May 12, 2025

Takeaways from the Healthcare Marketing and Communications Conference - Healthcare IT Today Podcast Episode 166

27 minutes

For the 165th episode of the Healthcare IT Today Podcast, we are taking a look back at the Healthcare Marketing and Communications Conference! We kick this episode off by discussing our biggest takeaways coming out of the Swaay.Health LIVE conference. Then we narrow our focus down to the two big panels at the conference, the press panel and the customer panel, to share our key insights. Next, we talk about some of the pressures healthcare marketers, patient experience, and PR folks are currently experiencing. We then conclude this look back by debating how we think healthcare marketing and communications will thrive in the coming year.

Here’s a preview of the topics and questions we discuss in this episode:

What are your big takeaways coming out of the Swaay.Health LIVE conference?

What were the key insights from the two big panels – the press and the customer panel?

What are the pressures that healthcare marketers, patient experience & PR folks are experiencing right now?

How will healthcare marketing and communications thrive in the coming year?

Now, without further ado, we’re excited to share with you the next episode of the Healthcare IT Today podcast.

We publish a new Healthcare IT Today podcast every ~2 weeks. Thanks to our friends at Healthcare Now Radio, you’ll be able to listen to the latest episodes of Healthcare IT Today on their radio station for the first two weeks. Then, we’ll be publishing each episode as a podcast and YouTube video here after it finishes on the radio.

You can also subscribe to the Healthcare IT Today podcast on any of the following platforms:

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Along with the popular podcasting platforms above, you can Subscribe to Healthcare IT Today on YouTube. Plus, all of the audio and video versions will be made available to stream on HealthcareITToday.com.

If you work in Healthcare IT, we’d love to hear where you agree and/or disagree with the perspectives we shared. Feel free to share your thoughts and perspectives in the comments of this post, in the YouTube comments, with @Colin_Hung or @techguy on Twitter, or privately on our Contact Us page. Let us know what you think of the podcast and if you have any ideas for future episodes.

Thanks so much for listening!

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