<p>A candid look at a major marketing initiative that failed and the expensive lessons learned.</p><ol><li>Facebook advertising with zero tracking</li><li>Paying for backlink service</li><li>Hiring too many writers and it not paying off</li></ol>

A candid look at a major marketing initiative that failed and the expensive lessons learned.Facebook advertising with zero trackingPaying for backlink serviceHiring too many writers and it not paying off

The $10,000 Marketing Mistake I Never Talk About

The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.

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The $10,000 Marketing Mistake I Never Talk About

The $10,000 Marketing Mistake I Never Talk About

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