Watch full episode here: https://youtu.be/7M114-FtZFI
Bringing a first-of-its-kind event to life requires collaboration, creativity, and a deep commitment to the Memory Maker experience.
In this episode of Stories from the River, Charlie Malouf hosts Heather Greenwood, Director, People; Emelyne Henderson, Senior Manager, Experience & Events; and Debbie Ortega, Manager, Experience & Events, from the Experience and Events team to reflect on the inaugural VIP Summit at Broad River Retail's Fort Mill campus. Designed as a unique gathering focused on financial programs for the company's retail Memory Makers, the Summit was inspired by the success of the Sleep Summit and built to "unlock" new levels of performance through engaging training sessions, peer panels, and partnerships with Synchrony, Versatile, Fortiva, Qualifi, and Progressive.
From navigating winter storms and shifting schedules to delivering warm meals, thoughtful swag, and seamless execution, the team shares what it took to make the event a success. With interactive rotations through six curated sessions and insights from top-performing Memory Makers, the Summit blended education, connection, and celebration. This episode highlights the teamwork behind the scenes, the impact on business goals, and the power of investing in experiences that put Memory Makers at the center.
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