Have you ever wondered what it takes to keep going when your dreams are on the line and everything seems to be falling apart?

In this episode, Gabriel Craft shares an intense journey through the world of property management, revealing the challenges and triumphs faced while navigating complex deals and unexpected setbacks. From imploding teams to finding the right mentors, Gabriel's story is one of resilience, determination, and learning to adapt in the face of adversity. Join us as we delve into the highs and lows of real estate investing, uncovering valuable lessons on persistence, strategy, and the importance of having a strong support system.

[00:01 - 05:22] The Rollercoaster of the First Deal

• Three GP teams were needed to finalize the first deal
• Navigating through internal conflicts and securing a loan product
• The crucial role of support and persistence in overcoming obstacles

[05:23 - 10:02] Strategies to Handle High-Stress Situations

• Developing a strategy to stay productive and focused
• The concept of the "bowling alley" for maintaining balance
• Using brainstorming to alleviate panic and depression

[10:03 - 15:10] Lessons from Early Real Estate Experiences

• Transitioning from residential to multifamily properties
• The importance of focusing on key tasks and avoiding distractions
• Overcoming initial challenges with the help of mentors and team support

[15:11 - 19:30] The Reality of Onsite Property Management

• Facing the unexpected dissolution of a property management company
• The chaos and drama of onsite management
• Learning the importance of chain of command and effective communication

[19:31 - 23:53] Building and Managing Effective Teams

• The benefits of having a co-general partner and a strong management team
• The concept of vertical integration without the headache of full control
• Achieving high productivity through direct involvement and effective oversight

Key Quotes:

"It's about having a team that believes in you and supports you through the toughest times." - Gabriel Craft

"Staying out of panic mode allowed me to be creative and find solutions even when none seemed possible." - Gabriel Craft

Connect with Gabriel:

Website: https://www.craftcapitalinvestments.com/

Calendar: chatwithgabriel.com

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode.

Are you confused about where to start? Join our community and learn more about real estate investing. 

Head over to our Facebook Page, YouTube channel, or website 

https://www.theacademypresents.com/jointhesummit36848306.

How does understanding the intricacies of a local real estate market empower investors to outperform large institutional players?

In this engaging episode, Gabriel Craft, a seasoned real estate investor and entrepreneur, shares his transformative journey from a non-profit educator to a strategic real estate investor, highlighting key moments that shaped his investment philosophy. Listeners will gain insights into the importance of local market knowledge, the advantages of being a scrappy investor, and the tactical approaches to real estate syndication and value-add projects.

Gabriel Craft specializes in identifying value-add opportunities within the B&C class segment, ranging from 85 to 280 units in the Dallas-Fort-Worth market. With a solid track record in both owner-manager and commercial real estate investments, Gabriel has successfully managed smaller properties such as Deacon House and Preacher House in Toledo, OH, while also spearheading large syndication projects like RiverBend Apartments in San Antonio, TX, and the Avanti Apartments in Bedford, TX.

[00:01 - 05:17] From Humble Beginnings to Real Estate Visionary

• Gabriel's transition from public sector work to real estate investing
• The importance of education in real estate
• Initial experiences and challenges faced in real estate investments

[05:18 - 10:37] Scaling Up and Overcoming Challenges

• Gabriel's approach to scaling from single-family homes to multifamily units
• The learning curve associated with managing larger properties
• Strategies for dealing with operational challenges like tenant issues

[10:38 - 15:59] Embracing the Multifamily Market

• The strategic shift to multifamily investments and its impact on Gabriel's portfolio
• Insights into the Dallas real estate market and finding value-add opportunities
• The benefits of networking and mentorship in real estate

[16:00 - 20:55] Mentorship and Market Dynamics

• The significance of having a strong mentorship network
• Learning from others' mistakes and successes in real estate deals
• Navigating the institutional and syndication landscape

[20:56 - 24:15] Future Outlook and Strategic Moves

• Gabriel's future strategies in the evolving real estate market
• The role of personal development in professional success
• Anticipating market trends and preparing for potential shifts

Quotes:

"Even if you're not living in your market, you should still know your market that well." - Gabriel Craft

"When you take that leverage from the bank and through syndications, you can do very large projects... It made a big difference to me." - Gabriel Craft

Connect with Gabriel:

Website: https://www.craftcapitalinvestments.com/

Calendar: chatwithgabriel.com

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode.

