The Art & Science of Gifting | John Ruhlin

Meet John Ruhlin. A farm boy-turned-salesman, John Ruhlin is renowned for his radical generosity and gifting. With a diverse portfolio of top-notch clients such as Chevron, Caesar’s Palace, the Miami Dolphins, the Chicago Cubs, and much more, John Ruhlin knows a thing or two about the importance of developing business relationships. Listen in as John shares his methodology behind gifting and how it can help you grow your business. Timestamped show notes 03:01 - What is Giftology? 03:49 - “A gift is a symbol of your relationship” 05:06 - Reinvesting 5% back into the business relationship 07:26 - Delivering “Ritz-Carlton Service” 09:45 - “Surprise and delight people” 11:28 - People don’t buy from companies, they buy from people 13:40 - The thoughtful thought counts 15:08 - Gifts must align with your values 16:38 - John explains how he’s “a minnow that gets to swim with whales” 18:23 - “What is the ​most​ you can do?” 19:45 - John talks about his Brooks Brothers experiment 23:18 - The importance of a “generosity journal” 26:23 - John reminisces on how he met his wife 27:49 - Make the gift about the recipient, not yourself! 32:19 - Follow John’s newsletter! 35:25 - “Attitude for gratitude” 36:30 - “No act of kindness, however small, is ever wasted.” Links John Ruhlin’s Website: ​https://johnruhlin.com/ Giftology: ​https://giftologygroup.com/giftologybook/