Ep. 369: Let's discuss the truth about confidence, risk and success. In this special episode, the mic gets flipped! Yahel Demeter—branding strategist, business consultant and friend—takes over as guest host to interview me in one of the most candid and raw conversations I’ve ever had on Success in Mind. We go deep into the parts of myself I rarely show, what success really means, and the power of taking risks (even when they’re terrifying).

Yahel asks me the tough questions—no fluff, no filters—and we explore what it takes to grow, lead, and transform your life and business from the inside out.

Whether you're a coach, a high achiever, or just someone looking to unlock your next level, this episode will challenge how you think about success, mindset, confidence, and the real journey of entrepreneurship.

Why I said yes to this interview without hesitation—and almost immediately regretted it (ha!)

The side of me most people never see—and why that needs to change

The turning point that shattered my "shy mouse" identity

A behind-the-scenes story from my NLP training that taught me how to let go of perfectionism

The surprising truth about risk and how it relates to lasting success

Confidence building

Personal transformation

The psychology of success

Entrepreneurial mindset

NLP & breakthrough coaching

Risk-taking and resilience

High-performance coaching

Ready for your own transformation? Book a free call with me at teriholland.ca and let’s talk about what’s next for you.

Click here --->>> Join Kajabi for $99 for three months! 

Learn more about Yahel Demeter: www.yaheldemeter.ca

Chapters:

00:00 – Why I Said Yes to This Interview
03:00 – The Side of Me Most People Don’t See
05:00 – Leaving the Shy Version of Me Behind
06:50 – How NLP Training Changed My Life
08:30 – The Perfectionist's Lesson: Failing to Get 100%
14:30 – Facing a Challenge That Could Have Ended It All
20:00 – The Link Between Risk and Success
23:30 – What Success Really Means (Beyond Money)
26:30 – Helping Clients Define What They Really Want
30:00 – Is Confidence More Important Than Clarity?
34:30 – How I Know Someone Is Ready for Transformation
42:00 – Motivation: Pain vs. Desire
47:00 – Biggest Client Transformation I’ve Ever Witnessed
49:00 – If I Only Had 5 Minutes to Unlock Change…
52:30 – What I No Longer Teach (ADHD and NLP)
55:00 – How I Measure Coaching Success
56:50 – If I Had to Start Over From Scratch…
59:00 – Print Marketing, Reframing, and Rapid-Fire Questions

Ep. 368 Are you ignoring this overlooked branding strategy? In this episode of Success in Mind, I’m joined by brand identity designer Ami DeMelo, and we’re diving into something that might surprise you… print media.

Yep, in a digital world, we’re talking paper, packaging, and why it all still matters more than ever. Ami shares how she helps businesses create meaningful brand experiences—ones that people actually remember—and why the tactile, physical world of print still has serious power in a screen-saturated society to help you stand out from your competition. 

We talk about:

🎧 Listen in to learn:

What a brand identity designer really does (and why it matters)

How to create brand materials people actually want to hold onto

Why physical touchpoints like business cards and packaging still drive sales

How to keep your brand cohesive across both print and digital

The #1 thing to consider before you print anything

Why strategy matters more than the size of your marketing budget

Whether you’re building a luxury brand, a minimalist vibe, or just want your marketing to actually get noticed—this conversation will open your eyes to what’s possible with intentional design.

🎁 BONUS: Ami is creating a DIY brand audit checklist! Sign up to get it below ⬇️

 📎 Resources + Links:

✅ Sign up to get Ami's DIY Brand Audit Checklist when it comes out: https://amidemelo.com/free-resources/

✅ Connect with Ami DeMelo on Instagram: @amidemelo

✅ Learn more about her work: www.amidemelo.com

✅ Grab your ticket for 5 Peaks Summit (Ami’s a featured speaker!): www.5peakssummit.ca

✅ Try Kajabi for free for 30 days: https://app.kajabi.com/r/tP6BMkjv/t/lelxvxfo

✅ Work with Teri: www.teriholland.ca

Chapters:

