Televisionation

ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “AI and ML Take Over TV: Monetizing Data in Every Pixel.” The session was described in the show brochure as follow:

“As the streaming wars heat up, and as the peak TV era continues to extend its cycle, the role of artificial intelligence (AI) and machine learning (ML) in the TV industry's audience development, subscriber retention, content search, and user experience is growing exponentially. As issues such as content curation, viewer behavior, and customer journey become more relevant to the live and on-demand TV world, AI and ML deliver greater understanding for service providers. Producers and providers of content require more granular data and richer insights as the battles for attention increase.

This panel will feature some of the industry's leading providers of AI and ML solutions for the ever-increasing specialized needs of the TV industry.” Panelists included:

•Richard Collins, CEO, Tellyo
•Thomas Jelonek, Founder, envision.ai
•Randa Minkarah, Co-Founder and COO, Transform
•Chris Pfaff, CEO, Chris Pfaff Tech Media (Moderator)
•Phil Zepeda, VP of Product, Vilynx

Note: We will be announcing our next TV of Tomorrow Show event, TVOT SF 2020, shortly.

ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The ROI of UX.” The session was described in the show brochure as follow:

“Making sure that your UX can bring value to your organization can often be a challenging thing to quantify. If viewers are gravitating to both mobile and connected-TV viewing, are there design principals which will work for both mediums? How do we measure design choices? Is there a formula to demonstrate how UX brings value to customers and will contribute to your bottom line? This session will bring together a panel of UI/UX experts to address these and other questions.” Panelists included:

•Max Heiderscheid, VP of North America, UI Centric
•Shawn Johnson, Group VP of Product and Design, Discovery Communications
•Nadine Krefetz, Contributing Editor, Streaming Media Magazine (Moderator)
•Nathan McGowan, VP of Product, Tribune Publishing Company
•Devra Prywes, Chief Product Officer, Applicaster

Note: We will be announcing our next TV of Tomorrow Show event, TVOT SF 2020 (June 17-18th), shortly. http://thetvoftomorrowshow.com/register-tvot

ITVT is pleased to present an audio recording of the TVOT NYC 2019 keynote fireside chat, which featured Marcien Jenckes, President of Comcast Advertising, in conversation with Sean Coar, SVP of Data Strategy at Viacom. The session, entitled “On Addressability: A Programmer’s Perspective,” was described in the show brochure as follow:

“Comcast, joined by Charter and Cox, launched On Addressability to make one-to-one targeted TV advertising more scalable and easier to plan, buy and measure. Now, six months later, Marcien Jenckes, President of Comcast Advertising, speaks with Sean Coar, SVP of Data Strategy at Viacom, on the state of TV addressability and the programmer's role in the addressable equation.”

Note: We will be announcing our next TV of Tomorrow Show event, TVOT SF 2020, shortly. http://tvotshow.com/register-tvot for Super, Super Early-Bird Tickets!

Last fall, video software provider, Synamedia, and program guide, metadata management and data broadcasting company, Triveni Digital, announced a partnership to facilitate broadcasters’, content providers’ and service providers’ transition to the new ATSC 3.0 standard—a transition that will require that ATSC 3.0 solutions support simultaneous broadcasts of both ATSC 3.0 and ATSC 1.0 signals. According to the companies, Triveni’s Digital Broadcast Chain will provide architectural support on a unified platform for a coherent workflow across both services, while Synamedia’s compression technology and other solutions will allow broadcasters to repack existing ATSC 1.0 and free up the bandwidth needed to launch new ATSC 3.0 services. The companies also revealed that they had jointly secured a deployment with a “major US television production company.”

In this recorded interview with ITVT Editor-in-Chief, Tracy Swedlow, Sabine Bravo, VP of Business Development at Synamedia, and Triveni Digital President and CEO, Mark Simpson, discuss the companies’ integrated offering—which they will be showcasting at CES next week—and share their insights on the transition to ATSC 3.0 and other industry developments.

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ITVT is pleased to present an audio recording of the TVOT NYC 2019 closing plenary session, “Beyond ‘Bandersnatch’: Where Do We Go Next with Interactivity.” Here’s the description of the session from the show brochure:

“This fireside chat between two high-profile experts with impressive track records of innovation in interactive production--Eli Stonberg, CEO of Hovercast, and Zane Vella, VP of Product for Interactivity and Advertising at Comcast--will showcase examples of the state of the art in interactivity and audience engagement, including examples from the Xfinity and Twitch platforms. The conversation will examine a number of different models of interactivity, including primetime interactive shows such as NBC's ‘The Voice’ and ‘America's Got Talent,’ as well as new forms of interactive live streaming from Hovercast's work with Old Spice, Audi, and the 2019 Emmy Award-winning Twitch show, ‘Artificial.’”

http://tvotshow.com for more on the show.

