We believe in the need for diversity, equity & inclusion in our business, but as sensitive souls we often worry about doing or saying the wrong thing. Hopefully my discussion with Annie Gichuru today will help to answer your questions and put some of those fears to rest, enabling you to embrace DEI as an empathic business owner.

Annie Gichuru is a DEI coach & consultant and founder of Uplifting Studios, a platform dedicated to supporting online business owners to build racially equitable businesses so they can be intentionally inclusive. Annie is deeply passionate about representation through a racial justice lens, and combines her experience as an internationally certified life coach, her love of storytelling, and her extensive career as a Human Resource specialist to deliver REPRESENTED - a transformational online program, which has been described as ‘a must for all business owners who are ready to build a culturally and racially diverse, inclusive and equitable business’. 

Annie and I chat about:

• Why simply educating yourself is Step One
• How investing in a DEI educator can help answer your questions (and support you in implementing what you learn)
• Being genuinely inclusive and diverse in your values
• Holding integrity in your friendships and clients
• Reflecting on your own knowledge and understanding of black and white history (and understanding your perception will differ from others)
• Use critical thinking to make informed decisions
• Pacing yourself to absorb the research and making it an embodiment of your life's work - not just more information!

RESOURCES

Annie Gichuru resources

FREE PDF Guide:
How to becoming a genuine ally and advocate for POC

REPRESENTED Course Waitlist

https://www.upliftingstudios.com.au/represented-waitlist

www.instagram.com/upliftingstudiostv/

Books: 

• Download The Ambitious Introvert Book Recommendation List
  
  
• Isabel Wilkerson - Caste
  
  
• Nova Reid – The Good Ally

Visit this episode's blog post here.

• Join the waitlist to work together
• Instagram: @ambitiousintrovert
• Facebook: The Ambitious Introvert Network

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

Based on the market research data that I collected a couple of months ago, many of you would LOVE to know more about behind the scenes at The Ambitious Introvert® and how I grow my business. In this episode, I‘ll be sharing five of the top tools that we utilise - the ones that we use the most on a day-to-day basis that are integral to the running of the business. Tune in to learn what they are, how they work and why I love them!

I’m covering:

• Checkout and course hosting software, essential if you’re looking to scale with passive products
• Email automation (one of my favourite ways to communicate with my audience)
• Scheduling, invoices & capturing leads
• Communication for 1:1 clients, group program members and team
• Sharing documents, files and videos without creating overwhelm
• Monthly vs annual payments

RESOURCES

Apply for The Ambitious Introvert® Mastermind

The 5 Tech Tools I recommend for Ambitious Introverts

ThriveCart/Learn 

Active Campaign 

Dubsado 

Slack 

Convertbox 

Books: 

• Download The Ambitious Introvert Book Recommendation List
• Join the waitlist to work together
• Instagram: @ambitiousintrovert
• Facebook: The Ambitious Introvert Network

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

Welcome to today’s episode, where I’m interviewing Tarzan Kay - a former copywriter-for-hire who specialises in emails that are fun to read, and more addictive than Netflix! We chat about ethical, values based marketing, understanding your audience, growing your email list and not putting all of your real estate in social media. 

Tarzan teaches her students how to write story-based copy and make consistent sales from a small email list, without using fear or FOMO. Part of her company’s mission is to make high integrity marketing the new status quo for online business.

 We dive into:

• Being persistent and consistent with your message (and why it matters)
• How Tarzan niched down into emails and sales pages, and transitioned from writing for clients to writing for herself
• Maintaining a well nurtured email list and how it helps your business
• Short and long term email strategies, and why you need both
• What do we really mean by ethical or values based marketing?
• The art of persuasion, and how to use it without feeling icky

RESOURCES

Apply for The Ambitious Introvert® Mastermind

Books: 

• Download The Ambitious Introvert Book Recommendation List
• Influence by Robert Cialdini
• The Hard Thing About Hard Things by Ben Horowitz

Tarzan Kay

Join the free workshop series

• Insta Feed
  • https://www.instagram.com/tarzan_kay/
  • Instagram: @tarzan_kay
• LinkedIn
  • https://www.linkedin.com/in/tarzankay
  • LinkedIn: @tarzankay 
• FB
  • https://www.facebook.com/tarzankayspage/
  • Facebook: @tarzankayspage
• TikTok
  • https://www.tiktok.com/@tarzankay
  • TikTok: @tarzankay
• Twitter
  • https://twitter.com/tarzan_kay
  • Twitter: @tarzan_kay
• Pinterest
  • https://www.pinterest.ca/tarzan_kay/
  • Pinterest: @tarzan_kay

Visit this episode's blog post here.

