Storytellers Grove

If you’ve ever struggled with the fear of rejection, felt like your mindset is holding you back, or want to learn how mental performance training can support your business growth, this episode is for you.

I chat with Karina, a mental performance coach who has worked with top athletes and members of the U.S. Army. Karina’s journey is nothing short of inspiring—she transitioned from high-stakes environments to now helping women business owners calm the F down, push through fear, and step into their highest potential.

In this episode, we’ll explore:

• Karina’s unique journey from working in the army to coaching women business owners
• How to train your brain for success and build mental resilience
• Overcoming the fear of rejection and stepping out of your comfort zone to get better at sales
• Understanding the science of manifestation and how it applies to business
• Practical performance tips to shift limiting beliefs and achieve your goals

Connect with Karina:

• Website
• Instagram
• LinkedIn
• True Adventure Collective Podcast

Connect with me:

• Website
• Instagram
• Linkedin
• Check out my services

Welcome to Verbally Processing, a new monthly series!

Each month, I'll be taking you along as I verbally process my latest focal points in business and life. To kick off the series, I’m giving you a behind-the-scenes look at how I’m planning this podcast to build deeper brand recognition. Through these candid conversations, I hope you’ll discover insights you can use to implement into your own business.

Today’s episode dives deep into everything I’ve been feeling while planning the podcast and how I balance strategy with energetics to stay aligned and authentic. If your ideas sometimes feel all over the place or you struggle to find clarity in your business, this episode is for you.

In this episode, we’ll explore:

• How to find the "through line" that connects your ideas and passions, so your business feels cohesive and aligned
• Creating a branded series to build recognition and encourage consistent engagement
• How to craft a content strategy that builds on top of itself, inviting your audience to binge and engage more deeply with your content
• The importance of defining your core values and identifying your North Star to guide your business activities
• How to strike the balance between structured strategy and creative flow

Connect with me:

• Website
• Instagram
• Linkedin
• North Star

If you’ve ever felt overwhelmed, scattered, or like you're in a constant state of “survival mode” in your business, this episode is for you. Entrepreneurs often overlook how much their root chakra, the energy center responsible for stability and security, influences their ability to feel grounded and focused. When your root chakra is unbalanced, it can lead to financial stress, insecurity, and a sense of being stuck.

In today’s episode, I’m sharing how balancing your root chakra can lead to a more stable and successful business foundation. I’ll also be diving into my personal journey of finding stability while building my business and offering practical advice on how to align your energy so you can feel safe, grounded, and secure.

In this episode, we’re chatting about:

• How an imbalanced root chakra can affect your business decisions
• Why grounding is essential for financial security and feeling safe
• My personal experience with financial insecurity in my business journey
• Practical tips for creating stability in your life, including journal prompts
• A guided root chakra meditation to help you feel more grounded

Connect with me:

• Website
• Instagram
• LinkedIn
• Check out my services

If you’ve ever heard the advice “you need more storytelling” in your marketing, but you’re unsure how to actually execute that, this episode is for you. Unless you’re already a writer, a lot of people freeze up when they’re told to tell stories. “What do I include in the story? What if I’m not a good storyteller? What does it even mean to be a ‘good’ storyteller?”

Well today, I’m joined by Cyndi Zaweski is an award-winning journalist and content strategist here to help you tell better stories. Her StoryCraft marketing framework gives founders a cohesive strategy to share their passions and expertise, using their story as the throughline between what they love and who they serve.

She writes about the intersection of business growth and personal growth to inspire storytelling ideas in her community of more than 80,000 people online. With all of the conflicting advice being thrown at us online about what hashtags to use, when to post, etc. it’s really refreshing to hear Cyndi’s take. By taking a journalistic approach to marketing, Cyndi cuts through the noise and simplifies the entire process.

In this episode, we’re chatting about:

• How Cyndi’s background in journalism made her approach to Instagram different
• Actionable tips to tell better stories
• Why telling better stories can land you more aligned clients
• The importance of shifting our focus away from fast growth tips

Connect with Cyndi:

• Website
• Instagram
• Newsletter

Connect with me:

• Website
• Instagram
• Linkedin
• Check out my services

In today’s climate, community is often thought of in terms of follower count. But what if we went back to really considering our neighbors? That’s a concept that’s really at the heart of today’s guest’s message.

Today, I’m joined by Ali Eslamifar, the host of The Ally Show and the 10 Minute Pause Podcast. Ali is a former tech professional who has overcome significant mental health challenges during his personal and professional life. Now, he’s taking what he learned through those challenges and shining a light on inspiring stories of strength and mental health. You can check out my episode of The Ally Show here.

Ali’s personal brand story is really rewriting Western misconceptions on what it looks like to be a Middle Eastern man. Ali tells stories of bridging cultural divides through compassionate conversation, sharing amongst neighbors, and the impact of inner work on outer circumstances.

This conversation takes both a macro and a micro look at how our relationships form our lives. For anyone listening who is interested in the branding lesson behind this episode, pay attention to the way Ali frames his answers in story. Stories are remembered up to 22 times more than facts. So notice how this episode sticks in your mind after listening, and that might be why!

In this episode, we’re chatting about:

• Growing Up in the Middle East
• Misconceptions and Understanding the Media’s Influence
• The Power of Language and Mindfulness
• Navigating Energetic Communication and Emotional Signals

Connect with Ali:

• Website
• Instagram
• Linkedin
• Listen to Ali's podcast on Spotify
• Listen on Apple
• Watch on YouTube

Connect with me:

• Website
• Instagram
• Linkedin
• Check out my services

Welcome to Storytellers Grove, the podcast where Brand Storytelling and PR meets wellness. I’m your host, Amanda Grover, a brand strategist and yoga teacher that believes in the power of purpose driven small business owners connecting to their inner compass.

Whether you’ve been following me for a while or you’re new to the community, I’m inviting you into my world by sharing my own personal story today. In my life and career, I’ve been through tower moments that have led me here. From landing my dream job only to realize it was toxic to becoming a yoga teacher on a whim, my story is not a straight line to one pre-determined marker of success.

And as listeners of this podcast, I’m sure you can relate. Over the course of this podcast, you can expect to hear from thought leaders in the content marketing space, wellness industry, and PR world. I’m on a mission to bring greater clarity and connectedness to my audience. By going inward and connecting with ourselves, we tap into a more profound ability to connect with others.

In this episode, we’re chatting about:

• Who this podcast is for
• The mission behind Storytellers Grove
• My personal and professional story
• How you can work with Storytellers Grove on a deeper level

Connect with me:

• Website
• Instagram
• Linkedin
• Check out my services

Welcome to Storytellers Grove!

You’ve followed the calling in your heart to build a conscious business and work towards a mission that’s meaningful to you. You’ve listened to all of the Instagram gurus, purchased courses and so much more to make this dream happen.

But with each day, it’s more and more clear that you have to build a rock solid relationship with yourself in order to make that impact you desire. That’s where Storytellers Grove comes in!

I’m your host Amanda Grover, a brand strategist and yoga teacher helping purpose-driven business owners build clear, defined, and aligned brand strategies. Here, we’re bringing heart and soul back into branding.

Tune in on Wednesdays for stories that connect us with industry experts, meditations to keep you grounded as you move through business milestones, and one on one chats with me. It’s my hope that your eyes will light up with a new understanding of the ways in which brand storytelling can be fun and ultimately bring you home to yourself.