Tactus Media Podcast

Tactus Media Podcast

By Tactus Media CompanyBusinessEntrepreneurship
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Tactus Media Podcast episodes

  • E45: Building a Book Brand with BUCKETS

    Everyone remembers the hoops they grew up on — that distinct sound of the swish of the net, the slap of the bank shot on the backboard, and the thousands of imaginary walk-off buzzer beaters. BUCKETS came to be organically as a way to preserve and admire the neighborhood hoops throughout our city, Portland, OR.

    Three years and 350+ hoops photographed later, our ode to the city culminates in a coffee table book of these neighborhood hoops.

    - Background/Video Production Philosophies/Favorite part about video [Grant]

    - What are you currently working on? [Phillip/Grant]

    - Buckets Book (Where idea began, briefly explain the process, highs and lows, the fusion of photo/art/design/print/basketball/community)  [Grant/Phillip]

    - 1 Thing you wish young videographers/designers should know? [Grant/Phillip]

    - Future projects with BUCKETS? [Phillip/Grant]

    - Future creative market predictions/2021 plans? [Grant/Phillip]

    Connect with BUCKETS

    Subscribe to the BUCKETS Newsletter for Updates:

    https://bucketsbook.co

    Pre-Order Link:

    https://bucketsbook.co

    Website:

    https://grant-lemons.com/

    https://phillipn.com/

    LinkedIn:

    https://www.linkedin.com/in/grantlemons/

    Instagram:

    https://www.instagram.com/grantlemons/

    https://www.instagram.com/uhh.phillip/

    Disclaimer

    This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

    TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.




    50 min
  • E44: YouTube Your Brand with Ryan Levenson, Founder of Kilowatt Media

    Ryan Levenson is the Founder of Kilowatt Media and The Kilowatts YouTube Channel.

    • Ryan’s background, Tesla different, video production
    • Favorite part of video production process
    • Batteries are stronger than before
    • 1 Thing businesses can do today to make improvements in their video creation process
    • Video provide access (pair two favorite things EV and video)
    • Rental business sustainability
    • Pumping own
    • Sustainability/camping on top of car
    • Early stages of filming
    • COVID catalyst
    • Future predictions of video and automotive industry (5 years away?)
    • Best client for Kilowatt Media
    • Connect with Ryan!

      LinkedIn:

      https://www.linkedin.com/in/ryanhlevenson/

      Instagram:

      https://www.instagram.com/ryanhlevenson/

      Kilowatts Media

      Website:

      https://kilowatt.media/

      YouTube Channel:

      https://www.youtube.com/user/dogisfrank

      Instagram:

      https://www.instagram.com/klwtts/

      Disclaimer

      This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

      TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.


      1 hr 1 min
    • E43: Storytelling & Medical Debt Relief with Jared Walker from DollarFor.org

      Dollar For is a nonprofit organization that, through innovative practices and a community-oriented approach, advocates for families with overwhelming medical expenses.

      After founder and CEO Jared Walker experienced several family medical emergencies and couldn’t find any organizations to help with the bills these emergencies brought, he started one himself.

      Dollar For fights for those who find themselves in an all too familiar position these days – stuck with a mountain of debt after a medical emergency. Dollar For provides relief to these families, working with a team of attorneys to delve into hospital programs and streamline the process of debt relief for qualifying patients.

      The world of healthcare finances can be complex and confusing, and certainly not something a family dealing with a medical emergency should have to worry about. Dollar For simply saw a need that no one else was fulfilling and, until the healthcare system can support these efforts itself, we’re committed to helping every family we can escape crippling medical bills.

      Outline:

      • Where the idea for Dollar For came from
      • How the idea for video came about
      • Debt Forgiveness Program
      • Video Process/Interviewing
      • Favorite part of your work
      • Tips for other entrepreneurs starting out
      • Connect with Dollar For!

        Website:

        https://dollarfor.org/

        LinkedIn:

        https://www.linkedin.com/company/dollar-for/

        Instagram:

        https://www.instagram.com/dollarfor/

        Need music for your next project? Get your first month of SongTub PRO free at Songtub.com using promo code: BRYAN

        Disclaimer

        This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

        TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.


        52 min
      • E42: What Video Says about YOU with Jeany Park from Tree Swing Video

        Jeany Park is the owner of Tree Swing Video, a boutique videography agency specializing in brand videos, testimonial videos, recruiting videos and training videos for small to medium sized businesses. Also now providing videoconferencing coaching to help individuals and teams come across more professionally during their video calls.

