Most owners in the trades do not have a revenue problem. They have a profit problem. Ben Hansen, the Profit Doctor, joins me to break down why you are working harder than ever with nothing to show for it and how to fix it.

In this episode, I sit down with Ben Hansen, the Profit Doctor, to dig into why so many blue collar entrepreneurs are incredible operators and terrible CFOs for their own company. We talk about the gap between turning wrenches and understanding your numbers, why most bookkeepers and CPAs are not setting you up to win, and what to do if your revenue is climbing but your profit is stuck.

Ben walks through his 4-part profit prescription, the difference between profit, revenue, and cash, how to think about pricing in the trades, and why you should stop doing the jobs that always lose you money. We also get into profititis, the 50–20 rule, and how cutting the worst 20 percent of your customers and work can be the fastest way to double what you keep.

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► Free resource: 90 Day ROI Playbook — Multiply Your Profits with the Skills No One Trains https://bitnw.academy/roiplaybook

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Guest: Ben Hansen, Profit Doctor

Topic(s): Scale lean, boost margins, and build a business that actually gives you freedom, not just bigger numbers.

https://profitdoctor.com/

Music Licensing by Audiio

License #: 0981896904

#profit #profitability #smallbusiness