Supersonic Hospitality Marketing Podcast Sponsored by NFS Hospitality feat. Mark McC

Welcome to the Supersonic Podcast Series 10! 

Today, Mark introduces the headline sponsor, NFS hospitality, and outlines the stellar guest lineup for a supercharged series, including Olly Smith, Tom Shepherd, Michel Roux, Richard Harpham, and more! Tune in weekly from October 2nd for expert tips, industry news, and inspiring stories.

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this episode of the Supersonic Marketing Podcast, Mark McC talks with Martin Williams, CEO of Rare Restaurants, which includes Gaucho and M Restaurants. They talk about Martin's journey in hospitality, leadership insights, and the transformation of Gaucho. 

The discussion covers important topics such as strong team engagement, innovative marketing strategies, and challenges in the hospitality sector. Additionally, Martin shares his favourite travel destinations, standout dining experiences, and his top restaurant picks, including Trinity by Adam Byatt.

Martin Williams is the dynamic CEO of Rare Restaurants, the group behind some of the UK's most renowned dining brands, including Gaucho and M. With over two decades of experience in the hospitality industry, Martin is known for his visionary leadership and passion for creating exceptional dining experiences. 

He began his career at Gaucho, where he quickly rose through the ranks, eventually becoming the Managing Director. In 2014, Martin founded M Restaurants, which earned critical acclaim for its innovative approach to dining. His successful leadership at M led to his return to Gaucho as CEO, where he revitalized the brand and expanded its reach. Martin is deeply committed to sustainability, innovation, and cultivating a strong team culture. Under his guidance, Rare Restaurants has continued to thrive, making a significant impact on the UK’s hospitality scene. Martin’s expertise and dedication have solidified his reputation as a leading figure in the industry.

LinkedIn: https://uk.linkedin.com/in/martin-williams-61093814

Website: https://www.rarerestaurants.co.uk/

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this episode, Mark McC interviews two-Michelin-starred chef Akhtar Islam from Opheem. They discuss Akhtar's career, dedication to continuous improvement, and the evolving landscape of Indian cuisine and social media in the culinary world. Insights are shared on the challenges faced by the hospitality industry, the importance of authenticity, and Akhtar's future plans for his restaurant. Their conversation covers personal and professional growth, meaningful connections, and the communal nature of the industry.

Aktar Islam is a celebrated Michelin Star chef and the visionary owner of Opheem, a modern Indian fine dining restaurant in Birmingham. Renowned for his innovative approach to Indian cuisine, Aktar blends traditional flavours with contemporary techniques, creating dishes that are both artful and memorable. His culinary journey began at a young age, inspired by his family’s heritage and passion for food. Over the years, Aktar has honed his craft, earning a reputation as one of the UK's leading chefs. He first rose to fame on television, winning BBC’s Great British Menu and appearing on MasterChef. 

At Opheem, Aktar’s commitment to excellence has earned him critical acclaim, including a coveted Michelin Star. Beyond the kitchen, he is known for his dedication to mentoring young chefs and his advocacy for sustainability in the food industry. Aktar continues to push the boundaries of Indian cuisine, making Opheem a destination for food lovers worldwide.

Instagram: https://www.instagram.com/aktarislam_/?hl=en-gb

Website: https://opheem.com/

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this episode, Mark McC welcomes Shereen Ritchie, CEO of Buns From Home. Reflecting on her dynamic career across notable venues like Leon, TGI Fridays, and the London Underground, Shereen shares her journey on mentorship, gender equality, and innovation within the hospitality industry. Highlights include her memorable viral moment at the Women's Propel Conference and future aspirations for Buns From Home. 

Join Mark and Shereen as they explore the challenges and joys of the food and hospitality sector, and the exciting new ventures on the horizon.

Shereen Ritchie is the dynamic CEO of Buns from Home, a rapidly growing bakery brand known for its freshly baked, mouth watering pastries. 

With a strong background in hospitality and retail, Shereen has been instrumental in scaling the business, expanding its footprint across London, and maintaining a strong focus on quality and customer experience. 

Prior to leading Buns from Home, she held senior roles at Pret A Manger, where she honed her expertise in operations, customer service, and team leadership. Shereen is recognized for her innovative approach to business growth, her passion for creating positive workplace cultures, and her commitment to sustainability. 

Under her leadership, Buns from Home has not only become a favourite among food lovers but also a brand with a strong sense of community and social responsibility. Shereen continues to drive the company’s vision of delivering joy through exceptional baked goods.

