donuts:Â
https://portigal.com/podcast/Â
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Treat yourself to a copy of Steveâs booksâŠ
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Interviewing Users: How to Uncover Compelling Insights
https://bit.ly/2YVPEG9
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Doorbells, Danger, and Dead Batteries: User Research War Stories
https://bit.ly/2MwhxCs
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LinkedIn: https://www.linkedin.com/company/the-space-in-between/
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Host: Brendan Jarvis
https://www.linkedin.com/in/brendanjarvis/