"Speed of culture" is one of those phrases agencies love to throw around. But when Taylor Swift dropped a surprise album teaser and every brand posted glittery orange logos, it sparked a debate: are brands hopping on trends adding value or just adding noise?

I sat down with Stef Schmit and Josh Rangel from Ogilvy to get into Culture Current, their framework for knowing when to move fast and when to show restraint. We cover the Four S's, why content calendars aren't actually dead, how they turned the Anthony Davis trade into a Woj Bomb moment, and what the Embassy of Japan had to say about Taylor Swift's travel plans.

If you want to learn more about Culture Current, reach out to [email protected]

When 400 brands partner with a single movie (coughwickedcough), most just become noise. So what separates the partnerships that actually work from expensive logo slaps?

I talked with Matt Kessler from Martin Entertainment about their Aspercreme x Spinal Tap II campaign and how brands should be approaching entertainment partnerships. We dug into authenticity, scarcity, and why the barriers to entry are actually the point.

Is your brand building in or bolting on? Listen in to find out.

Huge thanks to Matt Kessler and the team at Martin Entertainment!

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Most agencies treat client approval like a battle to be won. But what if that dynamic is exactly what's killing your best ideas? In this episode, I talk with Chris Colliton, Executive Creative Director at Zulu Alpha Kilo New York, about a completely different approach. One where clients become your partners in crime rather than obstacles to overcome.

We dig into why the ideas that feel most impossible to sell are often the most effective, how to present unprecedented concepts with confidence, and what it takes to build an agency culture where wild ideas can actually thrive.

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For every ad you see on TV, dozens of brilliant ideas were killed along the way. That gut-wrenching feeling of losing a script you loved is a universal part of the creative process.

In this episode, we're going behind the scenes with the creators of the Dead Ad Society, a unique anti-award show where dead ads get a second chance at life.

We'll talk about why great ideas die, how creatives cope with rejection, and the story of one ad that was too good to stay buried.

Big thanks to my special guests:

Caleb Dewart (hungryman)

LJ Johnson (hungryman)

Chad Broude (Highdive)

💀 Enter your favorite dead scripts at deadadsociety.com 💀

Learn more about hungryman.

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Cannes Lions: I went, I saw, I... spent a lot of money.

In this episode, I'm giving you the no-holds-barred recap of my first time at the infamous festival. You'll get my genuine take on the event, a full rundown of what I got up to, and a complete disclosure of my expenses. Most importantly, I'm answering all your burning questions like "Was it worth it?" and "Would you go back again?"

In this week’s advertising news roundup:

🔎 Jaguar is looking for a new agency after their questionable rebrand

💼 We now know who was behind the adorable (but sad) LinkedIn post from Elmo, Mary Adam

🌟 Scheana and elf Cosmetics teamed up for a partnership that’s as good as gold

🦖 The Little Spoon and Barney collab made millennial parents nostalgic

📖 Hinge is in their BookTok era with the new installment of the No Ordinary Love campaign

🎈 Confused.com popped up with a hilarious new spot

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In this week’s advertising news roundup:

🥐 Panera baked up a stylish Croissant Clutch with 72andSunny

🐴 Rebecca Black is NOT a one-trick pony in a spot from e.l.f Cosmetics and Mischief

👏 A’ja Wilson’s on top top top in a catchy video from Nike and Wieden + Kennedy

🥪 Subway has bigger balls than Ikea thanks to Saatchi UK

☠️ Life360’s animated musical by Alto is very dark, very relatable, and very funny

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In this week’s advertising news roundup:

🛻 Wacky businesses in a teaser campaign for Slate’s customizable truck

🏀 The Trial of Luka Dončić and Nike’s longform content play

☀️ An extremely simple billboard, maybe too simple?

🐔 Taco Bell is crashing out over chicken nuggets

🎥 My new video on the pros and cons of portfolio school

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In this week’s advertising news roundup:

A Madwell update from Adweek

Jimmy Fallon announced a new marketing reality show, On Brand

Paul Rudd recreated his 90s Nintendo commercial

Heinz Dubai found a solution for all those ketchups in your junk drawer

DoorDash encouraged people to stay home with their dogs

I’m going to Cannes!

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In this unedited episode, I'm reacting to Adweek's interview with Madwell CEO Chris Sojka.

They talk about the infamous private jet, the Wiz Khalifa payment issues, a theme park (??), and much more. And of course, I interject with my opinions along the way.

Check out the full podcast episode from Adspeak here.