Website: https://www.bunsfromhome.com/

LinkedIn: https://uk.linkedin.com/in/shereen-ritchie-b5b929163

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this episode, Mark McC sits down at Brewdog Waterloo with Robin Rowland OBE, partner at TriSpan. They discuss Robin's significant impact on Yo Sushi as CEO, where he grew the brand through innovative strategies, Robin's investment insights at TriSpan, the importance of emotional intelligence in leadership, and successful investments in hospitality. 

Robin also reflects on his 40-year journey in the industry, the challenges in UK hospitality, and the economic factors affecting it, highlighting top brands like Mowgli and Thunderbird. This episode dives into the art and science of hospitality management and investment.

Robin Rowland OBE is a distinguished figure in the hospitality industry, currently serving as a partner at TriSpan, a private equity firm specializing in investments in the restaurant and hospitality sectors. With over 40 years of experience, Robin is best known for his transformative role as CEO of Yo Sushi, where he spearheaded the brand's expansion and innovation, establishing it as a household name.

Robin's leadership at Yo Sushi was marked by his strategic vision and commitment to operational excellence, significantly growing the brand through innovative approaches and customer-centric strategies. At TriSpan, Robin leverages his extensive industry knowledge and investment acumen to identify and support high-potential hospitality ventures.

Robin's contributions to the industry have earned him an OBE, recognizing his significant impact on hospitality and his dedication to fostering excellence and innovation in the field.

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this episode, Mark McC invites Matt Ovington, Director of Research at Salience Plus, to talk about the power of research in hospitality marketing. They explore cost-effective techniques, understanding customer behaviour, and leveraging System 1 and System 2 thinking to boost business performance. 

The discussion also covers qualitative and quantitative research, category entry points, and deriving actionable insights. Additionally, Matt shares his thoughts on brand taglines, his favourite hospitality spots, and plans for a trip to Portugal.

Matt Ovington is the Director of Research at Salience Plus, a leading firm specialising in market research and consumer insights. With a background in data analytics and strategic marketing, Matt has built a reputation for delivering cutting-edge research that drives business growth and innovation. His expertise lies in understanding complex market dynamics and translating data into actionable strategies for clients across various industries.

At Salience Plus, Matt leads a team of researchers dedicated to uncovering key trends and consumer behaviours that shape the market landscape. His work involves leveraging advanced analytical tools and methodologies to provide deep insights that inform product development, marketing strategies, and business decisions.

LinkedIn: https://uk.linkedin.com/in/matt-ovington-a7a3763b

Website: https://www.categoryentrypoints.com/salienceplus/

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this episode, Mark McSee chats with Patrick McGuigan, a renowned cheese journalist, teacher, and judge. They delve into Patrick's journey from food writer to cheese expert, his role in judging world-class cheeses, and the nuances of different cheese types globally. Patrick also shares insights on cheese's growing popularity in restaurants and the misconceptions surrounding it. The episode concludes with a tasting session of 'Little Hereford' cheese, highlighting its unique flavors and Patrick's expert analysis. Perfect for cheese enthusiasts looking to deepen their knowledge.

Patrick McGuigan is a UK-based cheese writer and teacher, who has travelled from the Swiss Alps to the pastures of Vermont to interview the world's best cheesemakers, maturers and cheesemongers.

He writes extensively on the subject for national newspapers and magazines, such as The Telegraph and delicious, and has appeared on BBC Radio 4's The Food Programme. 

His first book, The Philosophy of Cheese, was published by The British Library in 2020. His second book, The Cheese Life, co-authored with Mathew Carver, was published by Kyle Books in October 2023.

Patrick hosts regular cheese talks, tastings and events, and is a Super Jury judge at the World Cheese Awards. A member of the Guilde des Fromagers, he runs cheese retail training courses at the Guild of Fine Food and also teaches the Academy of Cheese Level 1 and 2 accreditations.  Patrick has also co-founded several festivals,  including the Big Cheese Weekender, the London Cheese Project and Brighton’s OctoberBEST restaurant festival. He is also a co-founder of Brighton’s Best Restaurant awards. 

Guest links (LinkedIn/Business etc).  

Website: https://www.patrickmcguigan.com/

Twitter: https://twitter.com/patrickmcguigan

Instagram: https://www.instagram.com/patrickmcguigan1/

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this special episode, Mark McC sits down with Nick Popovici, CEO and co-founder of Vita Mojo to explore the journey and innovations behind Vita Mojo's restaurant management platform. They talk about Nick's transition from finance to restaurant management, the creation of Vita Mojo inspired by personal dietary changes, and their evolution from a single QSR chain to a major tech provider. 