Simon Applebaum is the host and producer of the widely distributed podcast/Internet radio show, “Tomorrow Will Be Televised." He has been covering the interactive/advanced TV industry for over 30 years, and earlier this month was honored as an Agent Provocateur at TVOT NYC 2019 (note: Agent Provocateur is a role unique to The TV of Tomorrow Show; selected because of the significant work they have done to further the advanced-TV industry, TVOT Agents Provocateurs are panelists-without-portfolio, as it were, whose purpose is to catalyze discussion by asking informed questions from the floor and engaging in interesting conversations with attendees).

In this wide-ranging and lively conversation with ITVT Editor-in-Chief, Tracy Swedlow, Applebaum reviews TVOT NYC 2019 and provides insights into the latest developments in the advanced-TV space.

Klarn DePalma leads MNI Targeted Media, the targeted digital and print advertising business that became part of station group, Meredith Local Media, following the acquisition of Time, Inc. In this recorded interview with ITVT Editor-in-Chief, Tracy Swedlow, DePalma explains how MNI Targeted Media operates within its parent company, outlines how the business sources, analyzes and applies the data that powers its targeted advertising, discusses how the 2020 election will impact MNI Targeted Media and the local-TV advertising business in general, and more.

Note: Klarn DePalma will be speaking at TVOT NYC (December 4th in Manhattan) on the panel, “Advanced TV in Local Markets: Cross-Platform Status and Trends.” Purchase your tickets here (tickets are currently priced at $1,075, but will be priced at $1,275 at the door):

http://tvotshow.com/register-tvot

Derek Forbes is Founder and CEO of Stardust, a new social-media app for movie and TV fans. The app allows those fans to follow specific movies and shows, create and share video reactions, and discover new programming. It also offers entertainment news, original editorial content and polls. According to the company, the app is used by over 100,000 people, including 2,000 influencers (among them Madelaine Petsch of "Riverdale" and Kendall Long of "The Bachelor") and 10 million YouTube subscribers.

In this recorded interview with ITVT Editor-in-Chief, Tracy Swedlow, Forbes discusses the genesis of the new app, how viewers are using it, how he envisions it evolving in the future, and more.

Note: ITVT's next TV of Tomorrow Show event, TVOT NYC 2019, will take place December 4th at an exciting new location in Tribeca. You have until midnight this Thursday (Halloween) to purchase your tickets at the Fall Discount price of $875, representing a $200 savings on the full price. Purchase your tickets here! http://tvotshow.com/register-tvot

ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "How Pay-TV Operators Are Revamping Their Platforms, Services and Business Models to Respond to the New Migrant Video Subscriber."

The session was described in the show brochure as follows:

"The Migrant Video Subscriber is rapidly changing our industry. We haven't experienced anything like this before. The entire video ecosystem is being redefined across every fabric of our business. Relationships are fragile. New technologies are needed to manage content, digital and linear channels, distribution platforms. Confusion and overload color every decision. And the costs of innovation require financing. How do you get it? This panel will explore how to successfully navigate the turbulence ahead." Panelists included:

•Scott Barton, SVP of Product, WOW!
•Scott Brown, Executive Director, CableLabs UpRamp
•Bob Gold, General Partner, Hemisphere Technologies (Moderator)
•Craig Heiting, EVP of Sales, Vubiquity
•Jana Henthorn, President and CEO, The Cable Center
•Philip Schuman, Media and Entertainment Practice Lead, FTI Consulting


Note: Our next TV of Tomorrow Show event, TVOT NYC 2019, will take place December 4th at an exciting new location in Tribeca. Tickets are still available at the Fall Discount price of $875, representing a $200 savings on the full price. Purchase your tickets here! http://tvotshow.com/register-tvot

ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "Disrupting the News."

The session was described in the show brochure as follows:

"This session will bring together individuals and companies that are disrupting and challenging the traditional ways in which news is gathered, reported and distributed, for a wide-ranging discussion about the future of TV and video news.

Panelists will first debate the ways in which the collection, presentation, analysis and dissemination of news needs to be re-thought for a rapidly changing world, and then examine how social media, user-generated content, video-streaming, crowd-funding and other digital phenomena and technologies can be used to improve the accuracy, availability, diversity and relevance of the news we watch." Panelists included:

•William M. Arkin, Former NBC News Contributor
•Rebekah Dopp, Principal, News and Local Media--Global Partnerships, Google
•Jimmy Dore, Host, "The Jimmy Dore Show"
•Emily Lanfear, News Partnerships, Twitter
•Albert Lewitinn, Emmy and 3-Time Peabody Award Winner (Moderator)
•Steve Oh, Chief Business Officer, The Young Turks
•Lindsay Stewart, CEO, Stringr


Note: Our next TV of Tomorrow Show event, TVOT NYC 2019, will take place December 4th at an exciting new location in Tribeca. Tickets are still available at the Fall Discount price of $875, representing a $200 savings on the full price. Purchase your tickets here! http://tvotshow.com