The Aaron LeBauer Show

Between business, health, and our social lives, technological advancements in the last decade have had a huge impact on all of us. But what’s it doing in the world of PT? Today’s guest is a Canadian physiotherapist and co-founder of Embodia, Maggie Bergeron. Embodia is Canada’s largest online learning platform for physiotherapists. Aaron chats with Maggie about her background as a physiotherapist and what inspired her to start Embodia. They also touch on topics like how the company can greatly affect the landscape of physiotherapy in Canada, and what people can do to help in making that change as well.

“Reestablishing ourselves and the value that we bring and how much we should be charging not dictated by the insurance companies but dictated by our practice and what we want to charge.”

- Maggie Bergeron

What do you want to hear from the CashPT Lunch Hour?

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Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

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10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode: 

- Getting to know Maggie Bergeron 

- What problem is Embodia solving? 

- The biggest opportunity for Physical Therapists concerning technology within 5-10 years 

- Embodia’s role in changing the landscape of physiotherapy

- The difference between having a PT clinic and a tech business

Episode Resources:

- Maggie's Instagram - https://www.instagram.com/maggiebpt/  

- Maggie's Twitter - https://twitter.com/maggiebpt 

- Embodia's Websote -  https://embodiaapp.com/ 

- Embodia’s Instagram - https://www.instagram.com/embodia/ 

- Embodia’s Facebook - https://www.facebook.com/Embodia/ 

- Embodia’s Twitter - https://twitter.com/joinembodia 

Connect with Aaron: 

- Facebook - https://www.facebook.com/AaronLeBauer/ 

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/ 

- Website - https://aaronlebauer.com/

Working a 9-5 job with a steady paycheck can sometimes discourage people from discovering their potential and opening, owning, and operating their own business. But that didn’t stop today’s guest. Chris Finn is the founder and owner of Par4Success, a cash physical therapy clinic whose major clientele are golfers. Today, Aaron and Chris sit down and touch on the uniqueness of Chris’s clinic and how he found his niche. Chris also shares about his research regarding the treatments he has given to his patients. Tune in and learn more about how getting into your niche will bring success to your business!

“When you find what you love to do, it really doesn’t feel like work.” - Chris Finn

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode:

- Why Chris’s clinic is unique from other PT clinics

- How he started his own business

- How going to his niche allowed Chris to be successful in his business

- Chris’s research regarding his clients and the PT results

- Common misconceptions that don’t really work in treating golfers

- Tips for people who are wanting to open their own business

Episode Resources:

- Get the $400 Early Bird Discount to any 2020 Course here - https://par4success.com/continuing-education

- Par4Success' Website - https://par4success.com/

- Par4Success' Instagram – https://www.instagram.com/par4success/

- Par4Success' Facebook – https://www.facebook.com/par4success/

- Par4Success' Twitter - https://twitter.com/par4success

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/

- Website - https://aaronlebauer.com/

When entrepreneurs want to level up their marketing efforts, they often throw random tactics at the wall to see what sticks. But what if, instead of trial and error, you could work with proven marketing strategies that will increase the traffic and visibility of your clinic? In this episode, Aaron shares 35 proven marketing strategies that you can implement today. He also shares how you can get his free guide for even more tips and strategies. Join Aaron today, and you might just hear about some exciting events happening in 2020!

“Marketing is marketing, don’t let the way you provide your service become an excuse for not doing something today.”- Aaron LeBauer

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode:

- 7 strategies that are customer-centered

- 4 easiest tactics to increase your traffic

- 7 approaches that generate new patients

- 9 actions that take a bit more to set up, but give longer term payouts

- 4 authority-building strategies

- 4 things that people don’t do a lot, even though they should

- BONUS strategies

Resources:

- To get the guide, go to -https://www.35marketingstrategies.com/go

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/

- Website - https://aaronlebauer.com/

Thinking about transitioning to a cash-based practice? You need to hear this episode if you want a successful launch. Today, Aaron shares the exact checklist of essential dos and don’ts of getting your business up and running. Grab a pen and jot down these steps or listen to find out how you can download it. Plus, you can get all the resources he mentions in the episode. Let’s get started! 

