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Never one to shy away from a controversial opinion, Charlie shares his opinions (and the outcome of his testing with an estate agency business) of a new method of bringing properties to market WITHOUT conducting a valuation.
Certainly a though provoking proposition, we'd love to know your thoughts on this?
In this episode we cover:
• Why traditional property valuations may be harming both agents and consumers
• Whether estate agents should stop giving valuations altogether
• How true market value is actually discovered, and why offers matter more than opinions
• What agents should talk about if they are not talking about price
• How to handle seller objections when they insist on a valuation or a ballpark figure
• Why launch price is not the same as market value, and what its real purpose is
• How buyers behave differently when agents stop guiding offers
• Why overpricing puts serious buyers off before they even view
• How this approach can lead to faster sales, higher fees, and fewer fall-throughs
• Whether shorter agency contracts create better outcomes for sellers and agents alike
We hope you enjoy the conversation, and thank you Charlie!
By Property-Porn StarsNever one to shy away from a controversial opinion, Charlie shares his opinions (and the outcome of his testing with an estate agency business) of a new method of bringing properties to market WITHOUT conducting a valuation.
Certainly a though provoking proposition, we'd love to know your thoughts on this?
In this episode we cover:
• Why traditional property valuations may be harming both agents and consumers
• Whether estate agents should stop giving valuations altogether
• How true market value is actually discovered, and why offers matter more than opinions
• What agents should talk about if they are not talking about price
• How to handle seller objections when they insist on a valuation or a ballpark figure
• Why launch price is not the same as market value, and what its real purpose is
• How buyers behave differently when agents stop guiding offers
• Why overpricing puts serious buyers off before they even view
• How this approach can lead to faster sales, higher fees, and fewer fall-throughs
• Whether shorter agency contracts create better outcomes for sellers and agents alike
We hope you enjoy the conversation, and thank you Charlie!

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