00:00 – Welcome + Meet Ami DeMelo
02:30 – From Fashion to Branding
04:00 – Is Print Still Relevant?
07:30 – The Power of Packaging (Hello Apple + Il Makiage)
11:00 – How Print Builds Connection
14:30 – Making Your Digital and Print Presence Match
18:00 – Print That Gets Shared
21:00 – Common Print Mistakes to Avoid
25:00 – QR Codes, Trends & Tech
28:30 – Going Green with Print
31:00 – Branding Q&A from Instagram
36:00 – Rapid Fire Fun
39:30 – Final Words + Free Brand Audit Checklist

Ep. 367 Understanding Trademarks & Copyrights for Creators with Andrei Mincov

In this episode, I welcomed back the always brilliant Andrei Mincov of Trademark Factory. I knew I had to bring him on again after so many questions came up in my podcast training around copyright and trademarks—especially for podcasters, YouTubers, and content creators.

We covered so much in this conversation, and Andrei has such a clear and practical way of explaining this often confusing topic.

✨ Here's what we explored:

The difference between copyright and trademark (hint: one protects the how, the other protects the who)

What aspects of your podcast or YouTube channel are automatically protected—and which aren’t

Whether or not episode titles are protected 

How to know when it’s worth trademarking your brand or logo

What to do if someone uses your content—or if you accidentally use someone else’s

Plus, Andrei shares a personal answer to our ongoing "question for the next guest" tradition and leaves us with a powerful one to pass along.

🎧 Whether you’re a beginner podcaster or a seasoned content creator, this episode is packed with essential insights that can protect your brand and save you from future headaches.

And if you’re serious about trademarking your brand, check out trademarkfactory.com—I’ve used them myself, and it made the whole process SO much easier.

Let me know your biggest takeaway from this episode—and tag me if you’re rethinking your brand strategy after listening!

Show links:

Try Kajabi free for 30 days

Work with me: www.teriholland.ca/about-you

Watch my TEDx Talk: https://youtu.be/G2ntNjgskK0?si=CxurzVh43iIYnfSI

Chapters

00:00 Introduction to Building Your Own Brand

00:33 Welcome to Success in Mind

00:37 Meet Andrei Mincov: Trademark Expert

01:38 Diving into Trademarks and Copyrights

03:00 Understanding Copyrights vs. Trademarks

05:37 Trademarking for Podcasters and YouTubers

07:58 The Importance of Protecting Your Brand

14:36 Global Trademark Challenges

16:30 Trademarking in Different Markets

22:04 Episode Titles and Trademarks

24:47 Understanding Copyright and Trademarks for Titles

25:42 The Importance of Launching Over Perfecting

26:23 Fair Use and Critiquing Others' Work

29:40 Ethics and Legalities of Using Others' Content

36:49 Trademarking Your Brand: Steps and Advice

42:11 Final Thoughts and Advice for Entrepreneurs

Ep. 366: In this episode of Success in Mind, I’m sharing something that holds so many of us back from showing up, sharing our message, and being seen: the fear of online haters, trolls, and cancel culture.

I share a deeply personal story about a time I was publicly attacked online by people I once knew—and how that experience nearly stopped me from pursuing my coaching business. But more importantly, I talk about the powerful lesson I learned from it: resilience.

If you’ve ever been afraid to start your podcast, launch your YouTube channel, write your book, or speak your truth because of what “they” might say... this episode is for you.

🎯 Key Takeaways: -

💡 Episode Highlights:

If this episode lit a fire under you—or even gave you a spark—please subscribe, leave a 5-star review, and share it with someone who needs it.

Let me know over on @TheTeriHolland what you’re going to do differently after listening to this.

Want help launching your podcast or stepping into the spotlight with confidence? Let’s chat. Book a call with me here

🎙️ Thanks for being here with me. Until next time—stay bold and stay in success. 

