The Agency Hour

The Agency Hour

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The Agency Hour episodes

  • Navigating Agency Growth: Insights from Social Haus' Founders

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    Join Troy Dean and the dynamic duo behind Social Haus, Sarah Cutts and Kaitlyn Johnson, as they dive into their origin story - how they turned adversity during the Covid pandemic into an opportunity, laying the foundation for Social Haus, as well as the secrets behind 'The Magic Bullet' otherwise known as Paid Discovery.
    This epiosode is a masterclass in resilience and innovation. 
    Chapters:
    What happened during Covid 
    How did the girls meet?
    The customer journey - Finding mavericks Club
    The market has been brainwashed to think it needs leads
    Paid Discovery in the magic bullet
    Overcoming the mental barriers required to sell paid discovery
    The percentage of clients going from paid discovery to closing - 99%
    What's changed since joining Mavs - higher revenue with less clients
    Tapping into the Mavericks Club recourses to ensure you make the most out of it
    Staying on track using the Mavericks Scorecard
    Hiring generalists (to begin with)
    How to get in touch with the social haus
     
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
     Follow us on the socials:
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    38 min
  • Beyond Borders: How Offshoring Can Transform Your Agency with Tiffany English

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    In the latest episode of the Agency Hour podcast, we're diving into a topic that's increasingly relevant for web design and digital agency owners: offshoring.
    With the challenges of talent shortages, rising wages, and time constraints, offshoring has become a hot topic. But what's the real story behind this trend? Is it as beneficial and straightforward as some claim? Join us as we explore the ins and outs of offshoring with Tiffany English, a Business Growth Specialist from Accessoffshoring.
    Chapters:
    The difference between outsourcing and offshoring
    Building a Team members vs outsourcing
    How did Tiffany discovery offshore staffing
    Why hiring is scary
    The hurdles of hiring
    Navigating non-negotiables within the team
    Avoiding micro-managing
    The structure required to provide a space for your remote team members to grow
    How to encourage forward thinking
    Bridging the gaps when it comes to communication with remote team members
    The typical roles accessoffshoring recruit for
    How to get in touch with Tiffany
     
     
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
     Follow us on the socials:
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    41 min
  • Demystifying LinkedIn: A Deep Dive with Nicole Osborne on Personal Branding and Connection

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    Join Johnny Flash on the Agency Hour podcast as we welcome Nicole Osborne, marketing coach and founder of Wunder Stars. Dive into the world of LinkedIn and personal branding, debunking myths and uncovering strategies for authentic connections and increased reach.
    Whether it's refining your content strategy or selling without selling, this episode is packed with insights for digital agency owners looking to elevate their LinkedIn game.
     
    Chapters:
    Unpacking old LInkedin myths
    Aiming for a human connection
    Where are your efforts best placed on Linkedin
    Finding commonalities with connections on Linkedin
    Allowing your personality to shine
    Breaking down your content strategy
     
    Handy Links:
     
    Wunderstars.com/content-inspiration
    Designbox
    E2M Solutions
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
     Follow us on the socials:
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    33 min
  • Global Teams, Local Wins: Mastering Offshore Staffing with Drew Le Faucheur

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    Welcome to The Agency Hour, where we’re all about turning your web design and digital agency into a powerhouse of profit and productivity. This week, we’re thrilled to have Drew Le Faucheur join us.
    Drew has over ten years experience working with offshore teams and as General Manager of ConnectOS, Drew heads up the Australian and New Zealand regions, responsible for client relationships and business development.
    We’ll be diving deep into the nuts and bolts of offshore staffing – discussing the ins and outs of finding quality staff, understanding the business model behind a staffing solutions firm, and pinpointing the roles that will most benefit your agency. 
    Let's get into the nitty-gritty of building a team that fuels success, wherever they are in the world.
    Chapters:
    Who is Drew La Faucheur - What is a Staffing solution company?
    Exploring offshore team members - The Phillipines
    The business model of business development relationship management
    The challenges of sourcing staff
    How to filter out bad talent and attract good talent
    The difference between a staffing solution company and a white label service company
    How to manage client expectations
    What are the typical roles worth exploring 
    The traits of those who succeed with offshore team members
    Maintaining and nurturing a strong culture
     
    Handy Links:
    Connectos.co
    E2M Solutions
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
     Follow us on the socials:
    YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
    49 min
  • Abundance Through Servant Leadership: Building & Scaling Agencies with Kurt Uhlir