        - About TreeSwing Video (history, how serve clients)

        - Acting and Life Coaching, how can relate to clients

        - Why video is powerful medium for communication

        - Fusion of art and messaging for video

        - Storytelling in video

        - Upcoming training course release “Get Over Yourself Finally & Start Making Videos!” (Jeany, please correct this if it’s wrong)

        Connect with Jeany:

        https://www.linkedin.com/in/jeanypark/

        TreeSwing Video Website:

        https://treeswingvideo.com/

        Direct Contact:

        • RSVP for the video training course
        • Disclaimer

          This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

          TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.


          52 min
        • E41: Video 101 with Erik Croswell from Bridge City Media

          Erik Croswell | Owner of Bridge City Media

          • Erik’s background and Bridge City Media (a wholistic approach to marketing)
          • The affects of COVID on video marketing
          • The impacts of video for your company website and social media channels
          • State of marketing today (maybe vs what it was just 2-3 years ago)
          • Trends in video marketing
          • Virtual Reality
          • 1 thing businesses can do today to make improvement (missed opportunity)
          • Favorite part of about your work
          • Connect with Erik!

            https://www.linkedin.com/in/erik-croswell-7654b771/

            Instagram:

            @bridgecitymedia

            Bridge City Media:

            https://www.linkedin.com/company/bridge-city-media/

            Bridge City Entrepreneurs:

            https://www.facebook.com/groups/180212309101204/about

            Need music for your next project? Get your first month of SongTub PRO free at Songtub.com using promo code: BRYAN

            Disclaimer

            This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

            TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.


            55 min
          • E40: Introducing VidMark!

            We have some very exciting news… we’re changing our name to VidMark!!

            • Video & Marketing combined
            • Why change (media marketing gets lost with social media marketing, not a lot, if any podcasts at all covering video marketing specifically)
            • This will provide more focus for me and for you as the audience (so taking my own advice finally)
            • Video marketing is an interesting and vast topic, haven’t seen too many other podcasts with this kind of focus
            • What we hope to provide - comprehensive, lots of guests, still dabbling and overlapping into other marketing tactics
            • Logo reveal (explain thought process), Redesigning intro and outro
            • Lens into video production in particular (keep things simple)
            • Hope this is helpful to you, I always try to make it fun, interesting and informative
            • A little sneak peak at the next few episodes, I’ve interviewed other video marketing professionals in Portland as well as businesses that are successfully implementing video into their overall marketing strategy.
            • Until next time, make sure you’re hitting the mark!

              The Media Marketing Channels:

              Instagram:

              https://www.instagram.com/mediamarketingpodcast/

              YouTube:

              https://www.youtube.com/channel/UC01Bim8A0dDZjptN2UgDViQ

              Facebook:

              https://www.facebook.com/TheMediaMarketingPodcast

              LinkedIn:

              https://www.linkedin.com/showcase/the-media-marketing-podcast

              Need music for your next project? Get your first month of SongTub PRO free at Songtub.com using promo code: BRYAN

              Disclaimer

              This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

              TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.


              9 min
            • E39: Bring Your Audience on the Journey w/ Dustin Croniser from Green Bus Cafe

              Green Bus Cafe, is a mobile cafe operating out of a retro-green 1976 Volkswagen Bus, planning on opening this 2020. This mobile cafe features nutrient-dense superfood lattes, specialty coffee, and plant-based breakfast foods. The Green Bus provides an entirely vegan, mostly gluten-free and nutritionally packed café experience. The Green Bus aims to be a truly “green” café. Working diligently to be more sustainable by off-setting its carbon footprint and reducing its environmental impact. The Green Bus will be serving food and beverages in compostable and biodegradable packaging, operating on LPG clean burning fuel generators and donating a portion of every purchase to local and national environmental nonprofit organizations. Dustin will be documenting the process of building, opening and growing this new and exciting mobile café @greenbuscafe on Instagram and Facebook.

              • Dustin Croniser’s Background (Idea or bus first)
              • COVID setback
              • The history of bus
              • The challenge with being yourself
              • Documenting the Journey, audience accountability
              • 1 thing young entrepreneurs should know
              • How people can support The Green Bus Cafe
              • Connect with Dustin!

                Facebook:

                https://www.facebook.com/greenbuscafe/

                Instagram:

                https://www.instagram.com/greenbuscafe/

                YouTube:

                https://www.youtube.com/c/DCRichi/videos?disable_polymer=1

                Email:

                Disclaimer

                This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

                TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.


