In this episode of the AgCulture Podcast, Stu Ferguson, co-founder of Hunter Riley Limited in New Zealand, breaks down the evolution of the manuka honey industry, from its early chaos to today’s global competition. He shares how engineering, land management, and branding are transforming beekeeping into a modern agribusiness. Learn what’s next for the sector and what lessons apply to agripreneurs worldwide. Listen now on all major platforms! 

Meet the guests:

Stu Ferguson transitioned from mechanical engineering into apiculture over two decades ago, becoming a key innovator in New Zealand's manuka honey industry. As co-founder of Hunter Riley Limited, he focuses on improving hive management, sustainability, and product integrity. His unique blend of technical knowledge and agricultural vision is helping reshape global perceptions of manuka honey.

What you will learn:

(00:00) Introduction

(04:30) Manuka honey properties

(07:00) Land use strategies

(10:50) Global market challenges

(13:20) Industry consolidation

(22:00) Quality control systems

(34:10) Closing thoughts

Discover the world of agriculture with the "Ag Culture Podcast".  This podcast will be a gateway for those passionate about agriculture to explore its global perspectives and innovative practices.

Join Paul as he shares his experiences in the agricultural industry, his travels and encounters with important figures around the world.

Available on YouTube, Spotify and Apple Podcasts.

Subscribe at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.agculturepodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and keep an eye out for future episodes, bringing insights and stories from the vibrant world of agriculture.