“The faster you make the decisions and the faster you take action, the sooner you will get to success and have some cash flow to really grow your business to help more patients.” -Aaron LeBauer

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

 Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode:

- The 3 points in the Cash PT checklist

- Dos and don’ts in licensing, insurances, permits and policies

- How to set up your accounts and documentation system

- The marketing articles you need

- How to start your marketing through your contacts list

- Aaron’s tip on marketing that’s not on the checklist

Episode Resources:

- Get your checklist – https://www.cashptchecklist.com/go-a

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/

- Website - https://aaronlebauer.com/

When you’re a cash-based practitioner, booking and scheduling clients, charting their profiles, and creating invoices can be major headaches that ultimately aren’t moving the needle forward in your business. You have to do everything yourself, or juggle a million apps, instead of spending time where your business needs you to. Today’s guest is Alison Taylor, the founder of Jane. Jane is a revolutionary app that will do everything for you, making your life easier and your clinic more organized. Aaron chats with Alison about how working in her parents’ PT clinic motivated her to create the app. They also discuss how Alison handles her staff of 80 people. Tune in and learn more about Alison and Jane, and you might just get a promo code for when you sign up. 

“You don’t appreciate your own knowledge the same way you appreciate other people’s knowledge.” - Alison Taylor

Happy Thanksgiving! Be sure to check out CashPTBlackFriday.com for more info on today's special offer.

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode:

- What made Alison start her business

- How the Jane software was crafted

- Alison’s failures as she deals with the growing company

- How to convey the brand identity of your company to all of your staff

- Where the name Jane came from

Episode Resources:

- Jane: https://jane.app/

Connect with Aaron:

- Facebook: https://www.facebook.com/AaronLeBauer/

- Instagram: https://www.instagram.com/aaronlebauer/

- Twitter: https://twitter.com/AaronLeBauer

- LinkedIn: https://www.linkedin.com/in/aaronlebauer/

- Website: https://aaronlebauer.com/

Happy Thanksgiving! Be sure to check out CashPTBlackFriday.com for more info on tomorrow's special offer.

Resources:

- Check out Aaron's Black Friday Offer: https://lebauerconsulting.samcart.com/products/the-whole-enchilada

Connect with Aaron:

- Facebook: https://www.facebook.com/AaronLeBauer/

- Instagram: https://www.instagram.com/aaronlebauer/

- Twitter: https://twitter.com/AaronLeBauer

- LinkedIn: https://www.linkedin.com/in/aaronlebauer/

- Website: https://aaronlebauer.com/

As entrepreneurs are mostly told to focus on themselves, they tend to end up being frustrated and overwhelmed. People who are not emotionally ready for the challenges and hit the panic button turn out to not do so well in their business. Today’s guest will shine the light on how you should be facing your business head-on. In this episode, Aaron is joined by Craig Ballantyne, a five-time author and coach for 7-figure entrepreneurs. Craig is one of the biggest names in the coaching game and, in this episode, he and Aaron discuss overcoming anxiety and overwhelm for greater success. They chat about the importance of having structure in your daily schedule, how you can benefit from hiring a business coach, plus Craig’s high-performance morning routine that you’ll want to steal for yourself. Don't miss this chance to hear from the best of the best!

“The more people I make rich, the more impact I have.” - Craig Ballantyne

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode:

- Where Craig got his inspiration to start an e-newsletter

- The advantage of getting a business coach

- Why you need to create time blocks in your schedule

- How having structure eventually leads to freedom

- What your morning routine should be like

- Why your evening routine is just as important as your morning routine

- Craig’s book suggestions to help you in your personal and business growth

- Best advice to get yourself out of the rut

- BONUS: Design your life based on your long-term perspective

Episode Resources:

- Craig's Website -  https://www.craigballantyne.com/

- Craig's Instagram  - https://www.instagram.com/realcraigballantyne/

- Early to Rise - Website - https://www.earlytorise.com/

- Early to Rise - Facebook - https://web.facebook.com/TheNewEarlyToRise/?_rdc=1&_rdr

