Success Unscrambled Podcast

Angela sat looking at her Instagram bio wondering how to get clients from Instagram.

You see, she has been using the platform for a number of years and she knew her potential customers used it too.

In fact, Angela has an Instagram business account and she doesn't consider herself one of those influential content creators.

It has been a struggle for her to come up with Instagram posts 3-5 days every week of the year.

What else can she publish apart from personal photos and talk about her new products and services?

Are you facing the same struggles as Angela?

As a freelance business owner, you know that marketing is key to your success. And while there are many different marketing channels you can use, Instagram is one of the most effective.

With about one billion active users, Instagram is a goldmine for finding potential clients. But how do you go about it?

In this post, you'll learn the closely guarded secrets to finding your dream clients on Instagram to exponentially grow your business.

Latest Instagram Marketing Statistics

The latest Instagram marketing statistics this year show that:

* There are now one billion active users on Instagram

* More than 80% of users follow a business on Instagram

* 200 million Instagram users visit at least one business profile every day

* 60% of users say they have become more interested in a product or service after seeing it on Instagram

* 75% of people take action, such as visiting a website after looking at an Instagram post

How to Know if Your Clients Are on IG

The first step is to determine if your ideal clients are even on Instagram. If you're targeting consumers, the answer is most likely yes.

However, it's not quite as clear-cut if you're targeting other businesses.

Here are a few questions to ask yourself to help determine whether your target clients are on Instagram:

Do they use other social media platforms?

If your target clients are active on other social media platforms, there's a good chance they're also on Instagram.

What kind of business do they have?

If your target clients are in a creative field or are running a lifestyle business, they're more likely to be on Instagram.

Do they have the time and resources to be active on Instagram?

If your target clients are small business owners or entrepreneurs, they may not have the time or resources to be active on multiple social media platforms.

Once you've determined that your target clients are indeed on Instagram, it's time to start reaching out to them. And the best way to do that is through your Instagram profile.

The Science Behind Hashtags

When using hashtags on Instagram, it's important to use ones that are relevant to your business and industry.

You also want to make sure you're using popular hashtags.

The reason for this is that the more popular a hashtag is, the more likely it is to be seen by potential clients.

So, how do you find popular hashtags? There are a few different ways:

* First, you can use a hashtag research tool...

Kiara searched for the current freelance social media rates because she wanted to become her own boss.

After 10 years working for fortune 500 companies, Kiara was on a mission to change things up.

She didn't like the idea of being restricted to only a few weeks of paid time off each year.

In fact, what would be brilliant is if she had the ability to work from anywhere in the world.

You see, she got the travel bug 3 years ago while on holiday in Malta.

Since then she has been trying to see how she can create a lifestyle that suit her needs to travel.

As social media becomes increasingly important for business owners, the need for freelance social media managers is on the rise.

But what is a freelance social media manager, and how much should you charge for your services?

If you are just getting started as a freelance social media manager or are thinking about becoming one, you're in the right place.

In this post, you'll learn everything you need to know about freelance social media rates.

What is a Freelance Social Media Manager

A freelance social media manager is someone who manages and helps grow a company's social media presence.

This can include creating and managing social media accounts and various social media pages, creating social media posts, responding to comments and messages, running Facebook ads, Instagram ads, and more.

Essentially, a freelance social media manager is responsible for anything and everything related to a company's social media presence.

Social Media Statistics - Service in High Demand

First, let's take a look at some social media statistics that show just how in-demand social media management services are:

* There are over 4.62 billion active social media users worldwide based on Smart Insights

* 77% of small businesses use social media

* 97% of marketers use social media to reach their target audiences

* 68% of adults in the US get their news from social media

As you can see, social media is no longer a luxury - it's a necessity for businesses of all sizes.

And with over 4.62 billion people active on social media platforms, there are many potential customers out there for businesses to reach.

But businesses can't just jump into the social media fray without a plan or strategy. That's where freelance social media managers come in.

Freelance social media managers help businesses create and implement effective social media marketing campaigns.

They also manage the day-to-day tasks of posting content, engaging with followers, and monitoring analytics.

In other words, freelance social media managers are responsible for helping businesses grow their online presence and reach their target audiences.

Why Level of Experience Matters

When it comes to social media management, businesses need someone who is experienced in the platforms and tools and knows how to create content, develop strategies, and measure results.

An inexperienced social media manager might be able to set up a ...

Debra sensed that she should be looking for jobs for highly sensitive persons.