Chapters

00:00 The Importance of Resilience in the Online Space
01:12 Facing Criticism and Online Attacks
08:32 Lessons in Resilience from Adversity
12:51 Focusing on Supporters Over Haters
16:34 Empowering Yourself to Share Your Message

Ep. 365:  In this episode I'm sharing why I quit setting goals and how it changed everything. I share my unconventional journey of giving up traditional goal setting. I'll tell you why I chose to abandon rigid goal-setting frameworks this year in favour of trust and faith.  Learn why sometimes, letting go of specific goals can open the door to greater achievements in personal growth strategies and success without goals.

Show links:

 Connect with me on Instagram

Learn more about working with me:  www.teriholland.ca

Support the show: https://buymeacoffee.com/teriholland

Chapters:

00:00 Introduction: No Goals for the Year

00:55 Handing Over Control to God

03:22 Podcast Growth and New Projects

05:20 Navigating Business Decisions

09:27 Recognizing Divine Guidance

19:53 Conclusion and Future Updates

Ep. 364: Are you undervaluing your services because someone told you your prices are too high? In this episode of Success in Mind, we tackle the common trap of lowering your worth to fit someone else’s budget. Your pricing reflects your expertise, results, and value—so why let someone else’s money mindset dictate your own?

Join me as we discuss: 

If you’ve ever felt pressure to discount your services or doubted whether you’re "charging too much," this episode is for you. Tune in now and step into the confidence you deserve!

🎧 Listen now: www.teriholland.ca

Key Takeaways: ✅ Pricing objections are often a reflection of the buyer’s priorities—not your value. ✅ Lowering your prices attracts lower commitment and can lead to burnout. ✅ You don’t have to justify your worth—stand firm in what you offer! ✅ Instead of discounting, reframe the value and offer flexible payment options.

Resources & Links:

Follow me on Instagram: www.instagram.com/theteriholland
Learn how to podcast: The 5-Day Launch Your Podcast Challenge

Let’s Connect!
💬 Did this episode resonate with you? Share your biggest takeaway on social media and tag me @TheTeriHolland so I can cheer you on!
⭐️ If you loved this episode, please leave a review—it helps more people find Success in Mind and step into their confidence!

Until next time, remember: Your worth isn’t up for negotiation.

Chapters:

[00:00:00] – Welcome & Episode Introduction
[00:01:00] – The Truth About Pricing & Perception
[00:03:00] – The Impact of Raising vs. Lowering Your Prices
[00:05:00] – People Pay for What They Value
[00:07:00] – How Lower Prices Attract Lower Commitment
[00:09:00] – Setting Prices Based on Your Ideal Client
[00:12:00] – Standing Firm: How to Handle Price Objections
[00:14:00] – When & How to Barter (The Right Way)
[00:16:00] – Final Takeaways: Owning Your Worth
[00:17:00] –  Closing Thoughts

Ep. 363: This week on Success in Mind, I’m sitting down with Dr. Destini Copp to talk about all things newsletters, and this conversation is a game-changer. If you’ve been sending out the same old “Here’s my latest blog/podcast/other thing” email and are wondering why no one’s opening it, this episode is for you.

Destini breaks down:

She also shares her go-to AI hack for writing subject lines that boost open rates and keep subscribers hooked.

Key Takeaway: Your newsletter isn’t just a marketing tool—it’s a business asset. And if you’re not monetizing it, you’re leaving money on the table.

Resources & Links:

If you found this episode helpful, share it with a friend who needs to hear this. Leaving a review also helps more people find the show.

Chapters

00:00 The Importance of Newsletters for Small Businesses
03:11 Understanding Email Marketing vs. Newsletters
05:51 Misconceptions About Email Newsletters
09:12 Creating Engaging Newsletter Content
12:00 Growing Your Email List
14:58 Segmenting Your Email List
18:04 Common Mistakes in List Building
20:59 Avoiding Alienation in Newsletters
23:58 Standing Out in the Inbox
27:26 Crafting Compelling Subject Lines
28:48 Choosing the Right Newsletter Platform
29:59 Establishing a Unique Brand Voice
31:52 Generating Fresh Content Ideas
34:53 Repurposing Content Across Platforms
35:43 Monetizing Your Newsletter
39:42 Finding Sponsors for Your Newsletter
41:45 Determining the Right Frequency for Newsletters
42:12 Rapid Fire Questions and Personal Insights

