In this episode, I am joined by Alora Rachelle, a seasoned wedding photographer and business strategist. Aloraa shares her journey from shooting weddings to becoming a business coach to others in the photography industry. She stresses the importance of systemizing, proper pricing, sales, branding and establishing a unique brand personality. Alora also discusses mastering mindset and portraying a stronger business perspective, rather than just focusing on the artistic side of photography. She provides insights about adopting the CEO mentality and the significance of personal confidence in sales and marketing. 

About Alora

Alora Rachelle is a wedding photographer turned marketing strategist who believes marketing, and sales are the key foundations to to scaling a profitable business. In two years of going full-time, she took her business from $10,000 to $100,000 using the strategies she teaches.

Alora’s work has been published in several publications such as ELLE, The Knot, Channel 7 ABC News, Popsugar, etc. She is also the creator of The Wedding CEO, where she teaches wedding photographers how to raise their wedding rates & add additional streams of income so they can stop sacrificing their lives & spend their time freely

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