                1 hr 10 min
              • E38: Rethinking Your Marketing Strategy During COVID and Beyond with Jess Columbo from Tiller Marketing

                Jess Columbo has spent nearly 15 years at the intersection of online community, brand storytelling, and regulatory compliance. Every day she has the unique privilege of:

                • helping mission-driven businesses optimize their marketing programs
                • supporting talented professionals as they elevate their digital skill sets
                • Jess energy and insights have helped hundreds of executives and institutions build an online presence that's impactful and sustainable. Jess is a speaker, professor, and the lead cat-herder and founder of Tiller Marketing. Our team helps mission-driven clients in health care, higher ed, finance, non-profit, and cannabis tell great stories, drive business growth, and navigate communication challenges.

                  • Jess’ background
                  • What’s changed during COVID
                  • A lot more talent in this space; creative storytelling
                  • Finance and insurance and other formerly cynical or hesitant execs getting on board
                  • We’re tracking and measuring impact more consistently
                  • Brand promise and perception
                  • Digital/social is still silo’ed a bit; Paid, earned, owned arent playing together well enough
                  • Content marketing is expected to drive conversions quickly
                  • Where folks are and aren't stepping up to be more responsive, proactive, strategic, courageous in their leadership and internal engagement work, etc.
                  • The time for brand ads is now
                  • Favorite part of your work
                  • Connect with Jess!

                    jesscolumbo.com

                    workwithtiller.com

                    Instagram

                    LinkedIn

                    Edelman 2020 Trust Barometer

                    Disclaimer

                    This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

                    TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.


                    1 hr 34 min
                  • E37: Marketing Automation with Ryan Mason

                    Ryan Mason, recently named by Yahoo as one of the Top 12 Entrepreneurs to Watch in 2020, is the savvy Founder & CEO behind Luxe Brand, Americas leading luxury shoelace provider, of which has been featured on Good Morning America, NFL Network, Foot Locker stores, and on over 30 athletes and celebrities; and BizBuzz, providing integrated marketing automation software and services for over 250 small and medium-sized businesses.

                    In each of these roles, Ryan is known as a disruptive force with an eye for setting new standards of excellence, and he never shies away from the opportunity to tackle new and interesting challenges.

                    Ryan believes that people, process, and platform are the  key elements to building a powerful business and he's here to share the benefits of that approach with others.

                    Book Release:

                    October 24th - (pre-sale)

                    Pre order Here (https://anchor.fm/media-marketing-podcast/episodes/E37-Marketing-Automation-with-Ryan-Mason-ek74tf)

                    Fox news: Top Entrepreneur to Follow During COVID

                    https://www.wdfxfox34.com/story/42652013/top-entrepreneurs-to-follow-during-covid19

                    Yahoo:

                    https://in.finance.yahoo.com/news/top-12-entrepreneurs-watch-2020-051723829.html

                    Connect with Ryan!

                    LinkedIn

                    Instagram


                    Disclaimer

                    This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

                    TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.


                    38 min
                  • [Bonus] LINKEDIN STORIES are here!

                    I've been wanting this feature for a long time now and LinkedIn and has finally made it possible to send short form video content to platform users! In this episode I will be going over:

                    How LinkedIn Stories are different than instagram

                    • Professional
                    • More value
                    • But fun side as well - things that are professional and fun (golfing, sponsorship, volunteer events)
                    • Not bragging, but showcasing
                    • Highlight portfolio type work for my freelance friends
                      • More behind the scenes
                      • Triple down for those who have the resources
                      • Why excited

                        • 1 More way to connect and test your audience (polls, trial of what people watch, etc.
                        • Provide more intelligent content (self improvement, etc.)
                        • Predictions:

                          • Shorter attention spans
                          • Value-add over everything
                          • Lose trust pretty quickly by messing around (more serious platform)
                          • Opportunity-Cost:

                            • Low thought (document, don’t create - gary vee tribute)
                            • Quick to capture
                            • Fast results to measure (24 hour lifespan)
                            • Feature Intrigue:

                              Question of the Day - makes it easier to remember, low cost to LinkedIn to build the most basic features and test quickly.

                              Wishes:

                              • Add some cool filters, some different engagement features (maybe more data visualization on results eg: pie charts, )
                              • Tips:

                                • On Camera: Do many takes if you have to
                                • Lighting: Film in front of windows at home
                                • Audio: Listen for background noise (music, trucks, tv’s)
                                • Bonus: Make sure to look into the lens of the camera
                                • Disclaimer

                                  This Podcast represents the opinions of the host of the show and his guests. Tactus makes every effort to broadcast correct information but marketing is constantly changing and by accessing this Podcast, you acknowledge that the Tactus makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice. Unless specifically stated otherwise, Tactus does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of Tactus. While Tactus welcomes any comments, suggestions, or correction of errors, Tactus assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials or links. Moreover, Tactus makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.

                                  TACTUS EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.

                                  19 min

                                About Tactus Media Podcast

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