When your boss mentions "brainstorming" what do you picture - rapid, creative, ideas generation or death by Post-it Note?

Pick up your permanent markers and unroll that butcher’s paper because we’re diving into the art and science of brainstorming - what works, what doesn’t and why some people are doing it all wrong.

(This program first aired September 14, 2020.)

GUESTS

Professor Gerard Puccio, organisational psychologist from Buffalo State

Art Markman, Professor of Psychology and Marketing at the University of Texas, Austin.

CASE STUDIES

Sarah Crowley, transport and precinct planning specialist

James Atkins, director and strategic planning facilitator