Ep. 362: In this episode of Success in Mind, we explore the powerful intersection between mindfulness and productivity. Discover how being present can make you more efficient and get more done with less stress. Learn practical tips from successful leaders who integrate mindfulness into their routines, including morning meditation, mindful meetings, and taking regular breaks. Tune in to find out how mindfulness can transform your approach to work and life, making you a more effective leader, and entrepreneur.

Get my 7-Minute Morning Routine here

Connect with me on Instagram

Work with me

Join the 5-Day Launch Your Podcast Challenge

Chapters:

00:00 Introduction to Mindfulness and Productivity

01:05 What is Mindfulness?

02:18 Morning Routines for Mindfulness

03:07 Mindfulness in Meetings

04:12 The Importance of Breaks for Productivity

07:24 Success Stories of Mindfulness

10:42 Benefits of Mindfulness

14:08 Conclusion and Call to Action

Ep. 361: Cybersecurity for Small Business. In this episode of Success in Mind, I sit down with cybersecurity expert Dylan Evans to unravel the complexities of digital security for small businesses. We dive into common misconceptions, practical, low-cost strategies, and the impact of AI on cybersecurity. You'll gain insight into the importance of understanding your unique vulnerabilities and how to safeguard your business without breaking the bank. Whether you're a solopreneur or managing a small to midsize business, this episode is packed with actionable advice to keep your business safe. Tune in to uncover the secrets to protecting your business from cyber threats!

Learn more about Dylan Evans and Simple Salt: https://saltyonsecurity.net/

Connect with Dylan Evans: https://www.linkedin.com/in/dylanevans-makesecuritysimple/

Join the 5-Day Launch Your Podcast Challenge! https://www.teriholland.ca/launch-your-podcast

Try Kajabi for 30 days: https://app.kajabi.com/r/tP6BMkjv/t/n4lik4ok

Work with Teri: www.teriholland.ca

Support the show: https://www.buymeacoffee.com/teriholland

Want to be a guest on Success In Mind? Send Teri Holland a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/successinmind

Chapters:

00:00 Introduction to Cybersecurity for Small Businesses

00:20 Meet the Expert: Dylan Evans

01:54 Common Misconceptions in Cybersecurity

05:28 Effective Cybersecurity Strategies

08:12 Protecting Solopreneurs and Small Online Businesses

14:43 The Role of Payment Systems in Cybersecurity

17:18 Managing Client Data Safely

19:50 The Role of Security in Business

21:36 AI's Impact on Cybersecurity

24:12 Practical Tips for Cybersecurity

27:30 Introduction to Simple Salt

32:43 Rapid Fire Questions

38:41 Final Thoughts

Ep. 360:  Ever find yourself in a creative block and can't seem to shake it off? You're not alone! This episode of Success in Mind is packed with my top tips to help you break free from that creative block. From changing your environment to consuming different types of content, I'll guide you through strategies that have worked for me. Plus, I have a unique free tool just for you: a hypnosis recording for confident content creation! Tune in, get inspired, and let's get your creative juices flowing again!

FREE Hypnosis recording: Confident Content Creation

Work with me: www.teriholland.ca

Support the show: buymeacoffee.com/teriholland

Connect with me on Instagram: www.instagram.com/theteriholland

Listen to this episode next: Cycle Syncing for Success with Renae Fieck

Chapters:

00:00 Overcoming Creative Blocks

00:51 Personal Struggles with Creativity

02:00 Tips to Reignite Creativity

11:47 Changing Your Environment to Stimulate Creativity

13:59 Creative Warm-Ups and Content Consumption

19:22 Leveraging Your Monthly Cycle for Greater Creativity

23:16 Taking Breaks From Being Creative

25:42 Free Hypnosis for Confident Content Creation