Join Ian and Mark as they sit down with Toby Martin, a seasoned lettings specialist and regional executive for ARLA Propertymark. In this episode, Toby shares his expertise on the art of lettings, emphasizing the importance of creating positive experiences for clients. Learn how to build trust, position yourself as a lettings expert, and utilize video content to attract and retain landlords. Don't miss this opportunity to gain valuable insights into the world of lettings from a true industry professional.

Join us as Ian Preston, the driving force behind Preston Baker, shares his insights into the future of real estate. Discover his innovative fee structure and learn what his SWOT analysis for estate agents looks like in 2025.

Additionally, Ian discusses his ambitious plans to revolutionize the industry through the integration of AI. Gain valuable insights into how AI can streamline processes, enhance customer experiences, and improve overall business efficiency.

This episode provides actionable strategies to help you adapt to changing market conditions and position your business for long-term success.

Mark and Sam talk through what it really feels like to sell the family home, and how agents can acknowledge those feelings to win more business and build better relationships with their clients.

Want to sell your agency for top dollar? Learn how Anton Plackowski built his estate agency, Next Place, from scratch to a successful exit. Discover the strategies and mindset needed to create a valuable business that attracts buyers. Tune in to this episode for expert insights on building a saleable real estate empire.

In this episode, Ian and Mark sit down with marketing expert Simon Leadbetter to unlock the secrets of effective real estate marketing. With over 30 years of experience, Simon shares practical tips and actionable advice that you can implement immediately. Learn how to measure your marketing efforts, identify key performance indicators (KPIs), and optimize your strategies for maximum impact. Don't miss this opportunity to gain valuable insights from a marketing guru and elevate your real estate business.

https://grow.perrypower.co.uk/the-built-to-grow-bootcamp3htds Ready to build a stronger, more sustainable business? Tune in now!

In this weeks podcast episode Chris and Ian discuss key details for estate agents looking to up their turnover in 2025.

Discussing a selection of marketing techniques and new opportunities through AI. This episode is a high level deep dive for people in agency that are in the process of making their 2025 marketing plan and budget.

- How Chris got into marketing

- Website hacks for your business

- AI in agency that works

- Video creation tips

- Things NOT to do tomorrow

- Future proofing your agency

- Copy cats

- And more are all discussed

Learning the art of lead generation, automation, audiences and digital marketing can help all estate agents! But it’s a mine field out there and lots to learn…

So Chris K gives you and insight into how to start on the episode. We hope you enjoy and if you want to chat with Chris you can do so via his website.

https://chriskyriacou.uk

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