The Ask Juliet & Clinton Show

The Ask Juliet & Clinton Show

By Juliet Austin & Clinton PowerBusinessMarketing
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The Ask Juliet & Clinton Show episodes

  • Askjc 120: What blogging software do I need to start my blog?

    In this episode, Juliet and Clinton answer the following questions: 1) What blogging software do I need to start my blog? 2) When starting a blog, should I start building my email list first or should I write blog posts first? 3) How do I find new content ideas for my blog?

    In this episode we answered the following questions:

    1. "I’m confused about what blogging software to use. I had my website built in WordPress, but I’ve never blogged before. Am I able to blog with my current site? I’ve also heard of Squarespace – so which is the best one?"

    2. "I am starting a blog. Should I start building an email list first, or should I start the blog first? Seems I should start the email list first so I have some subscribers to send my blog posts to?"

    3. "I’ve been blogging for a while now, but I am finding it harder and harder to come up with ideas for topics and content. What tips do you have so I can always have new topics to write about?"

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/120.

    17 min
  • Askjc 119: Is it true that you can get more traffic to your website from Google if you have a blog?

    In this episode, Juliet and Clinton answer the following questions: 1) Is it true that you can get more traffic to your website from Google if you have a blog? 2) How should I share my blog posts on social media? 3) Is it possible to have a blog if I am a generalist?

    In this episode we answered the following questions:

    1. "I heard somewhere that you can get more traffic to your website from Google if you have a blog? Is this true? If so, Can you please explain how that works?"

    2. "I know I need to do more to promote my blog posts on social media. What do you recommend when it comes to sharing blog posts? And should I share blog posts from my archives?"

    3. "My website is a generalist website. I like to have all different kinds of clients. I want to start a blog but I don’t know if it works because I am a generalist. Can you please advise on how I would blog as a generalist? Do I just write about a lot of different topics?"

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/119.

    14 min
  • Askjc 118: How can I be more productive?

    In this episode, Juliet and Clinton answer the following questions: 1) How can I be more productive? 2) How can I get more subscribers for my email list? 3) How can I find an SEO company that understands my industry?

    In this episode we answered the following questions:

    1. Facebook group – Pamela

    "Hi there. I am stuck in my own head. I always take on 3 projects at a time…. What can I do to get more focused and streamlined?"

    2. "I watched the videos for your free course on email marketing. I have an email list but I hardly have any subscribers. I don’t understand how you can get enough email subscribers to make it worthwhile. Do I just have to be patient and wait for it to happen?"

    3. Facebook group – Gracie

    "I am looking for an SEO company that understands the nuances and ethics of doing SEO for our profession (I am a marriage and family therapist in private practice), that doesn’t cost a fortune, and won’t try to sell me on services I don’t need, or that would be questionable ethically. I have a website I am proud of, that needs some tweaks and oversight to be sure it’s doing what I need it to do. Any suggestions or referrals? Thanks!"

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/118.

    17 min
  • Askjc 117: How much content should I give for free when I am doing an online course?

    In this episode, Juliet and Clinton answer the following questions: 1) How much content should I give for free when I am doing an online course? 2) How can I get my second client? 3) Which product gets more sales - an online course, membership program or an ebook?

    In this episode we answered the following questions:

    1. "I am thinking of offering online course. It is my understanding that I will need to have free content to market this course. What I don’t understand is, if I have free content, then how do I decide what is free and what to keep to sell?"

    2. Facebook group

    "I’m in a near area and have recently joined a wonderful health clinic as their counsellor. I am just wondering how others have promoted or gotten word out about their service. I have been going at it for close to 8 weeks and have only just gotten my first client. If you have any tips that would be wonderful!"

    3. "I want to create some passive income - which will get more sales - an online course, membership program or an ebook?"

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/117.

    15 min
  • Askjc 116: How can I market my practice without incurring expenses?

    In this episode, Juliet and Clinton answer the following questions: 1) How can I market my practice without incurring expenses? 2) Is it ok to have a question-based headline on my website? 3) How can I create an online directory?

    In this episode we answered the following questions:

    1. Email - Jeanette

    Hello Juliet and Clinton,

    Thank you for providing us with such a wonderful variety of resources. I have learned so much from you in the last few weeks. The following is a bit of background followed by my question: I have just begun to build my spiritual counselling practice and have joined many groups, have started a website and a facebook page. My financial situation is very limited at this time so I am marketing in the least expensive way possible. Knowing this, can you offer me any suggestions on how I can optimize my current resources to the fullest while not incurring any expense. Any help or suggestion would be greatly appreciated.

    Thank you,
    Jeannette

    2. "I am re-writing my website and trying to come up with a headline. I have heard Juliet talk about headlines before saying that they should have a problem or a benefit in them. I am a relationship coach and am struggling to come up with one. Is a question one ok, and can I have more than one question? I see a lot of therapists doing that. Here are some questions I thought of:

    Do you want help with your relationship?
    Do you and your partner fight all the time?
    Do you want a better relationship?"

    3. Facebook group–Dalila

    "Does anyone know of a platform that can be used for the creation of a directory? I would like it to be online with different categories, but where people can input their own information. I would like it to be online interactive, so people can search for people based on categories. I hope I make sense. Thank you!"

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/116.

    18 min
  • Askjc 115: How do I go about creating an online course?
    In this episode, Juliet and Clinton answer the following questions: 1) How do I go about creating an online course? 2) How do I deal with a competitor stealing my ideas? 3) Is a written report or video better as a free opt-in?   In this episode we answered the following questions:  

    1. Mari

    "Thinking about doing an online self-development course around healing from emotional neglect and understanding relationships with self and other. I work with these topics a lot in my practice as a counselling psychologist and would like to be able serve a wider audience by offering a course.