Are you confused about where to start? Join our community and learn more about real estate investing. 

Head over to our Facebook Page, YouTube channel, or website 

How can the pursuit of creating a legacy transform your approach to work and life, and what does it take to make such a profound shift in focus?

Today, Christy Keeton discusses the transformative experience of shifting from a corporate job in the oil and gas industry to creating a personal legacy through real estate investing. This narrative isn't just about financial independence; it's deeply rooted in the desire to build something lasting for future generations. The discussion reveals the emotional and strategic layers involved in this transition, highlighting the importance of mindset changes, consistent action, and the impact of personal drive on achieving significant life changes.

[00:01 - 05:31] - From Corporate to Personal Legacy

• Recognizing the shift from fulfilling others' dreams to building one's own legacy
• The emotional fulfillment derived from working towards personal and familial goals
• The importance of mindset in initiating significant life changes

[05:32 - 10:00] - Challenges and Rewards of Independence

• Navigating the practical difficulties of self-motivation and discipline
• The creation of personal structures, like the Monday meetup, to foster consistency
• The psychological benefits of having control over one’s work and achievements

[10:01 - 15:34] - Building Trust Through Consistency

• How consistency in professional endeavors builds trust and reliability
• The impact of routine and systematic actions on long-term success
• Insights into personal adjustments needed to maintain public engagement

[15:35 - 20:48] - The Power of Networking and Coaching

• Leveraging networking to sustain long-term relationships and growth
• The role of coaching in facilitating others’ success without exhaustive costs
• Sharing expertise to empower others in similar professional paths

[20:49 - 26:29] - Sustaining Growth and Handling Setbacks

• Strategies for dealing with market fluctuations and personal inconsistencies
• The importance of adapting business plans to changing economic conditions
• Emphasizing the human element in business dealings and community building

Quotes:

“Mindset is one of the biggest things that will help you succeed.” - Christy Keeton

"Consistency is another component of trust." - Christy Keeton

Connect with Christy:

LinkedIn: https://www.linkedin.com/in/christykeeton/

Website: https://www.keetonrealtyinvestments.com/ 

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode.

Are you confused about where to start? Join our community and learn more about real estate investing. 

Head over to our Facebook Page, YouTube channel, or website 

https://www.theacademypresents.com/jointhesummit36848306.

How do seasoned investors handle unexpected challenges and still achieve success in different real estate markets?

In this episode, we delve into the nuanced world of real estate investments across various markets, focusing on due diligence, managing renovation costs, and the impact of local regulations. Christy Keeton shares personal anecdotes from their experiences with mobile homes, single-family houses, and multifamily properties, revealing the complexities and strategies that help navigate these challenges. From dealing with unexpected water leaks to understanding the intricacies of local utilities, this episode is packed with practical insights for novice and veteran investors.

[00:01 - 04:53] Understanding Due Diligence Across Property Types

• Mobile home investments often involve lower renovation costs, providing a buffer for due diligence errors
• Single-family investments require precise cost management due to tighter profit margins
• Handling unexpected issues like water leaks can significantly impact profitability

[04:54 - 08:14] Challenges and Insights from Real-Life Property Flips

• The importance of having a dedicated meter for pools to manage water billing effectively
• The potential financial pitfalls when dealing with utility companies and city regulations
• The emotional and financial rewards of transforming dilapidated properties

[08:15 - 12:35] Leveraging Local Crime Data for Property Evaluation

• The importance of assessing local crime rates using tools like SpotCrime.com before investing
• How crime data influences investment decisions and property values
• Strategies for effective use of online resources to assess neighborhood safety

[12:36 - 16:30] Building Relationships and Managing Contractors

• The significance of establishing strong relationships with local brokers and contractors
• Tips for maintaining top-of-mind presence among professional contacts
• The challenges and solutions in managing property renovations through contractors

