For this episode of Sell With Authority, we have a special treat for you — we're taking a big twist.

We're celebrating a significant milestone — episode 500 of StrategyCast, hosted by the brilliant Lori Jones. Lori is a seasoned marketing executive with a proven track record in strategic communications.

Her expertise spans innovation, disruption, and visionary leadership — making her a standout in the agency space.

For this milestone episode, Lori graciously allowed me the honor of interviewing her — flipping the script and delivering golden nuggets of wisdom galore.

If you and your team are looking to maximize strategies and tactics that can help you close out 2024 strong — or to push past a plateau in your biz dev — don't miss this opportunity to learn from Lori.

What you will learn in this episode:

• Why innovation, disruption, and vision are meaningful words for Lori
• Maximizing technology and strategy for right-fit clients
• Differentiating your agency from the sea of competitors
• Emerging trends in marketing and communications that we should be paying attention to
• Ways to adapt to recent innovations in marketing and strategy
• How to streamline the sales process by removing friction
• Examples of successful innovative marketing strategies

Resources:

• Podcast: https://strategycast.com/
• Website: https://avocetcommunications.com/
• LinkedIn Business: https://www.linkedin.com/company/avocet-communications/
• LinkedIn Personal: https://www.linkedin.com/in/lorisutoriusjones/
• Facebook Business: https://www.facebook.com/AvocetCommunications/
• Twitter Business: https://twitter.com/AvocetComm
• Twitter Personal: https://www.linkedin.com/in/lorisutoriusjones/

Additional Resources:

• Website: www.predictiveroi.com
• Visit our newly expanded Resource Library
• Join us in our free How to Fill Your Sales Pipeline Facebook Group