This week we're digging into the weird  history of an omnipresent fitness goal. Episode comes free with a happy meal.

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Links!

• 10,000 Steps: A Brief History
• Do We Really Need to Take 10,000 Steps a Day for Our Health?
• A Japanese first-mover in the fitness wearables race
• Counting Every Step You Take
• When does wearing a fitness tracker do more harm than good?
• McDonald's Enlists Trainer To Help Sell Its New Meal
• Get happy with McDonald's Go Active Happy Meal for adults
• McDonald's Stepometer
• McDonald's pushing salads and pedometers
• The fight for healthier McDonald's Happy Meals
• Step-It Canadian TV ad 
• McDonald's serves up Happy Meals for grow-ups
• McDonald's removes fitness tracker from Happy Meals
• A Very Serious Review of McDonald’s Flesh-Burning Fitness Tracker
• McDonald’s quietly ended controversial program that was making parents and teachers uncomfortable
• Watch your step: why the 10,000 daily goal is built on bad science
• When does wearing a fitness tracker do more harm than good?
• Why Counting Your Steps Could Make You Unhappier
• How many steps are enough? 

Thanks to Doctor Dreamchip for our lovely theme song!

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