Table Rush Talk Show

I’ve had two conversations with very successful entrepreneurs recently. In regards to documenting your company processes. And creating standard operating procedures a.k.a. SOP’s. And both of these guys did them at very different times in the creations of their businesses.

As I’m building a new business and am trying a bunch of new things I am in the middle of learning and practicing on how to document your processes. I give you my top three takeaways from my conversations with Mark and Damon. And from what I’ve learned.

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
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Damon gives you the details on how to scale his content process so you can drive massive engagement and leads, without taking all your time.  The most recent lessons he learned from Russell Brunson’s last inner circle meeting…  And more!

All How do you do your content process at scale?. 0:25

What he does and what his team does to scale his content 4:02

What does it mean to “lead with value”? 9:00

His top takeaways from Russell Brunson’s most recent Inner Circle meeting 14:05

Steps to getting out of your own way. 17:25

See Damon Burton here:

LinkedIn https://www.linkedin.com/in/damonburton/

FB: https://www.facebook.com/damon.burton

Free Book “Outrank”: https://www.freeseobook.com/

Blog: https://www.damonburton.com/

https://www.seonational.com/
Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
Podcast Email Finder → https://www.podcastemailfinder.com

Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
Join the Influence Tour Masterclass → https://www.influencetour.com/go

Connect on LinkedIn:
https://www.linkedin.com/in/mischaz/

After I had a chance to sift through a bunch of the A-role and the B-roll event and testimonial footage. There were a few more rich lessons learned. And some great great news and outcomes .

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
Podcast Email Finder → https://www.podcastemailfinder.com

Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
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Connect on LinkedIn:
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Why you should speak to features and not benefits. And tell your story of transformation with your product. So you can make the emotional connection with your buyer.  I come across a product that has tons of technobabble and no benefits. Or little to no benefits in the sales video.  And the sales video was light on the creators story of transformation, and how it helped them. So there’s very little emotional connection.  Which is unfortunate because it’s an awesome product that can transform people's lives.

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
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Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
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Connect on LinkedIn:
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How willing am i to go all in.  Am I willing to invest in a mindset/business coach?  My journey on investing in myself. And investing in yourself as an act of self-love. I’m having an opportunity to spend $7000 on a slash business coach! For six months that’s over $1000 a month what!

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
Podcast Email Finder → https://www.podcastemailfinder.com

Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
Join the Influence Tour Masterclass → https://www.influencetour.com/go

Connect on LinkedIn:
https://www.linkedin.com/in/mischaz/

A lack mentality is creating inefficiencies. The litmus test is… what are my motives.  It’s time for a VA.
Idea: my fear of not having enough content. Or not being able to create enough content. Or running out of content and ideas as I’m going along. Not being able to create new fresh content.

Is making me stretch other content unnecessarily. For example, the Damon Burton episode interview episode. I’m like I can turn this into five episodes so that way I’ll be able to not have to worry about creating more so a lack mentality. I literally spent two days turning an interview and the five interviews when I could have just published it quickly and spent that time finding other interviews.

What is a lack mentality and how does it impact your business?0:00

Fear and lack of fear in content creation.2:21

Watermarking the raw footage.3:23

Turning an hour and 15 minute interview into a series.5:07

Where are you having a lack mentality?7:16

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
Podcast Email Finder → https://www.podcastemailfinder.com

Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
Join the Influence Tour Masterclass → https://www.influencetour.com/go

Connect on LinkedIn:
https://www.linkedin.com/in/mischaz/

Damon Burton has built a thriving business helping companies drive traffic to their products with his proven SEO strategies.  In this episode he gives you the secrets to how he built his business with organic content strategies.  And how you can implement the same and GET RESULTS FAST.

SEO is like the old grandfather of the industry 0:48

Why you need to give value first.  5:08

How to use LinkedIn to drive traffic to your content.7:14

How to gain traction with this strategy. 10:32

The three types of "content consumers". 12:49

See Damon Burton here:

Linkedin https://www.linkedin.com/in/damonburton/

FB: https://www.facebook.com/damon.burton

Free SEO Book "Outrank": https://www.freeseobook.com/

Blog: https://www.damonburton.com/

https://www.seonational.com/

___

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
Podcast Email Finder → https://www.podcastemailfinder.com

Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
Join the Influence Tour Masterclass → https://www.influencetour.com/go

Connect on LinkedIn:
https://www.linkedin.com/in/mischaz/

A lack mentality is creating inefficiencies. The litmus test is… what are my motives.  It’s time for a VA!

Idea: my fear of not having enough content. Or not being able to create enough content. Or running out of content and ideas as I’m going along. And Not being able to create new fresh content.  Is making me stretch other content unnecessarily. For example, the Damon Burton episode interview episode. I’m like I can turn this into five episodes so that way I’ll be able to not have to worry about creating more so a lack mentality. I literally spent two days turning an interview and the five interviews when I could have just published it quickly and spent that time finding other interviews.

What is a lack mentality and how does it impact your business?0:00

Fear and lack of fear in content creation.2:21

Turning an hour and 15 minute interview into a series.5:07

Where are you having a lack mentality?7:16

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
Podcast Email Finder → https://www.podcastemailfinder.com

Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
Join the Influence Tour Masterclass → https://www.influencetour.com/go

Connect on LinkedIn:
https://www.linkedin.com/in/mischaz/

I’ve been wondering why I haven’t been getting projects done in my time blocks. Why has my time blocking been ineffective?  Let’s call it ancillary, rabbit holes.

What I’ve been going wrong with. 0:00

Managing your calendar can be so powerful. 1:18

The more you can stay focused on an idea, the more success you can have with it. 4:10

Creating systems for people so they can get their testimonials.7:03

How to minimize the rabbit hole in your time block.11:55

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
Podcast Email Finder → https://www.podcastemailfinder.com

Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
Join the Influence Tour Masterclass → https://www.influencetour.com/go

Connect on LinkedIn:
https://www.linkedin.com/in/mischaz/

It’s so important to gather your stories to help you sell and make emotional connections to your products.  God gives me two more!  Should I be selling hair supplements?!?!

What’s alluring and enticing about the hair supplement business is I’ve got a great story. 2:06

The importance of making an emotional connection to your product. 4:07

My hair is a conversation starter. 6:24

If you had one, we'd buy it now. 8:21

My hair model is a California girl. 9:49

Don’t chase the shiny objects, stay focused. 13:42

Want help getting your customer testimonials go to www.TestimonialGuy.com

Mischa’s Stuff
🔎 Find podcast contact emails fast:
Podcast Email Finder → https://www.podcastemailfinder.com

Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

🎙 Want to go deeper?
Join the Influence Tour Masterclass → https://www.influencetour.com/go

Connect on LinkedIn:
https://www.linkedin.com/in/mischaz/