She wasn't sure why she felt this way or how to express her need.

You see Debra enjoys working with other people but somehow working from home alone felt more fulfilling.

There was a time she relished the hustle and bustle of the office environment.

The chit chat of colleagues, the casual meeting at the watercooler and the cosy discussions over a cup of tea or coffee.

However, Debra noticed that she enjoys being alone more and more over the last few years and has a need for space and the great outdoors.

Does this sound like you…

* You identify as a highly sensitive person or suspect that you could be a highly sensitive person.

* You feel like the business world was not made for people like you.

* You’re in a career that comes with an overwhelming work environment leaving you feeling exhausted and burned out.

* You want to finally find a job that supports your needs as an HSP.

If so, then finding the right job can be absolutely essential to your well-being as an HSP.

Many HSPs struggle in traditional work environments, where they are required to be around people and noise all day long.

The good news is that there are many jobs out there that are perfect for HSPs!

In this blog post, we will discuss the 31 best jobs for highly sensitive persons.

We'll also offer tips on how to identify if a job is right for you and how to go about finding the best work opportunities for your unique needs.

7 Signs You Or Someone You Know Is a Highly Sensitive Person

If you're not sure whether or not you're an HSP, there are some common signs to look for. Here are 7 of them:

1. You tend to be highly sensitive to your environment.

If you find yourself highly sensitive to your surroundings, you may be an HSP.

HSPs are highly sensitive people who are easily overwhelmed by noise, bright lights, and strong smells. Too many stimuli can quickly lead to overwhelm and anxiety.

If you're an HSP, it's important to create a peaceful environment for yourself where you can relax and recharge.

This may mean avoiding crowded places, investing in noise-cancelling headphones, or spending time in nature.

Whatever works for you, make sure to give yourself the time and space you need to thrive.

2. You often feel overwhelmed in busy or chaotic situations.

If you're highly sensitive, chances are you've felt overwhelmed in busy or chaotic settings.

Places with too many people or too many stimuli can be a hindrance. You might prefer areas with open space and few people.

As an HSP, it's important to find environments that work for you.

Whether that means avoiding crowded places or taking breaks often, do what you need to do to stay sane.

3. You tend to be a deep thinker and have a rich inner life

Being highly sensitive can be both a blessing and a curse.

On the one hand, it allows you to be in tune with yourself and your emotions in a way that others may not be.

You're able to pick up on subtleties and find meaning in things that others might miss. However,

Maya wondered who are the best wholesalers for Amazon FBA to help her scale her business.

A few years ago Maya heard about the ability to sell products on Amazon.

So, she decided to dip her toe in the water by first testing out a few items from one wholesaler.

Her first month was a bit sketchy because she needed to get an FBA seller account approved.

There was also the stress of ensuring that the items she wanted to send to Amazon met their packaging requirements.

After sending in her items using an Amazon FBA service, Maya waited for them to be loaded into the warehouse.

If you've ever sent items to Amazon for sale you know how nerve-racking this experience can be.

A few days after her items went live she got her first sale. Woohoo!!

Tell me if this sounds like you...

* You don't know where to start. With so many options available, you're finding it difficult to know where to start your search for Amazon wholesalers.

* You're feeling overwhelmed. There is a lot of information out there on different Amazon FBA wholesalers. You're getting overwhelmed trying to compare all of the different options.

* You're worried about the quality. You want to make sure that you're getting high-quality items. Otherwise, you could end up with a lot of returns or unhappy customers.

* You're concerned about the price. Wholesale prices can vary greatly, so you're trying to compare prices before making a purchase. You want to make sure that you're getting a good deal on the products you're buying.

The solution? Sourcing your Amazon FBA products from a list of vetted Amazon wholesalers with excellent customer service!

If you're looking for the best wholesalers to source your products from, look no further. In this blog post, you'll learn about 17 of the best wholesale suppliers to purchase products from!

Whether you're just starting out or are a seasoned Amazon FBA seller, these wholesalers should be at the top of your list!

But before we jump in, let's talk about...

Why Amazon FBA is a great way to earn money online

Amazon FBA is a business model in which Amazon sellers ship their products to Amazon's fulfilment centres, and Amazon handles the storage, shipping, and customer service for these products.

This business model has several advantages for Amazon sellers.

First, it allows them to focus on sourcing and marketing their products, rather than on logistics.

Second, it provides access to Amazon's huge customer base.