The conversation also covers Vita Mojo's core values and mission to transform hospitality businesses through technology, alongside tips for successful tech adoption and insights into Nick’s favourite hospitality experiences.

Nick Popovici is the Co-founder and CEO of Vita Mojo, a pioneering company at the forefront of digital transformation in the restaurant industry. With a background in investment banking and a passion for technology-driven solutions, Nick co-founded Vita Mojo to revolutionise how restaurants operate and engage with customers. Under his leadership, Vita Mojo has developed a cutting-edge digital ordering and management platform that enhances efficiency, personalised customer experiences, and drives revenue growth.

Nick's innovative vision and strategic mindset have positioned Vita Mojo as a leader in the industry, partnering with major brands to implement their technology solutions. His focus on data-driven decision-making and customer-centric approaches has helped restaurants adapt to changing consumer behaviours and preferences.

Beyond his professional achievements, Nick is a strong advocate for using technology to improve operational sustainability and efficiency. His contributions continue to shape the future of the restaurant industry, making it more adaptable, efficient, and customer-friendly.

LinkedIn: https://uk.linkedin.com/in/b-nick-popovici-902844101

Vita Mojo: vitamojo.com/supersonic

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this episode, Mark McC sits down with Daryl Connell and Lizzie Ryan from Imbiba to explore their private equity firm's unique approach to investing in the hospitality sector. They talk about support strategies for brands, key trends in health and wellness, casual dining, and technology. 

The discussion also highlights recent investments, such as One Rebel and Farmer J, and examines the opportunities for integrating AI in restaurants, the success of UK brands internationally, and the importance of resilience in business operations. They also discuss market conditions and future industry prospects, and the evolving landscape of hospitality.

Prior to joining Imbiba, Darrel was formerly a Director at Foresight Group, a market leading UK lower mid-market private equity firm. Darrel led the firm's consumer and leisure coverage and was a Non-Executive on the board of multiple high growth consumer businesses. Darrel is currently a Non-Executive on the Board of Purple Dragon, Vagabond Wines, Pizza Pilgrims and Farmer J.

Lizzie has over 15 years’ experience working in M&A and private equity. Prior to joining Imbiba, Lizzie worked at Foresight Group as a Senior Investment Manager focusing on consumer & leisure investments, where she sat on a number of portfolio company boards as a non-executive director, and at Synova Capital and Deloitte LLP where she focused on mid-market transactions. Lizzie is currently a Non-Executive on the Board of the Dream Corporation, House of Gods and Monkey Puzzle. She is a fully qualified Chartered Accountant (ACA).

Website: https://imbiba.com/

Darrel’s LinkedIn: https://uk.linkedin.com/in/darrel-connell-9a7a02b

Lizzie’s LinkedIn: https://uk.linkedin.com/in/lizzie-ryan-podbury-2891b949

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385

In this episode, Mark McC catches up with Kris Hall, founder of The Burnt Chef Project, to discuss mental health within the hospitality industry. They explore Kris's personal journey, the start of the project through a photography campaign, and its growth into a global initiative offering support and training. 

The conversation looks at mental health awareness and support in the high pressure environment of hospitality, as well as Kris's experience and passion for creating sustainable change. The episode also features insights into partnership dynamics, mental health strategies, and the importance of open dialogue within organisations.

Kris Hall is the founder of the Burnt Chef Project, an organization dedicated to mental health awareness in the hospitality industry. With a background in hospitality sales and a passion for improving workplace culture, Kris launched the initiative in response to the high levels of stress and mental health challenges faced by industry professionals.

The Burnt Chef Project aims to destigmatize mental health issues through education, support, and community engagement. Kris’s vision is to create a culture where open discussions about mental health are normalized, providing resources and support to those in need.

Under his leadership, the project has grown to include training programs, workshops, and a range of resources designed to promote mental well-being. Kris's commitment to change is evident in his efforts to foster a supportive environment, helping individuals and businesses prioritize mental health.

Website: https://www.theburntchefproject.com/

LinkedIn: https://www.linkedin.com/in/krishall1/

This podcast is sponsored by NFS Hospitality.

With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.

Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.

At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.

Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.

Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.

And with 24/7 support from actual humans, you can always rely on NFS day or night.

Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business.

Our Silver Sponsors are:

Airship and Toggle:

Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.

Check out https://airship.co.uk/ for more information.

Saved by Robots:

Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.

Visit Savedbyrobots.com to get in touch

Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.

For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:

[email protected]

07881314385