Respecting the Beer

The Art of Ale Sales w/ Stephanie Harvey


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Stephanie Harvey of Stillmank Brewing shares embarassing stories of Bobby from her time marketing at McFleshman's and how she markets local beer to bars through personal connection.

In Green Bay for the draft? Stop by Stillmank Brewing for a Draft Day pint!

PATREON

Support the show! Get episodes one week early and exclusive beer releases! patreon.com/respectingthebeerpodcast

FACEBOOK GROUP

Got a question about beer or just want to get social? Join the RtB Facebook group: https://www.facebook.com/groups/respectingthebeer

EMAIL

Got a question? Email us at [email protected]

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TIMELINE

00:00 Introducing Stephanie Harvey

00:30 From Fine Art to Beer Marketing

02:29 The Importance of Marketing in Brewing

05:28 Challenges and Strategies in Beer Sales

07:59 Beer Culture and Market Perception

13:54 McFleshman's USPs

15:53 Navigating the Craft Beer Space

17:34 The Importance of Local Beers

19:16 The Future of Craft Breweries?

25:01 Marketing Strategies for Small Breweries

29:54 Green Bay Draft Day Beer

32:39 Later Stephanie

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CREDITS

Hosts:

Bobby Fleshman

Allison Fleshman

Joel Hermansen

Gary Ardnt

Music by Sarah Lynn Huss

Recorded & Produced by David Kalsow

Brought to you by McFleshman's Brewing Co

...more
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Respecting the BeerBy McFleshman's Brewing Co

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