[16:31 - 20:59] Investing in Different Market Types and Managing Properties

• The dynamics of investing in secondary and tertiary markets
• The role of market research in identifying profitable investment opportunities
• Insights into property management and maintaining property standards

Quotes:

"The mobile home due diligence is a little easier... there's room for error where maybe there's not in a single-family or multifamily space." - Christy Keeton

"I like just to see the old things become new again." - Christy Keeton

Connect with Christy:

LinkedIn: https://www.linkedin.com/in/christykeeton/

Website: https://www.keetonrealtyinvestments.com/ 

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode.

Are you confused about where to start? Join our community and learn more about real estate investing. 

Head over to our Facebook Page, Youtube Channel, or website 

https://www.theaca

What surprising pathways can lead a seasoned oil and gas industry expert into the multifaceted world of multifamily real estate investment?

In this insightful episode, Angel interviews Christy Keeton, a former oil and gas industry analyst who transitioned into multifamily real estate investment. With over 15 years in the oil sector, Christy shares her unique journey from analyzing drilling locations to flipping houses and eventually delving into multifamily properties. This conversation sheds light on the unexpected intersections of career paths and the dynamic world of real estate investment, highlighting how skills from one field can unexpectedly propel success in another.

[00:01 - 04:05] A New Beginning in Real Estate

• Leveraging industry experience for real estate analysis
• The importance of adaptability in career transitions
• Recognizing new opportunities in unlikely places

[04:06 - 08:11] Flipping the Script: From Houses to Mobile Homes

• Economic benefits of flipping dilapidated properties
• Challenges and rewards of mobile home renovation
• The impact on community improvement through property investment

[08:12 - 12:27] Navigating Challenges in Mobile Home Investments

• Strategic considerations in choosing mobile homes for investment
• Understanding regulatory environments in mobile home investing
• Financial strategies for maximizing investment returns

[12:28 - 16:02] Expanding Horizons: Multifamily Investments

• Transitioning from single-family to multifamily investments
• The role of networking in learning and growth
• Adapting investment strategies to different real estate segments

[16:03 - 18:27] A Holistic Approach to Real Estate Investing

• The importance of diversification in real estate investments
• Benefits of having a robust support network
• Leveraging past experiences and connections for current success

Quote:

"I love to watch these old houses that people don't care about, not only because it's the biggest profit on a flip, but it's also making the neighborhood better. It's bringing the house back to life." - Christy Keeton

Connect with Christy:

LinkedIn: https://www.linkedin.com/in/christykeeton/

Website: https://www.keetonrealtyinvestments.com/ 

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode.

Are you confused about where to start? Join our community and learn more about real estate investing. 

Head over to our Facebook Page, Youtube Channel, or website 

https://www.theacademypresents.com/jointhesummit36848306.

How can real estate investors build strong relationships with brokers to win more deals in a competitive market?

In this episode of the podcast, Agostino Pintus shares valuable insights on how real estate investors can build credibility and win more deals by fostering strong relationships with brokers. He emphasizes the importance of creating a professional credibility book, which serves as a high-level business plan that showcases an investor's company, target assets, and team. Agostino also discusses the significance of understanding brokers' needs and structuring deals accordingly, rather than focusing solely on the investor's desires. Additionally, he introduces the PASE (Practical, Action, Social, Emotional) methodology, which helps investors calibrate their communication style to better connect with brokers and build lasting relationships.

Agostino Pintus is a real estate investor, developer, and entrepreneur with more than 17 years of experience in real estate. He currently oversees strategic partnerships, capital development, and platform development for Realty Dynamics Equity Partners, an investment firm specializing in commercial asset acquisition and asset management services.

00:00:00 - 00:02:00 - The Importance of a Credibility Book

- A credibility book is like a high-level business plan that showcases your company, target assets, and team.

- It should be professionally put together and include information about your business, target properties, and team members' bios.

- A well-crafted credibility book can make the difference between getting a call back from a broker or not.

