Strategic Selling Techniques? Explore effective strategies on how to use purposeful self-promotion with our strategic selling techniques.

Strategic selling techniques — On this episode of Sell With Authority, we focus our time and attention on a goal that will help you roar into 2024 and crush it throughout the year — how best to leverage your smarts in content and self-promotion that enables you to sell from a position of authority — without looking self-promotional.

I am excited to welcome Lisa Bragg. Lisa is the Founder of MediaFace, a Toronto-based content and consulting firm. She has literally written the book on how to talk about success, Bragging Rights: How To Talk about Your Work Using Purposeful Self-Promotion.

Lisa’s book provides a structured approach and framework to enhance your visibility through purposeful self-promotion. She is sharing her invaluable insights and expertise on how to be genuinely helpful to your audience while promoting your work effectively, ultimately moving the needle in your business.

What you will learn in this episode is about strategic selling techniques:

• Why you should market to where you want to go
• How you can craft a signature story in which your right-fit prospects can see themselves
• How to teach in both helpful and meaningful ways
• Ways to best leverage your smarts and best strategic selling techniques
• How to sell from a position of authority without sounding self-promotional

Resources:

• • Want to learn more about unique and effective strategic selling techniques? You can find Lisa here:
  • LinkedIn Personal: https://www.linkedin.com/in/lisabragg/
  • LinkedIn Business: https://www.linkedin.com/company/lisa-bragg-consulting/
  • Facebook: https://www.facebook.com/ThatLisaBragg/
  • Instagram: https://www.instagram.com/thatlisabragg
  • Bragging Rights Riff Tool: https://www.lisabragg.com/listener-love
  • Learn more about strategic selling techniques by reading this book: Bragging Rights: How to Talk about Your Work Using Purposeful Self-Promotion by Lisa Bragg