Third, it gives sellers the ability to take advantage of Amazon's economies of scale, which results in higher profit margins.

And because you're dealing with a large, established company, there's less risk involved in terms of payment processing and customer service.

So if you're looking for a business opportunity with low overhead and good potential for growth, Amazon FBA could be a great choice for you!

How to sign up for Amazon FBA

Amazon FBA is a popular program for online sellers, but it can be a little tricky to sign up for. Here's a quick step-by-step guide to getting you started.

* Create an Amazon seller account: You'll need to provide some basic information about yourself and your business.

Gemma scrolled through page 3 of Google search, she was desperate to start a business with 10K because she wanted things to be different.

She had enough of what she now experienced in her life so she needed a change.

You see, Gemma's husband died of cancer a few years ago which took her by surprise.

As a middle-aged widow with two young children, she was not ready to face life as a single mom.

I mean, Greg, her husband, was so strong and healthy. So, when the consultant told her to prepare for the worst it came as a complete shock for her.

Luckily, Greg had life cover and a really generous death in service benefit that covered the mortgage and day-to-day living expenses.

Although Gemma didn't need to worry about the basic bills there was one thing that kept her awake at night.

What can she do now with her life? Who was she now that Greg is gone? What does she want her future to look like?

Let me know if you are facing these challenges.

* You've always wanted to be your own boss but you don't know where to start

* The thought of opening a shop scares you to death, what if nobody will buy your products

* Opening a local bakery or coffee shop sounds cute but it would take a lot of work

* Working from home would actually suit you better but can you run a business from home?

* Most franchises cost more than $10,000 to join so what business can you start?

If only there was a way to quickly and easily assess which type of business you can start and run successfully with $10K.

In this post, you'll learn all about the type of businesses you can start for less than $10K that'll bring in $5,000 to $10,000 a month in less than 12 months.

Small Business Statistics

Before diving into these business ideas for $10k or less let's look at some small business statistics.

Did you know that there are over 29 million small companies in the US? This statistic was kindly provided by the folks at Findstack.

What's even more interesting is that 50% of small businesses start at home.

It reminds me that last week I made a loaf of wicked vegan banana bread and I'm considering selling it locally (pipe dream).

Let me not distract you from the core numbers, 29% of small business owners stated that they started their business to be their own boss.

While 17% said that they were dissatisfied with corporate America.

Are you a teeth grinder? Lol!! Just reading that statistic made me grind my teeth unconsciously (I'm not sure how to get rid of that habit).

The number one statistic that I always find surprising is that 99% of businesses in the US are small businesses. Thanks to the folks at Thrive My Way for this fact.

Here's the statistic that causes potential entrepreneurs to get wobbly knees. 50% of startups fail within the first year of business.

Just when you think that statistic was bad, this one will send you screaming back into your safe and comfortable...

Angela opened a new browser window and typed, start a virtual assistant business.

The first 4 results in her search were adverts from popular platforms like Fiverr, Upwork and Udemy.

As she scrolled further down the page she saw results from popular sites such as Time Doctor and Business Insider.

She spent some time quickly reading through each result one at a time.

Angela quickly took notes as she read and digested the content.

She was listening to a podcast on her way to work and she heard about someone like her who makes $5,000 a month online.

This person was working as a virtual assistant (VA) and Angela never heard of this role before.

Let me know if you can relate to any of these.

* You've always wanted to be a virtual assistant but you're not sure how to get started

* The thought of leaving your secure corporate job scares you to death

* You're not sure if you have the skills to succeed as a VA

* Fear of failure is your number one barrier to getting started

If only there was a way to safely dabble and become a virtual assistant part-time just so that you can try it out.

In this post, you'll learn the pros and cons of becoming a virtual assistant and what it actually takes to get started and become successful this year.

What is a Virtual Assistant

In case you've never heard of a virtual assistant before let's spend some time looking at who is a VA.

According to Wikipedia, a virtual assistant is also known as a virtual office assistant. They are self-employed and provide professional assistance to an organisation.

Another name for them is administrative assistants for online businesses.

The services they provide can be administrative, technical or creative in nature.

Generally speaking, these assistants provide support while working from home.

Administrative Support

This kind of administrative support can include calendar management, inbox support, email management, customer support, issuing invoices and client management. People who provide this support are normally called personal assistants.

Technical Support

While the phrase technical support may seem obvious a VA can assist with answering technical queries, troubleshooting software, software migration and technical set-up.

