By The Speaker Lab
Ready to book more paid gigs, charge higher speaking fees, and grow your speaking business? If so, you've found the right podcast. Every Thursday, you'll get practical, down-to-earth advice and tip
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The podcast currently has 16 episodes available.
This week on Talk Speaker To Me, Conrad Close, our Content Marketing Manager, will take the mic to teach us about what speakers should be pursuing in their marketing.
'If you want to grow your speaking business, you need to master the three main areas of marketing.'"
In this episode, Conrad covers:
"If you don't have a clear vision and you don't have a clear why, and you don't have a clear understanding of the value that you bring, your marketing will not work."
Ready? Let's talk marketing for speakers!
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This week on Talk Speaker To Me, Katie Campbell, our Lead Concierge, discusses how speakers can build confidence to be the experts in the room.
Often, we get anxious about getting on stage when we're early in our speaking career. In this episode, Katie covers how to build confidence as a speaker.
"How do you get comfortable being known as the expert? This can feel very foreign at first as you're taking the stage."
In this episode, Katie covers:
"Your story, what you bring to the stage, is completely different than somebody else's. Even in that same niche, an audience member is going to have a very different experience with you as they are with somebody else, because they're not you. They haven't walked your life. They haven't experienced what you have. They haven't learned what you have. Really owning and taking initiative to not compare in a negative way."
Ready? Let's talk confidence!
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Here at The Speaker Lab, we talk a lot about how to get on stage — but what do you do once you're up there? This week, Lead Coach Rick Clemons is walking through how to master stagecraft as a speaker.
You'll learn:
"Every opportunity you have to be on stage is an opportunity to present and perform."
Ready to master the stage? Rick, take it away!
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This week, we're digging into positioning yourself as a speaker with Michelle Onuorah! Michelle is a speaker coach here at The Speaker Lab and also a speaker, podcaster, and workshop leader with her own business.
"Your eps is what is going to be your north star. That will help you determine what gigs to take, what opportunities to take advantage of, what type of talks to offer, and also what type of messaging you want to put on your website and all of your branding assets."
During this episode, you'll learn:
"And finally, the advice that I have for speakers crafting their expert positioning statement for the first time to make sure that it's in alignment with their audience. Talk to your audience. Talk to the types of people who are going to be in your audience and find out from them what are their pain points, what are the things that they're struggling with? What are the solutions that they're looking for? What type of transformation do they want to see happen in their lives?"
Ready to get into? Let's talk positioning statements with Michelle!
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If you want to be a successful speaker, it's pretty hard to do it alone. Thankfully, there are thousands of other speakers out there who are navigating the same challenges, problems, and wins as you are in your speaking business.
This week, Emily Arnold is here to talk about the best way to find community as a speaker. Emily is our community manager here at the Speaker Lab, which means she’s got a front-row seat to the speaker community and the importance of community as a speaker.
"Enjoying community is basically my favorite part about being a human on this earth."
In this episode of Talk Speaker To Me, you'll learn:
"What's one thing you can do intentionally to cultivate community in your life as a speaker?"
Ready to learn more? Let’s Talk community with Emily.
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"Listen, if you want to make more money, workshops are one of the most profitable ways to do it."
In this episode, TSL facilitator and master speaker Erick Rheam walks you through how he uses workshops to build and scale his speaking business.
Check out this episode to learn:
"The main thing is as speakers, when you're sitting down with an event planner or decision maker and having a conversation, find out what their problem is, what gap you can fill with your content, and then fill it."
Ready to learn a thing or two about using workshops to grow your business? Let's go!
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Katherine Johnson is here this week to talk about developing executive presence as a speaker! Katherine is a speaker and a coach here at The Speaker Lab who works with students to help them build confidence, conquer impostor syndrome, and develop strong communication skills with their audiences.
"Executive presence is all about perception, right? It is the constellation of cues that people use to create judgments about important things, like our credibility, our trustworthiness, and likability."
In this episode of Talk Speaker To Me, Katherine covers:
"Your energy is one of the things that people are picking up on, and we know that confidence is contagious. So what does confident energy look like to you? Look at nonverbal communications. Look at the way you walk onto a stage. How do you sound? Where does your voice go when you're confident? You've got to understand how this gets communicated and broadcast around several different touch points."
Ready to learn more? Let's talk executive presence with Katherine!
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Nanette Hitchcock is here this week to talk niching down as a speaker. Nanette's a speaker and a coach here at The Speaker Lab who helps students set their businesses up for success with clear, confident plans.
"It's a specialized segment of the market for your product. Your product are your messages, your refined messages that are going to make an impact."
In this episode of Talk Speaker To Me, Nanette covers:
"You'll build in integrity because you're providing real value. And out of that focused kind of strategy for your business, you'll have real success."
Ready to learn more? Let's talk niches with Nanette.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Jeremy Rochford is one of our amazing coaches here at the Speaker Lab and this week, he's Talking Speaker and helping us learn the 7 steps to going FULL-TIME. For many of us, going full-time can be a dream, but let's talk about the practical steps to make your dream a reality!
"You have to ask yourself, do I have something I can charge for now? This seems very rudimentary, but this is where I completely failed and stalled my career for a good two to three years."
In this episode of Talk Speaker To Me, Jeremy covers:
"You've got to experience that beautiful tension because that's proof of concept, that's growth, that uncomfortability of like if I could just do this more."
Ready to learn more? Let's talk going full-time with Jeremy Rochford!
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Eve DeVault Gilmore is here this week to talk leads as a speaker. Eve's one of our VIP concierges AND our Lead Manager here at the Speaker Lab, which means she's got a front-row seat to helping out students find GREAT leads.
"Some unconventional tips that you can start with would be to go to LinkedIn profiles, really dream up your perfect decision maker. Search that job title anywhere you can in LinkedIn and find someone who really fits the bill."
In this episode of Talk Speaker To Me, Eve covers:
"Overall with the lead process, the more you search, the more you learn and then the more you know. So don't hold back."
Ready to learn more? Let's Talk Leads with Eve.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The podcast currently has 16 episodes available.
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