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    Welcome to the Agency Hour Podcast, where we explore strategies for web design and digital agency owners to create abundance in their lives and businesses. In this episode, we're thrilled to have Kurt Uhlir, a renowned marketer, operator, and speaker, joining us from Atlanta. With a track record of building and running businesses from startups to over $500 million in annual revenue, Kurt shares valuable insights into servant leadership and agency success.
    Discover why some agencies fail and the critical importance of documenting your processes for sustainable operations. Kurt's journey, from selling his lawn mowing and pressure washing business at the age of 14 for six figures to his recent focus on helping business owners and marketing agencies, provides a wealth of wisdom for agency owners.
    We delve into the principles of process documentation, the ever-evolving agency landscape, and the tactics behind keeping your team performing at their best, including the concept of servant leadership. Learn how being an honest leader can drive agency growth and success.
    Episode Highlights:
    Kurt's background and origins
    Success and failure in the agency world
    Kurt's early entrepreneurial journey
    The significance of process documentation
    Adapting as your role evolves
    The fear of not having it all figured out
    The art of detailed process documentation
    Navigating the ever-changing agency landscape
    Servant leadership and team performance tactics
    The power of being an honest leader
     
    Handy Links:
    Kurt Uhlir
    E2M Solutions
     
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
    Free Training: The Simplified Agency
    Discover the new way to create more profit from your agency and have more time with your family.
     
    Follow us on the socials:
    YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
    45 min
  • Unlocking Agency Success: The Agency GPS Model Explained

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    Join us for an in-depth exploration of Agency Mavericks's groundbreaking model, the Agency GPS. Founder Troy Dean shares his valuable insights, strategies, and tactics to help agency owners navigate their own unique path to success. The resulting model is based on more than 10 years of experience helping 4K+ agencies. In this podcast episode, we cover everything from growing authority, packaging IP, to scaling impact, and automating intelligence. With the Agency GPS Model, all you have to do is follow the actionable steps to transform your agency and achieve remarkable results demonstrated by other Agency Maverick members doing the exact same.
     
    Episode Highlights:
    Explore the Agency GPS Model's three pillars: Grow Your Authority, Package Your IP, and Scale Your Impact.
    Gain insights into Troy Dean's journey and the inspiration for the Agency GPS.
    Learn practical tips for expanding your agency's reach and boosting influence within your niche.
    Discover the power of paid discovery to engage clients and increase revenue.
    Create accelerators to address client problems and generate recurring income.
    Develop a unique signature system to stand out in a competitive market.
    Strategies for automating intelligence and enhancing team performance.
    Streamline agency operations with playbooks and AI-optimized SOPs.
    Take actionable steps for agency growth with prioritized actions.
    Access valuable resources and expert guidance from the Agency Mavericks team.
     
    Handy Links:
    E2M Solutions
     
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
    Free Training: The Simplified Agency
    Discover the new way to create more profit from your agency and have more time with your family.
     
    Follow us on the socials:
    YouTube | Facebook | FB Group | Instagram | Twitter | Linkedi...
    44 min
  • The Art of Proposals and Entrepreneurial Partnerships with Adam Hempenstall

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    In this episode, join host Maverick’s Club Coach Johnny Flash as he engages in an insightful conversation with Adam Hempenstall, the CEO and founder of Better Proposals. Adam shares his entrepreneurial journey, from founding his agency to creating a game-changing proposal software. Discover the secrets behind crafting winning proposals, the power of automation, and the value of working alongside life partner Sabrina. Explore the keys to work-life balance, the productivity of staying busy, and the enduring significance of proposals in the business landscape.
     
    Episode Highlights:
    Mastering the Art of Proposals: Explore the essential elements of creating persuasive proposals that win clients.
    Entrepreneurial Insights: Gain insights into Adam Hempenstall's entrepreneurial journey, from agency owner to software creator.
    Power of Automation: Discover how automation can streamline your agency's processes, from proposal creation to project management.
    Effective Client Communication: Learn the significance of understanding and addressing your client's problems and goals.
    Successful Partnerships: Understand the dynamics of partnerships in business and how they can elevate your agency's growth.
    Better Proposals Features: Get a sneak peek into upcoming features like "journeys" in Better Proposals and how they can enhance your client onboarding.
    Working with a Life Partner: Gain valuable insights into managing a business with your life partner and maintaining a healthy work-life balance.
    The Commitment to Human Support: Explore the benefits of providing human-centric customer support in a digital age.
    The Future of Proposals and Automation: Get a glimpse into the future of proposals and business automation for agency owners.
     
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
     
    Free Training: The Simplified Agency
    Discover the new way to create more profit from your agency and have more time with your family.
     