Creative Support

For those who prefer the creative side of the business, their services can include social media management, graphic design, social media strategy, copywriting and marketing.

You might be surprised because none of the services provided by a VA is new or different from ordinary jobs.

What makes virtual assistants unique is the fact that they mainly provide support to digital businesses compared to the familiar brick and mortar businesses.

Virtual Assistant Pros

So, let's spend some time looking at the advantages of becoming a virtual assistant.

Looking at the VA pros will give you the motivation you need to step out in faith.

* Be your own boss

* Work your own hours

Elena needs an honest Smarterqueue review by someone who has used many other social media tools.

You see, Elena has used several social media management tools in the past.

In fact, at any given time she uses 1-3 tools to get the results that she needs for her business.

However, this year she wants to get that one social media management software that can do all the things.

She's just tired of jumping through all the hoops every week to track her social media channels.

Let me know if you are experiencing these challenges.

* You would like the ability to batch 30-90 days of content in a single day

* Scheduling several weeks of mixed content is important for you

* It's impossible to find a single scheduler that does it all

* One of your biggest struggles is scheduling GIFs

If only there was a social media scheduler that has the ability to handle several media types across 5-7 platforms.

In this post, you'll learn how you can become unbelievably productive using just one social media software.

Social Media Statistics

I don't know about you but it seems like social media is here to stay.

Every time Facebook or Instagram goes down for a day or a short while.

I keep hoping that now the rest of us can get on with our lives.

According to the latest figures from Smart Insights, there are now 4.62 billion people using social media.

The average time spent on social media daily is 2 hours and 27 minutes.

TikTok continues to be the fastest-growing social media platform with a growth rate of 105% in 2 years.

However, Facebook and Instagram continue to be in 1st and 2nd place according to Sprout Social.

Did you know that Facebook Messenger is on track to hit 3 billion users by the end of this year?

When it comes to engagement Instagram get 6 times more engagement compared to Facebook.

Over 44% of people shop for products on Instagram every week.

Let's not forget LinkedIn whose ad revenue recently exceeded $1 billion.

When compared to LinkedIn, Twitter's ad revenue rose to $1.284 billion in Q3 last year.

Despite the shopping success on Instagram, shoppers on Pinterest have 85% larger shopping carts compared to any other platform.

Retargeting ads are what most marketers use in their Facebook and Instagram strategies.

With all these exciting social media statistics let's look at how you too can gain eyeballs on your content.

Smarterqueue Review

I recently found out about Smarterqueue so I decided to take it for a spin to see if it's any good.

For this free trial, I connected 5 social profiles. It would help if you have an existing social media presence.

Founded in 2016 by Claude Schneider, Smarterqueue can easily be considered as one of the newer kids on the block.

Their website receives close to 500,000 visits every month and their rating on G2 is 4.6 out of 5.

Kerri wanted this year to be different. She heard friends using a business goals template to scale their businesses.

However, she has never used this methodology before so she wondered how to pull it off.

You see, previously Kerri's approach to getting results in her business was a bit ad-hoc.

She would attend a few networking events, speak at summits and even engage with potential clients on Instagram.

None of her activities had any strategy behind them.

Kerri decided that this year she wanted to be intentional about her business activities.

No more hoping that things would work out.

Let me know if you experienced any of these.

* You never had a strategic approach to business growth* Your first set of clients were family and friends* You're tired of all the dry spells in your business income* You need more clarity around income-generating activities* You're aware that strategic effort brings results

If only there was a defined process that you can use to bring in more clients.

In this post, you'll learn the secrets that successful businesses use to exponentially bring in more income every single week.

Business Goals Statistics

Before looking at those closely guarded secrets it's important to take into account industry standards.

When you have a point of reference you'll have a better chance of doing what works.

Did you know that only 5% of businesses achieve their yearly goals?

What makes this even worse is that only 65% of business owners met half of their objectives, according to Small Biz Trends.

In another article by Stitch and Shutter 14% of those who have goals are 10 times more successful compared to those without.

The one thing I found strange is that 83% of the population don't have goals.

How is that even possible? Do people start their year, month, week and day just hoping that things would fall into place?

There is a glimmer of light because 77% of small businesses said that they are confident about strategy execution.

According to Boardview, 36% of companies have an established standard for goal setting.

Did you know that 40% of people who write down goals don't check to see if they achieved them?

Thankfully 46% of companies review and revise their goals throughout the year.

