Strategy Talks: Content Strategy for Small Teams

If I were to give you a magic 8-ball, would you ask it questions about your online audience? If you are a marketer, of course you would!

Who wouldn't want to know more about the mental state of their audience and about what makes someone take action?

Join this episode of Strategy Talks where we dive into psychology and marketing. Don's miss it!

★★★★★ 

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

Samantha Cameron is a Social Media Alchemist helping entrepreneurs and businesses turn their content into GOLD.

As a social media expert, coach, and mentor, she also educates and guide individuals on how they can integrate social media psychology into social media strategies.

Having a strong social media strategy is not just a luxury; it's a NECESSITY and is an invaluable asset for any business but so many businesses either neglect it altogether or use a scattergun approach which simply won't work.

With a wealth of social media experience and knowledge cultivated over the past 8 years, Ishe has supported numerous businesses toward achieving greater consistency, visibility, and expansion in the social media world.

Sam's passion lies in empowering entrepreneurs and businesses to increase their social media presence, building long-lasting relationships, and bigger communities, and creating social media strategies that drive more inquiries, enhance sales, and create a sturdy foundation for increased consistency and visibility in the online space.

Samantha is also a Mum to 5 incredible children, wife to her husband Rich, and an advocate to raise awareness of a mental health condition - Pervasive Arousal Withdrawal Syndrome (PAWS) a condition that affected my son and turned our world upside down in 2020.

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

Find out how to feel, look and sound confident on stage (or on a podcast, in a webinar or in the next meeting you lead!) Join us for tips, ideas and insights into what it takes to take the stage - and rock it!

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Andrea Pacini, the author of the best-selling book ‘Confident Presenter’, is a presentation coach and Head of Ideas on Stage UK. He specializes in working with business owners, leaders, and their teams who want to become more confident presenters.

Since 2010 Ideas on Stage , Andrea has worked with thousands of clients around the world, including organizations like Microsoft, Spotify, eBay, The World Bank, and over 500 TEDx speakers.  

Andrea is on a mission to stop great ideas from failing just because of the way they’re presented. His vision is to help hundreds of thousands of business leaders inspire their audiences, increase their influence, and make a positive impact in the world.

★★★★★

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

Join Dorien and Tim for a SPECIAL EPISODE of Strategy Talks!

In this episode, we will talk about the effect social media has on our mental health, as marketers, as well as parents or partners.

The big question we are answering today: 'Is social media killing our mental health?' Join us and weigh in on this topic.

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Tim Campbell-Smith is so extroverted he puts the social back in social media. Tim’s love language is local restaurants, and Time Magazine describes him as “someone we’ve literally never heard of.” Having a passionate love affair with Pinterest, Tim’s plants describe him as a “snazzy guy who’s pretty good at digital marketing.”

Tim also felt obligated to share he’s consulted for hundreds of businesses worldwide and completed training with honors in both Adult Education and Digital Marketing Management. An international speaker and trainer, he also teaches business and marketing at York University, and his newest book, Lousy and Conflicting Advice: A Humorous Reflection on a Career in Social Media Marketing is out now.

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

How do you create, prepare, and deliver high-quality presentations at work and on stage? It's hard, isn't it?!

And what if... you consider yourself to be an introvert? 🤷‍♀️

In this episode, I sit down with Janneke Clever (my daughter!), who developed a framework to be able to deliver presentations, whether you thrive on stage, or have stage fright. Her framework touches on content, framework, design and delivery! As an introvert, she now teaches others how to present! Join us!

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Janneke thrives on finding solutions through data. Driven by a passion for machine learning and AI, she uses her expertise to empower organizations, particularly within the government sector. As a Technical Consultant, Janneke dives deep into complex datasets, unearthing valuable insights that help agencies operate more efficiently, optimize their operations, and make data-informed decisions.

Beyond her analytical prowess, Janneke is a Charleston resident who cherishes quality time with her husband. When she's not tackling data challenges, you can find her pounding the pavement on a run, losing herself in a good book, or whipping up a delicious meal in the kitchen.

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

What is REALLY stopping you from creating video?

Whether it is the thought of being on camera, the lack of story ideas, or the tech that is holding you back, tune in for this episode of Strategy Talks! I had the pleasure of watching Karlyn teach this from the stage last year, and she is soooo good! There is so much good advice headed your way... tune in!

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Karlyn Ankrom is the founder and lead strategist of Oh Snap! Social and creator of the Fan

Firestarter Framework, a new approach to social media marketing made specifically for businesses “tempted to fake their own death and flee to Tahiti at the mere thought of content creation.”

Backed by a journalism degree, Karlyn has always been creative and loved writing. As the world transitioned from Web2 to Web3, she has seen the evolution of social media taking the place of traditional PR, with businesses utilizing it to get information to potential clients and the press without the traditional press release.

Karlyn developed her user-friendly strategy after working for a decade with a variety of

brick-and-mortar businesses that were decidedly social media allergic, not because they didn’t want to do social media, but because they were intimidated by it. In response, her new system helps newbies get on the fast track to “unsticking their social media” in just one hour per week.

