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Automation and cheap data turned outbound into spam and Google’s new rules are shutting the door on mass email. AI only made the noise louder.
In this episode we break down how the predictable-revenue model collapsed, why reply rates keep falling, and why phone calls and research-driven outreach are proving more effective. JB Daguené, founder and CEO of Evergrowth, explains how his team uses AI digital colleagues to help sales teams start real conversations instead of just firing off sequences.
By Toni Hohlbein & Raul Porojan5
88 ratings
Automation and cheap data turned outbound into spam and Google’s new rules are shutting the door on mass email. AI only made the noise louder.
In this episode we break down how the predictable-revenue model collapsed, why reply rates keep falling, and why phone calls and research-driven outreach are proving more effective. JB Daguené, founder and CEO of Evergrowth, explains how his team uses AI digital colleagues to help sales teams start real conversations instead of just firing off sequences.

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