    So, like a self-help book but in an online course format. I'm trying to get ideas how this might work the best. I'd love to do an online course but confused about the format: a weekly webinar, emails, videos...or something else and a membership??"

    2. "Help! I have a competitor who is Internet stalking me and has been copying a lot of what I have been doing online, down to even swiping my website copy and changing it subtlety so it looks different. Every time I launch a new service, they also launch the same service. We are in the same geographic are a and service similar clients, so this is starting to hurt my business. What should I do!?"

    3. "I am having trouble coming up with a free offer. Is it better to do something in written form or a video? Is one item in the free offer enough, or do I need to do a series of articles or videos?"

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/115.

    17 min
  • Askjc 114: How can I deal with overwhelm in my business?
    In this episode, Juliet and Clinton answer the following questions: 1) How can I deal with overwhelm in my business? 2) What do I need to do to my site to rank higher in Google? 3) What marketing strategies should I use to fill a group?   In this episode we answered the following questions:  

    1. "Hi there Juliet and Clinton. I've been watching you create some amazing resources – the podcast, your private Facebook group and now some great courses (I’ve done two already!) I want to know how on earth do you find the time to do everything? I find I get overwhelmed so easily when I take on a big project, so would love any tips you can share on how to deal with overwhelm and to still accomplish things!"

    2. "What do I need to do to my site to rank higher in Google? How do I know what keywords to use?"

    3. "I want to start running group therapy in my practice, but I’m not sure what strategy to use to fill my group, or keep a regular supply of people coming into it. Do you have any suggestions for me?"

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/114.

    18 min
  • Askjc 113: What is Facebook live?
    In this episode, Juliet and Clinton answer the following questions: 1) What is Facebook live? 2) What is the best way to market with doctors? 3) How do I do social marketing when I cannot disclose information because of family information? In this episode we answered the following questions:  1. "Hi Juliet. Are you familiar with Facebook live? I'm not sure how it works. I have seen videos on Facebook with emojis floating across it. Is that what Facebook Live is? I was wondering if this is something that I could use to interaction with parents of children with Autism. Maybe a Q and A, or could it work as a support-type forum? I would love to hear what you and Clinton think about that. Thanks!" 2. " Hi Guys, I would like some help. I have recently opened a counselling practice and have managed to get some appointments to meet with doctors in their surgery (like a rep would do). What should I expect? What info do they want from me? What is the best way to promote my skills? All suggestions are appreciated, thanks." 3. Carol"How do I do social marketing when I cannot disclose my real "why" because of family stuff? I also need to be transparent because of licensing and other legal requirements. This has kept me dark for a long time. Thank you for your insightGet the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/113
    15 min
  • Askjc 112: What is the best type of Facebook group to have? Is that different from a Facebook page?

    In this episode, Juliet and Clinton answer the following questions: 1) What is the best type of Facebook group to have? Is that different from a Facebook page? 2) What are the best online calendars, and how do I manage my schedule without it getting out of control? 3) What is the best strategy for referral marketing?

    In this episode we answered the following questions:

    1. Ellen Slaton

    "Hi Juliet and Clinton,
    Love your show and I'm learning a lot!!!
    I am starting a web business for people with Autism, focusing on parenting children on the Spectrum. I am pretty new to social media and would like advice on setting up my Facebook page.

    I am thinking of a closed group for parents to communicate and network with one another, and for me to answer questions. Is that different from a site that would be open to the public where I would put posts about my blog, quotes, direct traffic to my website, etc.? Would you please discuss the options and what you recommend? Thank you so much for your help."

    2. "Hi guys. I love your podcast and I'm also in your Facebook group, which is part of the free members program. Sorry, but I tend to lurk instead of participate, but I love reading the conversations. They are so helpful!

    There is a lot of talk in the group about different online appointment schedulers. What are the best ones you recommend and how can I best manage taking clients using one? I'm a bit scared of my diary/schedule getting out of control if I use one, so would love tips on how I can prevent this from happening. Thank you!!!"

    3. “On your last episode you talked about referral marketing. I wonder if you could talk more about how to this strategy works. Do we go in person and present ourselves, send emails or make phone calls? Your help is appreciated.
    Thank you so much!”

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/112.

    19 min
  • Askjc 111: How effective are Theravive and Psychology Today?

    In this episode, Juliet and Clinton answer the following questions: 1) How effective is Theravive and Psychology Today? 2) How do you do research to find out where your target audience hangs out? 3) Do I need to purchase all domain names related to mine to prevent competitors from getting them?

    In this episode we answered the following questions:

    1. Lucia - FB group

    "Hello everyone. I am based in Toronto. For those using Theravive and/ or Psychology Today to offer therapy, I wonder if you could share your experience. Thank you! :)"

    2. Maria - FB Group

    "My website is nearly up and running but the more I get into the online world, the more I see the challenges in standing out. I am a generalist in my job but feel like having a niche is really important online.

    How do I research where my target market may be hanging out? Also, is anyone successfully running a Facebook group in their niche? Seems to be a great way to build social proof and generate new business. Would love anyone's thoughts and experiences on this. Thank you!"

    3. “Do I need to purchase all domain names related to mine to prevent competitors from getting them? I don't want to spend a lot of money on these, but I also want to avoid someone from taking a similar domain name and taking some of the market share.”

    Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/111.

    16 min

About The Ask Juliet & Clinton Show

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The Ask Juliet & Clinton Show is a marketing podcast for therapists and natural health businesses. Each Tuesday an audio version of the show is published here where we answer questions related to…