00:02:01 - 00:07:00 - Structuring Deals to Meet Brokers' Needs

- Always call the broker and find out what the seller wants before sending an LOI.

- Structure the deal to meet the seller's needs, which may include terms, timing, or even non-monetary incentives.

- Be mindful of your reputation and avoid submitting lowball offers that could damage your credibility.

00:07:01 - 00:11:00 - Building Your Personal Brand

- The real estate community is tight-knit, and your personal brand is crucial to your success.

- Your personal brand encompasses the way you look, act, speak, and present yourself through marketing collateral.

- A strong, cohesive personal brand can help you win deals, while a disjointed or unprofessional brand can hinder your success.

00:11:01 - 00:17:00 - The PASE Methodology for Effective Communication

- PASE stands for Practical, Action, Social, and Emotional, which are qualities everyone possesses to varying degrees.

- Understanding a broker's dominant PASE trait allows you to calibrate your communication style to better connect with them.

- Adapting your language and approach based on whether a broker is action-oriented, practical, social, or emotional can help you build stronger relationships.

00:17:01 - 00:22:00 - Cultivating More Than Just a Handshake Relationship

- Building strong relationships with brokers is essential for success in real estate investing.

- Remembering personal details about brokers, such as their dreams, kids' names, or unique facts about them, can help create a more meaningful connection.

- By helping brokers achieve their goals, you can leverage the reciprocity bias, making them more likely to help you in return.

Quotes: 

"Reputation is everything in this business. And if you lose it, you're done. You're baked. You're done." - Agostino Pintus

"One broker will make you money. Two brokers will make you rich. Three brokers will make you super wealthy." - Agostino P

How can aspiring real estate investors effectively network with brokers to secure their first deal and build long-lasting relationships in the industry?

In this episode, Agostino Pintus shares valuable insights on how to approach and build relationships with real estate brokers as a new investor. He emphasizes the importance of doing your own underwriting, practicing your pitch, and targeting the right brokers to start with. Agostino also discusses the significance of having a strong team in place, including a property manager, CPA, and real estate attorney, to establish credibility when approaching brokers. By following these strategies and consistently delivering on promises, investors can secure their first deal and set themselves up for future success in the real estate industry.

Agostino Pintus is a real estate investor, developer, and entrepreneur with more than 17 years of experience in real estate. He currently oversees strategic partnerships, capital development, and platform development for Realty Dynamics Equity Partners, an investment firm specializing in commercial asset acquisition and asset management services.

[00:00:00] - [00:02:59] Laying the Groundwork: Underwriting and Practicing Your Pitch

• Do your own underwriting to understand how deals are put together

•  Practice your pitch with smaller brokers before targeting the top players

• Have a credibility pitch deck ready to showcase your team and assets

[00:03:00] - [00:05:59] Building Your Team: The Importance of a Strong Property Manager

• A good property manager can help line you up with brokers

• Leverage your team's credibility if you lack personal experience

•  Always treat brokers to lunch or coffee and never let them pay

[00:06:00] - [00:08:59] The Power of Networking and Warm Introductions

• Real estate is a networking business, and warm introductions are crucial

• Property managers are integral to the business and should have broker connections

• Be prepared to sell yourself and your vision to potential team members

[00:09:00] - [00:11:59] Minimizing Mistakes: The Importance of Preparation

• Practice your script, know the lingo, and do the work upfront

• Minimize mistakes by being well-prepared and presentable

• The real estate industry is competitive, and brokers receive numerous calls daily

[00:12:00] - [00:18:59] Securing Your First Deal and Building Long-Term Relationships

• Brokers prioritize investors who consistently deliver and close deals

• Securing your first deal is the toughest, but subsequent deals come more easily

• Assemble a strong team, including a CPA, real estate attorney, and SEC attorney (if needed), to establish credibility with brokers

Quotes:

"This whole business is finance. If you don't understand the intricacies of how financial statements put together, you're going to run into problems and you're going to look like a newbie." - Agostino Pintus

"The good thing about this business is that it is a networking business, right? That's what this is. It's a networking business." - Agostino Pintus

Connect with Agostino:

LinkedIn: linkedin.com/in/a

How can building relationships and gaining knowledge help you overcome analysis paralysis and land your first real estate deal?