    Follow us on the socials:
    YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
     
    Thank you for tuning in to this episode, where we unlock the secrets to agency growth and efficiency. Subscribe to stay u...
    36 min
  • Crafting Success: Unveiling TradieWebGuys' Secret Sauce with Matt Jones

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    In Episode 92 of "The Agency Hour" podcast, we're joined by none other than Matt Jones, the Go-to Tradie Guy and Founder & Director of TradieWebGuys. Matt's expertise lies in delivering tailored digital solutions for tradies, and he's here to drop some serious wisdom.
     
    Episode Highlights:
    Clients' Needs vs. Wants: Delve into the importance of focusing on the actual outcome for end-users and deciphering what clients truly need versus what they think they want. (Time Stamp: 06:30)
    The Referral Myth: Why relying solely on referrals and word-of-mouth may not be a sustainable strategy. 
    Saying No to Other Verticals: Find out why it's sometimes necessary to turn away more work than you take in. 
    Refusing to Be a Coach: Why Matt is adamant about not becoming a coach despite his expertise. 
    Outcome-Oriented Approach: Understand why it's all about the outcome for the absolute end-user. 
    AI and Strategic Value: Gain insights into leveraging AI and where the real value lies in the strategy. 
     
    Handy Links:
    TradieWebGuys
    Matt Jones
    HighLevel
    10web.io
    Relume
    Framer
    The Site Shed Podcast
    The Site Shed Group
    E2M Solutions
     
    Free Training: The Simplified Agency
    Discover the new way to create more profit from your agency and have more time with your family.
     
    Follow us on the socials:
    YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
    58 min
  • The Future of WordPress Hosting: Navigating the Maze with Patrick Gallagher

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    This week, on "The Agency Hour" podcast, we're thrilled to welcome Patrick Gallagher, the Co-founder and CEO of GridPane, as we delve into the future of WordPress hosting and the challenges faced by web design and digital agency owners. From Patrick's journey in the agency space to the problem with conventional hosting plans, we uncover valuable insights into building dedicated hosting environments, leveraging AI, and more. Join us for a candid conversation about why you don't owe your clients good hosting and how transparency is key to scaling your agency.
     
    Episode Highlights:
    Moving Beyond WPEngine: Why conventional hosting plans fall short.
    Client Hosting Expectations: Why you don't owe your clients good hosting.
    Hosting vs. Care Plans: The distinction between hosting and care services.
    Ultimate Down Sell: Unveiling the potential of hosting as a powerful down-sell strategy.
    AI in Action: How GridPane leverages artificial intelligence for efficiency.
    WordPress Direction: Insights into the future direction of WordPress.
     
    Handy Links:
    GridPane.com
    Framer
    Relume
    MavCon
    E2M Solutions
     
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
     
    Free Training: The Simplified Agency
    Discover the new way to create more profit from your agency and have more time with your family.
     
    Follow us on the socials:
    YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
    1 hr 5 min
  • Elevating Your Agency's Security Game

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    This week, we're thrilled to have Laura Bell Main—the Mary Poppins of security—joining us for an eye-opening discussion. Laura’s resume is as diverse as it is impressive; she's consulted for a variety of organizations, ranging from local mom-and-pop stores, to firefighter widow support organizations to behemoths like NAB, Lockheed Martin, and other major companies in the financial district.
    Episode Highlights:
    Security as a Core Offering: Why integrating security into your services is not just an optional add-on but a critical necessity.
    The SaaS and Hosting Gamble: Should you place blind trust in the security measures of SaaS and hosting companies? Laura dishes out some home truths.
    The Mexican Restaurant Book Deal: Hear the quirky tale of how Laura received a book offer while dining in a Mexican restaurant.
    It’s Not Personal, It’s Security: Why no company is too small to be targeted by a security attack and what you can do about it.
    The Wordpress Plug-In Myth: Think your Wordpress plug-ins offer enough security? Think again.
    Handy Links:
    MavCon
    Agencymavericks
    E2M Solutions
    The Challenger Sale
    safestack.io
    Linkedin
     
    Get a Personalized Game Plan to Grow Your Agency
    Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
    Gameplan.agencymavericks.com
     
     
    Free Training: The Simplified Agency
    Discover the new way to create more profit from your agency and have more time with your family.
     
    Follow us on the socials:
    YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
    47 min

About The Agency Hour

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The Agency Hour is for digital agency owners like you who want to start, grow and scale their businesses. It’s like hanging out with friends while getting a masterclass in how to tackle the most…

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