- Early to Rise - Twitter - https://twitter.com/EarlytoRiseHQ

- Aaron’s Affiliate Link for “Unstoppable”: https://amzn.to/32SaUwY

- Aaron’s Affiliate Link for “The Perfect Day Formula”: https://amzn.to/2qKlJD4

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/

- Website - https://aaronlebauer.com/

Whenever you visit a healthcare practitioner, you’re left to worry about filing a claim or paying the total cost out-of-pocket. It’s never easy, especially for cash-based clinic patients. Today’s guests are William Brown and Vatsal Thakkar, the founders of Reimbursify. Their app gives patients the 1-minute solution to filing insurance claims. Vatsal is a practicing psychiatrist while Bill is a software developer, and together they’re empowering patients to make claims quickly and get reimbursed fast. Join Aaron, Bill, and Vatsal as they talk about insurance and how Reimbursify is changing the game for both patients and practitioners. Plus, Bill reveals the secret to success in cash-based practice. This is life-changing, so don’t miss it.

“No one has ever said insurance claims are easy. Practitioners of any kind, we got into the business to help people, not to extract competitive fees from them.”

- Vatsal Thakkar

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode:

- What initiated the creation of Reimbursify

- The difference between in-network and out-of-network insurance filing

- How the app works and how it helps practitioners attract more clients

- What’s behind the resistance from patients and why practitioners have a hard time raising their rates

- #1 tip for practitioners for raising rates to develop a thriving practice

- Bill’s advice for practitioners who are starting a cash-based practice

- What they don’t teach you in medical school

Resources:

-  Reimbursify: https://www.lebauerconsulting.com/reimbursify

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/

- Website - https://aaronlebauer.com/

People normally go to a General Practitioner whenever they encounter body pains. Physical therapy is overlooked most of the time when it should be the first point of contact. Today, Aaron sits down with Scott Marcaccio, the co-founder and CEO of Myodetox. The company holds a team of physical therapists that help in alleviating body pain through personalized programs. Scott talks about his journey of how he came to create Myodetox together with his physical therapist and how they plan to shift the consumer behavior involving physical therapy. Plus, he’ll be giving out tips on how you can manage your company and why you should hire millennials. If you’re planning to start your own clinic, then this one goes out to you!

“The better you understand the humans working for you, the better you’ll be able to communicate and manage.”

-  Scott Marcaccio

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode:

- The 2 main issues that are in the Physical Therapy industry

- How Scott got into the PT industry

- Why having self-awareness on when the business is ready to scale is important

- The downside of going for box-within-a-box opportunities

- The #1 way on how you can manage your team effectively

- How does Canada’s health insurance differ from the US?

- 5-year plan for Myodetox

Episode Resources:

- Scott’s Website: https://www.myodetox.com/work-with-us/

- Scott’s Instagram: https://www.instagram.com/scottmarkk/

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/

Most physical therapists are practicing in the traditional clinic-based environment and sometimes that atmosphere can burn you out. Many are scared to transition to cash-based practice due to different possible factors. Today, Aaron and Tom Walters demystify the most common challenges in practicing cash-based physical therapy. Tom shares his journey from being another clinic-based therapist to becoming a rehab scientist. If you’re considering cash-based PT, tune in to find out why you need to take that leap of faith!

“You hear people sometimes say that if your profession or vocation burns you out that you’re in the wrong thing, I just don’t think that’s always true.”

- Tom Walters

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

In This Episode:

- How Tom got into physical therapy

- The transition from working at a traditional based clinic to practicing cash PT

- What Rehab Science does for people

- How Tom’s IG account helps people who are in pain and need resources now

- Does giving out a specific diagnosis scare patients away?

- Why building rapport is very important for cash practices

- Combining IQ and EQ in dealing with patients

- Does a rehab scientist differ from physical therapist?

- Why you need to take the leap of faith if you’re planning to cash practice

Episode Resources: 

- Tom’s Website: https://www.rehabscience.com

- Tom’s Instagram: https://www.instagram.com/rehabscience/

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/