In this episode, Angel Williams sits down with Agostino Pintus, a successful real estate entrepreneur and host of the Cashflow Podcast. Agostino shares his journey from working as a C-level executive in corporate America to finding freedom and success in real estate investing. He emphasizes the importance of mindset, setting clear goals, and building relationships to achieve success in the industry. Agostino also stresses the significance of learning the language of real estate, practicing deal analysis, and maintaining curiosity as an entrepreneur.

Agostino Pintus is a real estate investor, developer, and entrepreneur with more than 17 years of experience in real estate. He currently oversees strategic partnerships, capital development, and platform development for Realty Dynamics Equity Partners, an investment firm specializing in commercial asset acquisition and asset management services.

00:00:00 - 00:08:59 - From Corporate America to Real Estate Entrepreneurship

- Agostino shares his background and how he transitioned from corporate America to real estate investing

- The importance of setting clear goals and having a vision board

- Realizing the finite nature of time and deciding to pursue real estate full-time

00:09:00 - 00:13:59 - Mindset: The Foundation of Success

- Angel shares a personal story about how her mindset shifted and led to new opportunities

- Agostino emphasizes the critical role of mindset in real estate entrepreneurship

- The significance of defining your purpose and living with intention

00:14:00 - 00:17:59 - Mastering the Language of Real Estate

- The importance of learning and speaking the language of commercial real estate

- Practicing deal analysis and underwriting to gain confidence

- Understanding what brokers want and how to establish credibility

00:18:00 - 00:21:59 - Cultivating Curiosity as an Entrepreneur

- Tips for learning real estate terminology and vocabulary

- The role of curiosity in successful entrepreneurship

- Maintaining curiosity and exploring opportunities in real estate

00:22:00 - 00:24:59 - Fiduciary Responsibility and Investor Relationships

- The importance of conservative underwriting and responsible investing

- Building and maintaining relationships with investors, who often become like friends and family

- The necessity of putting in the work and analyzing deals before investing

Quotes:

- "Time is one of those finite things. But as you get older, it hits you like a ton of bricks." - Agostino Pintus

- "The mindset is everything, the mindset is so important. It's not to be trifled with." - Agostino Pintus

Connect with Agostino:

LinkedIn: linkedin.com/in/agostinopintus,

Website:  agostinopintus.com 

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

LEAVE A REVIEW + help someone who wants to explode their business growth by sh

What crucial factors can make or break your real estate investment, and how can you ensure your property management company is working in your best interest?

In this episode, Angel Williams and Randy Langenderfer discuss the importance of having a strong property management company when investing in real estate. They share stories of how a property management company can impact the success of a deal, from misreporting occupancy rates to failing to pay bills on time. The hosts also delve into the differences between investing in small properties versus large multifamily properties, highlighting the advantages of economies of scale and the value of one's time. Additionally, they touch on the benefits of being a passive investor and the significance of trust in the operator-investor relationship. The conversation also covers the importance of coaching and mentorship in expediting growth and preventing problems in one's real estate journey.

Randy is Founder and President of InvestArk Properties and general partner in 1,500 doors representing $250M in assets under management. He has invested in a total of over 3,000 units in TX, OK, AZ, SC and LA. His investment strategy focuses on providing the passive investor significant returns by improving communities using a safe and time-tested approach. He is passionate about helping the busy professional achieve their goals in real estate and has been a part of several national educational programs and is currently a private multi-family coach.

He is a board member and previously served as the Chief Compliance and Audit Officer for a large academic medical institution in Houston, TX. He has a bachelor’s degree in accounting, Information Systems, an MBA in Finance, and is a CPA.