Karlyn has written for the Social Media Examiner, been highlighted in Business Insider, and appeared on ABC 7 News.

★★★★★

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

If you think 'a four post strategy' for social media is just that: creating four posts per week - you've got to join us! In this episode of Strategy Talks, Katie shares her brilliant four post strategy that allows you to post less yet make a bigger impact! Get ready to learn and implement.

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Katie Brinkley’s ‘less is more approach’ to social media marketing helps clients achieve more growth while posting less. 

This game-changing method leverages Katie's platform-agnostic storytelling tactics tailored to each brand's goals. 

From implementing social media growth for AT&T and DirecTV to providing done-for-you social media and podcasting services, Katie understands social media's evolution. 

Katie brings 20 years of experience and expertise to the table, blending journalism and social media savvy. 

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

Whether you are a solopreneur, small business owner, or marketer...you NEED other people. We ALL need other people in life and business. In this week's episode, I explore the power of partnerships with Robin Waite!

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Robin is the Founder of Fearless Business, a regular speaker at various business events and the bestselling author of several books, including Online Business Startup, Marketing Machine and the recent popular release Take Your Shot.

He puts his two decades of experience to work, providing business coaching to clients worldwide helping them to achieve their goals, create more time, and increase their revenue.

From the age of 18, Robin spent four years as a systems analyst for a medical devices company, increasing their turnover by 50 percent, from £1m to £1.5m.

From 2004 to 2016 Robin led a successful marketing agency serving over 250 clients. During this time delivering workshops and masterclasses that helped over 1,000 business owners improve their marketing, product architecture, pricing, websites, and digital advertising.

Behind the scenes, Robin is a husband and father to two young girls, a surfer and a Sunday warrior (road cyclist). He hates going up the hills but is well known at his local cycling club for his descending at speeds more than 50mph down said hills.

Robin holds a Guinness World Record for participating in the largest-ever speed networking event, has raised over £5k for a local Children’s charity in the last 4 years, and has a goal to help remove 100kg of plastic from the World’s Oceans within the next 12 months via another charity he supports – 4Ocean.

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

Leaders! This one is for you. Meet Patrick; a thoughtful leader, trainer, and amazing speaker. In this episode, Patrick shares a framework for getting things done! (and he's writing a book about it.) I know you NEED this. Don't miss it!

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Patrick Veroneau is a seasoned leadership consultant and founder of Emery Leadership Group, which he established in 2008. 

He holds a Master's in Organizational Leadership and has over 15 years of experience advising executives, managers, teams, and individuals across healthcare, pharmaceutical, finance, industrial, real estate, and insurance industries. 

Patrick is the author of the book, The Leadership Bridge: How to Engage Your Employees and Drive Organizational Excellence as well as a TEDx speaker

★★★★★

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

What is agile marketing and how can it help your digital marketing agency? This week's guest helps us understand the value of an agile mindset, agile tools, and agile principles. If you are at all curious about how being agile can make you a better marketer, be sure to tune in!

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Stacey Ackerman is a well-known thought leader in the agile software and agile marketing communities. For a decade, she has successfully transformed traditionally run companies into cultures and teams that embrace agility. 

She’s a regular contributor on agile marketing for MarTech and Forbes Coaches Council and speaks at global agile conferences, including multiple years at the Global Scrum Gathering. 

She’s helped numerous companies including MetLife, Shipt, Sleep Number, Best Buy, Bio-Techne, BlueCross, Premier, Thomson Reuters, and Optum. 

She holds a Bachelor’s in Journalism & Communication and a Master’s in Organizational Change Management.

★★★★★

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript

To grow your business or career, you need to be SEEN. One of the most effective ways to increase your online visibility is to use LinkedIn. This is what this week's guest will be sharing with us. Tune in for the latest updates, ideas and tips on LinkedIn with "How to raise your visibility on LinkedIn".

★★★★★

Are you grappling with your marketing strategies? Seeking to outperform your competition? 

You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding. 

My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world. 

Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

Let's do this!

★★★★★

Louise Brogan empowers entrepreneurs and professionals to shine on LinkedIn through her boutique agency and popular podcast/YouTube channel, "LinkedIn with Louise." A champion of small businesses, she hosts local networks, met King Charles, and even visited Downing Street, proving the power of LinkedIn for professional growth

Louise Brogan runs a boutique marketing agency working with entrepreneurs, SMEs, and professionals who want to raise their profile through LinkedIn in a genuine and valuable way. 

Louise is an international speaker and hosts the LinkedIn with Louise Podcast and YouTube channel. 

 For the past three years, Louise has been a Small Business Britain Champion and hosts small business networks in Belfast on a monthly basis.   In 2019, Louise was invited to attend No 10 Downing Street to represent small businesses and was invited in 2022 to meet King Charles at Buckingham Palace at a reception honoring Small Business contributions to the UK economy. 

★★★★★

Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

Social media tools that we love, recommend, and use to produce this show:

• Socialinsider
• AgoraPulse
• StreamYard
• Descript