E682: How to measure pogo sticking in SEO and how to fix it!

Plus more SEO questions from the audience…

Question 1: Should you change the name of your company and URL if your company name is too common? If so, what's the best way to do this while still maintaining SEO?

Question 2: How do we measure pogo sticking in SEO - when a searcher comes to our page through Google Search, but goes back to the search engine results because our page doesn't give them what they want? How do we measure this and fix it?

Question 3: What's the real way to tell if a keyword is competitive / difficult or not?

Thank you to everybody for the questions!

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Episode Overview 00:49 Question 1: Should You Change Your Company Name for Better SEO? 03:43 Question 2: Measuring Pogo Sticking in SEO 07:18 Question 3: Evaluating Keyword Competitiveness 10:42 Conclusion and Further Resources

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #seohacks #seotips #digitalmarketing