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

In today’s solo episode I talk about the highly underutilised business skills of Emotional Intelligence and Empathy. In a world where everyone is pushing marketing, ads and funnels, YOUR innate talents can be extremely beneficial in the business space - providing greater insight and understanding of yourself, and also of your clients. The best thing is not everyone has these soft skills, so as sensitive introverts let’s embrace our superpowers and use them to our advantage in our business!

I’m sharing:

• How to bring in emotional intelligence so you can understand your audience (and show them you do)
• Using self-reflection to see what decisions you’d make
• Understanding your services and communication though your clients’ eyes
• Creating a safer space for clients to feel confident in contacting you
• Finding your audience through Facebook groups
• Choosing groups that align with your values
• How to own your sales calls and remove client uncertainty 

RESOURCES

Apply for The Ambitious Introvert® Mastermind

Books: 

• Download The Ambitious Introvert Book Recommendation List

Visit this episode's blog post here.

• Join the waitlist to work together
• Instagram: @ambitiousintrovert
• Facebook: The Ambitious Introvert Network

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

In this episode I chat with Matt Johnson - CEO and Founder of Pursuing Results and author of Microfamous. We chat about Matt’s strength in strategy that allowed him to grow his agency, hiring the right people and having the right systems in place to help coaches and consultants. We also dive into the myths around social media marketing, how the algorithms are stacked against introverts and how we can attract our perfect audience through niching down.

We talk about:

• Pricing based on emotional change and life direction
• The myth of large social media followings bringing greater ROI
• The fear of niching down (and why you don’t need to be scared!)
• How to advertise your podcast
• Social media engagement and algorithms from the introvert’s perspective
• Whatever happened to Clubhouse?!

RESOURCES

Apply for The Ambitious Introvert® Mastermind

Books: 

• Download The Ambitious Introvert Book Recommendation List

Visit this episode's blog post here.
Connect with Emma on Instagram: @ambitiousintrovert.

Matt Johnson

Pursuing Results: https://pursuingresults.com/

MicroFamous Website: https://getmicrofamous.com/

MicroFamous Podcast: http://microfamouspodcast.com/

MicroFamous Conversations: https://podcasts.apple.com/ph/podcast/microfamous-conversation

s/id1519631469

MicroFamous Book: https://www.amazon.com/MicroFamous-Become-Famously-Influential-People-eb

ook/dp/B084ZGWVHJ

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

Welcome to this week’s solo episode, all about one of my favourite types of support - masterminds. I explain what masterminds are (and what they aren't), why I believe they’re such a powerful container, some previous masterminders real world business results, and whether or not a Mastermind is right for you and your business.

Plus, a sneak peek behind the scenes of what’s going to be included in the new, updated Ambitious Introvert mastermind coming later this month.

I’ll be covering:

• What are masterminds? And what aren’t they?!
• Why are masterminds so powerful?
• Insights and access to multiple points of view and expertise (and how this benefits you as a business owner)
• Mastermind real world results
• The power of hot seat group sessions
• Energy clearing sessions 
• Guest experts - why I selected the ones I did
  
  

RESOURCES

Apply for The Ambitious Introvert® Mastermind

Books: 

• Download The Ambitious Introvert Book Recommendation List

Visit this episode's blog post here.

• Join the waitlist to work together
• Instagram: @ambitiousintrovert
• Facebook: The Ambitious Introvert Network

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

This week’s episode of The Ambitious Introvert® is with the wonderful Elise Danielle! We talk about the exact way she’s grown her amazing business as an introvert & HSP. We cover the mindset, messaging & momentum used to scale to $400k & her biggest year yet in 2021 (with 7 figures projected in 2022!)