00:00:00 - 00:05:00 The Importance of a Strong Property Management Company

- A property management company can make or break a deal

- Be aware of potential issues such as misreported occupancy rates and unpaid bills

- Consider the amount of attention your property will receive based on the size of the management company's portfolio

00:05:00 - 00:10:00 Small vs. Large Multifamily Investments: Weighing the Pros and Cons

- Smaller properties may require more hands-on involvement from the investor

- Larger multifamily properties offer economies of scale and potentially less time investment

- Consider the value of your time when choosing between small and large investments

00:10:00 - 00:15:00 The Benefits of Passive Investing and the Importance of Trust

- Passive investing can provide a hands-off approach to real estate investing

- Trust in the operator is crucial for passive investors

- Experienced investors may spend less time reviewing reports as trust in the operator grows

00:15:00 - 00:20:00 Effective Communication and Follow-Up in Investor Relations

- Investors should not expect operators to know everything about every aspect of the investment

- Operators should be transparent about their knowledge and follow up with answers to investor questions

- Utilizing a CRM can help maintain effective communication and organization

00:20:00 - 00:26:00 Investing in Coaching and Mentorship for Long-Term Success

- Coaching and mentorship can expedite growth and help prevent problems in one's real estate journey

- Find a coach that fits your needs and commit fully to the program

- Real estate investing is a marathon, not a sprint, and continued education is crucial for long-term success

Quotes:

- "Just as the operating team can make or break the deal, so can the property management company." - Angel Williams

- "Multifamily is a team sport. You can't succeed without some kind of team effort." - Randy Langen

How can the relationship between the operating team and investors make or break a real estate deal, especially in challenging market conditions?

In this episode, Angel Williams and Randy Langenderfer discuss the importance of trust and relationships in passive real estate investing. They share their experiences with different operating teams and how a strong team can help a deal survive even in tough times. The conversation also delves into the differences between cash and accrual accounting, the pros and cons of vertically integrated property management, and the significance of creating a sense of home for tenants. Throughout the discussion, Angel and Randy emphasize the value of knowing one's strengths and relying on the expertise of others in areas where one may lack knowledge or experience.

Randy is Founder and President of InvestArk Properties and general partner in 1,500 doors representing $250M in assets under management.  He has invested in a total of over 3,000 units in TX, OK, AZ, SC and LA. His investment strategy focuses on providing the passive investor significant returns by improving communities using a safe and time-tested approach. He is passionate about helping the busy professional achieve their goals in real estate and has been a part of several national educational programs and is currently a private multi-family coach.

He is a board member and previously served as the Chief Compliance and Audit Officer for a large academic medical institution in Houston, TX. He has a bachelor’s degree in accounting, Information Systems, an MBA in Finance, and is a CPA.

[00:00:00] - [00:02:00]  The Importance of Trust in Passive Investing

-  Trust in the operating team is crucial for the success of a real estate deal.

-  A strong operating team can help a deal survive even in challenging market conditions.

-  Building relationships with the operating team is essential before investing.

[00:02:00] - [00:06:00]  Cash vs. Accrual Accounting in Real Estate

-  New investors should educate themselves on the differences between cash and accrual accounting.

-  Accrual accounting aims to smooth out income and expense variations over time.

-  Understanding which reports are cash basis and which are accrual is crucial for investors.

[00:06:00] - [00:10:00]  Vertically Integrated Property Management: Pros and Cons

-  Vertically integrated models, where the property management company is part of the GP team, are becoming more common in larger deals.

-  The success of a vertically integrated model depends on the performance of the property management company and the ability to remove them if necessary.

-  Some investors prefer third-party property management to avoid potential conflicts of interest.

[00:10:00] - [00:15:00]  Creating a Sense of Home for Tenants

-  Using language that emphasizes "home" rather than "unit" or "tenant" can help create a sense of belonging for residents.

-  Creating a sense of home can lead to lower turnover, increased renewals, and reduced costs.

-  The concept of home resonates with people across different classes of apartments.

[00:15:00] - [00:18:00]  Leveraging Expertise in Real Estate Investing

-  Investors should focus on their strengths and rely on the expertise of others in areas where they lack knowledge or experience.

-  Empowering local teams to make decisions is crucial for the success of a real estate investment.

-  Partnering with experts in specific markets can help investors navigate unfamiliar territories more effectively.

quotes:

- "You need to 100 percent know that you can