How To Sell Insurance

Support Challenge Matrix to Scale Your Team and Win Your Clients in 2025 - How to Sell Insurance


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In this episode, Alek Mires explains how the Support-Challenge Matrix can transform your leadership approach in sales and team-building. Learn how balancing support and challenge helps you develop leaders, overcome obstacles, and empower both agents and clients.

🎯 Key Takeaways:

  • What is the Support-Challenge Matrix?
  • Why support alone doesn’t work—and neither does constant challenge.
  • How to liberate your agents and clients with this tool.


About Alek Mires:
Alek Mires is a million-dollar agency leader who specializes in balancing empathy with accountability to achieve exceptional results.


🎧 Available now on Spotify, YouTube, and all major platforms!


📌 TIMESTAMPS:
00:00 Introduction
02:15 What Is the Support-Challenge Matrix?
06:40 Alek’s Journey with the Matrix
12:10 Balancing Support and Challenge
17:20 Using the Matrix to Build Leaders
23:10 Applying the Matrix in Sales
28:45 Tips for Effective Leadership


Links:

Follow Alek here:

https://www.facebook.com/alek.mires

Our Socials:

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How To Sell InsuranceBy Ryan Federico, Ashton DeLangoLunday, and Grant Leber

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