Those who set actionable tasks against their goals tend to achieve 40% more than those who don't.

Finally, 90% of people perform better with relevant and challenging goals.

Business Vision

Even though Kerri is a small business owner it doesn't mean that she shouldn't have a vision for her business.

Creating a vision for a business can be hard work mentally because you'll need to take a 10,000-foot view of the business.

A few years ago I went through the exercise of developing ...

Kerri wanted this year to be different. She heard friends using a business goals template to scale their businesses.

However, she has never used this methodology before so she wondered how to pull it off.

You see, previously Kerri's approach to getting results in her business was a bit ad-hoc.

She would attend a few networking events, speak at summits and even engage with potential clients on Instagram.

None of her activities had any strategy behind them.

Kerri decided that this year she wanted to be intentional about her business activities.

No more hoping that things would work out.

Let me know if you experienced any of these.

* You never had a strategic approach to business growth

* Your first set of clients were family and friends

* You're tired of all the dry spells in your business income

* You need more clarity around income-generating activities

* You're aware that strategic effort brings results

If only there was a defined process that you can use to bring in more clients.

In this post, you'll learn the secrets that successful businesses use to exponentially bring in more income every single week.

Business Goals Statistics

Before looking at those closely guarded secrets it's important to take into account industry standards.

When you have a point of reference you'll have a better chance of doing what works.

Did you know that only 5% of businesses achieve their yearly goals?

What makes this even worse is that only 65% of business owners met half of their objectives, according to Small Biz Trends.

In another article by Stitch and Shutter 14% of those who have goals are 10 times more successful compared to those without.

The one thing I found strange is that 83% of the population don't have goals.

How is that even possible? Do people start their year, month, week and day just hoping that things would fall into place?

There is a glimmer of light because 77% of small businesses said that they are confident about strategy execution.

According to Boardview, 36% of companies have an established standard for goal setting.

Did you know that 40% of people who write down goals don't check to see if they achieved them?

Thankfully 46% of companies review and revise their goals throughout the year.

Those who set actionable tasks against their goals tend to achieve 40% more than those who don't.

Finally, 90% of people perform better with relevant and challenging goals.

Business Vision

Even though Kerri is a small business owner it doesn't mean that she shouldn't have a vision for her business.

Creating a vision for a business can be hard work mentally because you'll need to ...

Lisa needs some liquid cash injections in her business but it's not going to be possible without launch management.

You see Lisa left her corporate job 5 years ago with the dream of running her own business.

For the first 3 years, Lisa managed things as a solopreneur by wearing many hats.

She handled the bookkeeping, billing, client onboarding, marketing and everything else.

In year 4, Lisa hired her first virtual assistant to do general admin work which saved her loads of time.

Lisa knows that she will need help for her upcoming course launch to avoid burnout.

Let me know if you too are aware of these.

* The secret to scaling your business is offering group programs

* Running a services business has its limits

* Launching comfortably is a team effort

* Scaling to 6 and 7 figures requires multiple launches

If only there was a way to launch as seamlessly as possible with less stress.

In this post, you'll learn closely guarded secrets to launching successfully multiple times a year.

You'll also find how to stay in your zone of genius even with 6 or 7 figure launches.

Launch Statistics

Before diving into launch secrets let's spend some time looking at a few key statistics when it comes to launching.

According to G2 and Harvard Business School over 30,000 new consumer products are launched each year but the failure rate is 95%!

Nine out of every 10 customers believe that brand innovation should impact society.

56% of people surveyed said that their friends and family are the sources of new product awareness.

The most hilarious statistic is this; the biggest problem faced by most launchers is a lack of preparedness.

It takes about 28 weeks for a new product to achieve 75% of reach distribution.

According to Saasworthy, when it comes to early adoption the percentage of people buying at launch is 21%.

Another 63% will finally buy when the product has been on the market for some time.

Did you know that on average brands spend around $15 million to launch a new product?

Around 65% of men are early adopters of newly launched products.

While 59% of women tend to wait until the product has been on the market for some time before making a purchase.

7 Secrets to Successful Launch Management

Now that you have a general idea of what most brands are experiencing when it comes to launching.

Let's look at what should be included in standard launch projects.

* Clarified ICA

* Budget

* Team

* Planning

* Central Repository

* All the Tech

* Hype Event

* Community

I know I said 7 but the reality is that if you want your launch to be successful you need a pre-built community too.

So, let's look at each one of these items one by one.