The Application with Allison Turcio

By Allison Turcio

The Application is your playbook for the ever-evolving world of higher education enrollment marketing. This podcast zeroes in on the niche, often-unexplored areas of the field, delivering a potent mix... more

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1212 ratings

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FAQs about The Application with Allison Turcio:

How many episodes does The Application with Allison Turcio have?

The podcast currently has 78 episodes available.

The Application with Allison Turcio episodes:

June 28, 2022Episode 7: The Power of Personalized Discovery in the Student Experience
Netflix offers 6K+ shows and movies, TikTok has over a billion videos, and the Washington Post publishes over 1,000 stories, videos, and graphics per day. The volume of content is overwhelming which is why personalized discovery through the FYP, Netflix’s suggested shows and the Washington Post’s “what to read next” feature is essential to keep audiences engaged.
Other social giants are catching on, which is why you see “suggested posts” more than ever on Facebook and Instagram and why your Twitter feed is showing Tweets based on topics instead of just from those you follow.
The overwhelm can also be applied to higher ed institutions and their broad range of services, organizations, and other opportunities students can take advantage of and really benefit from. The problem is, how are students supposed to know those things exist?
In this episode, I talk to Cooper Jones, Co-Founder and CEO of RahRah, an app dedicated to ensuring an optimal student experience by showing students what resources, services, and organizations might interest them based on a personalized discovery model.
A few takeaways:
Higher ed can create all the resources and services they want but it’s all for nothing if those same resources and services are not known to students
Higher Ed apps have to be “sticky” by fulfilling a need students are not getting on other apps
We need to create good student experiences despite complicated internal processes
This episode is brought to you by RahRah- a Community Engagement system that provides a simple solution to give your students the inclusive and supportive experience they need to thrive. Rah Rah integrates your entire campus so students can enjoy a single, centralized, mobile experience that will help them create stronger connections between their work inside and outside of the classroom.
The Application is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Zach Busekrus, Jaime Hunt, Jeremy Tiers, Jaime Gleason and many more.
Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours!
- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
...more
1h
June 14, 2022Episode 6: The Power of Search & Discovery in the Student Experience
In this episode, Corynn and Jeremy Martin, Director of Digital + User Experience at Cincinnati, talk about “easy disqualifiers,” the power of search, and the age of discovery. Each of these elements contribute to the student digital experience and, when done correctly, can remove friction and contribute to better outcomes on your website. The two also discuss:
Campus-wide website projects & governance
The concept of “easy disqualifiers”
Why high-quality search functionality matters
The age of discovery and what it means for higher ed content
This episode is brought to you by Rah Rah- a Community Engagement system that provides a simple solution to give your students the inclusive and supportive experience they need to thrive. Rah Rah integrates your entire campus so students can enjoy a single, centralized, mobile experience that will help them create stronger connections between their work inside and outside of the classroom.
The Application is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Zach Busekrus, Jaime Hunt, Jeremy Tiers, Jaime Gleason and many more.
Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours!
Learn more about this episode in our show notes.
- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
...more
1h 3min
May 17, 2022 Episode 5: Empathy & the Student Experience for Higher Ed marketing and Communications

Learn more about this episode in our show notes.

- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
...more
57min
April 25, 2022 Episode 4: Web, Social & Beyond: The Digital Student Experience
The student digital experience is an essential part of the overall student journey. With much of our lives online, students expect seamless, informative experiences. During this episode, Anice Barbosa, the Director of Digital Marketing at Wheaton College, and Corynn talk about all things digital experience, including social, email, and web.
Learn more about this episode in our show notes.

- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
...more
54min
April 12, 2022 Episode 3: How Enrollment Technology & Data Can Optimize the Student Experience
Technology is key to the student experience, something Zac knows all too well. In this episode we talk about CRMs, getting rid of .edu student email accounts and what a better website experience could look like for higher ed.
To learn more about this episode check out our show notes.
This podcast is brought to you by Element451 — the next-generation AI student engagement platform. Learn more about how Element451 can enhance student engagement, boost enrollment, reduce expenses, and increase staff productivity.

- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
...more
47min
March 29, 2022 Episode 2: The Ohio State University: The Future of Brand & Student Experience
If your brand was an experience, what would it be? That’s a question Kevin and his team get to answer every day. Ohio State is setting their sights on the student experience by centralizing efforts and creating affinity-building brand experiences. It’s not easy, measuring is hard, and it requires significant partnership across campus, but as Kevin describes, the rewards are worth it.
You can access additional higher ed marketing podcasts, ecourses, videos and more at Enrollify.org.
Learn more about this episode in our show notes.
This podcast is brought to you by Element451 — the next-generation AI student engagement platform. Learn more about how Element451 can enhance student engagement, boost enrollment, reduce expenses, and increase staff productivity.

- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
...more
49min
March 16, 2022 Episode 1: Views the CMO: Preparing For the Future of Student Experience Marketing
In this episode, University of Montana’s CMO, Jenny Petty, talks all about a her vision for a new brand experience position, personalization efforts in recruitment content, and looking at the future of student experiences.
You can access additional higher ed marketing podcasts, ecourses, videos and more at Enrollify.org.
Learn more about this episode in our show notes.
This podcast is brought to you by Element451 — the next-generation AI student engagement platform. Learn more about how Element451 can enhance student engagement, boost enrollment, reduce expenses, and increase staff productivity.

- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
...more
44min
February 10, 2022 TRAILER: The Application with Corynn Myers
This podcast is part of The Enrollify Podcast Network and made streamable by RahRah.
Connect with the host, Corynn Myers, on LinkedIn.

- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio
About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register
...more
2min

FAQs about The Application with Allison Turcio:

How many episodes does The Application with Allison Turcio have?

The podcast currently has 78 episodes available.

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