Elise happily shares how she keeps her working hours and outgoings low whilst still increasing profit margins. Plus, how leveraging her mindset and gifts as an introvert has created deeper connections with her audience.

This is my first episode where I’m inviting fellow introverts, empaths & HSPs to share openly about the back ends of their business & the methods they’ve used to create success - I hope you enjoy it!

We talk about:

• Focussing on what we don’t do as much as what we do
• Why taking care of ourselves in business is just as important as strategy for growth
• Simplifying business by removing the BS and looking inwards at what works for you
• Optimising a programs ROI before creating new ones
• Understanding how journaling helps you
• The benefits of selling a select few items/services over multiple

RESOURCES

Books: 

Leveraging the Universe by Mike Dooley Link

Visit this episode's blog post here.
Connect with Emma on Instagram: @ambitiousintrovert.

Elise Danielle 

https://www.elisedanielle.com/quiz (What your fav cocktail says about your abundance mindset quiz) 

https://www.instagram.com/elise_danielle_/

https://www.facebook.com/groups/purposedrivenbadasswomen  

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

In today’s episode of the podcast, I’m discussing online summits. I cover what summits are, who they are good for and how they can present you as an expert in your field. I cover what it’s like attending a summit, speaking at a summit or holding your own. . . Oh and stay until the end to hear about the next Ambitious Introvert Mastermind, and don’t forget to leave a review for your chance to win a 45 minute 1-on-1coaching session with me as a thank you!

Topics discussed

• The Pros and Cons of summits.
• Expanding on your business network
• Growing your email list and audience in an introvert-friendly way
• Summit strict marketing requirements and expectations
• Differences between live and pre-recorded summits
• Three summits coming up this quarter that are perfect for sensitive introverted entrepreneurs
  
  

RESOURCES

Introvertpreneur Summit

The Quietly Influential Summit

The HSP Entrepreneur Summit

Books: 

• Download The Ambitious Introvert Book Recommendation List

Visit this episode's blog post here.

• Join the waitlist to work together
• Instagram: @ambitiousintrovert
• Facebook: The Ambitious Introvert Network

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

In today’s episode of the podcast, we talk with Jordan Schanda King, CEO of Easy Scaling which offers business management for female entrepreneurs. Jordan loves creating systems and processes in all areas of her life, from how she approaches her business and her work with clients. 

Jordan's latest business was only started a year ago and now she employs a team of 12 women.

It’s the overnight success that took 10 years.

Topics discussed

• Struggling with Instagram
• Constant Improvements
• Being an Enneagram One
• Identifying as an Intuitive Introvert
• Experimenting and trying new ideas
  
  

RESOURCES

Books: 

Rocket Fuel - Link

Built To Sell - Link

Visit this episode's blog post here.
Connect with Emma on Instagram: @ambitiousintrovert.

Jordan Schanda King

https://easyscaling.com/

https://www.instagram.com/jordanschandaking/

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

Welcome to this week's episode of the Ambitious Introvert! I'm really thrilled to have Catherine Wood with me today, and I'm very excited to delve into her expertise in her very specific type of coaching. She’s also going to share a little bit more about herself and her background and how she runs a successful business as a highly sensitive empath. Enjoy!

Catherine and I discuss:

• The importance of having a coach who not only knows you, but knows your people and why we’ll both always have a coach!
• How coaching is actually a co-creative process that is designed together with coach and client
• An overview of ontological coaching and why it can be particularly powerful for highly sensitive and empathic people 
• Catherine’s journey to ontological coaching and how she knew it was right for her 
• The positive and negative sides of being an empath and how to make it work for you as a business owner 
• How to thrive as a prosperous, empathic business owner and knowing you’re deserving of it 

Visit this episode's blog post here.
Connect with Emma on Instagram: @ambitiousintrovert
Connect with Catherine on Instagram: @unboundedpotential 

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes

Sign up to receive my monthly Introverts Only digest, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.

PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.