In episode 110, Juliet and Clinton answer the following questions: 1) What blog software should I use? 2) What can I use to write notes and store them electronically? 3) When is the best time to take on an associate?

In this episode we answered the following questions:

1. “I’m curious to know what blog software everyone is using these days. There seem to be quite a few options out there, but I’m not sure which one to use.”

2. “How do you stay motivated to keep marketing when you have a full practice?”

3. “I am thinking of taking on an associate into my practice, but I’m not sure when is the right time. Do I need to reach a certain income level first, or is it more a matter of having too many clients to see and then I get one? I have quite a busy practice with 2-4 new referrals a week, but some weeks it is quieter.”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/110.

In episode 109, Juliet and Clinton answer the following questions: 1) How long should I spend writing a blog post? 2) What should I use to offer credit card facilities? 3) How do I get started with email marketing?

In this episode we answered the following questions:

1. Pamela – Facebook group

“Out of curiosity, how long does it take any of you to write a blog post? I started at 10.00 this morning and finally posted it at around 2.50pm this afternoon. Re-tweaking, re-reading, researching. Is this too long?”

2. Jodie – Facebook group

“I don't currently have credit card facilities... haven't really needed to, as clients pay by direct debit usually. Now that my SOUL sessions are super-busy, more people are asking to pay by credit card. Should I use something like PayPal or is there something better? I don't want something I am going to have to pay a monthly fee for, etc.”

3. “I enjoyed your recent episodes on email marketing, and you gave some really great reasons for using it. I’ve decided I want to start using email marketing, but I have no experience with it and don’t know where to begin. What advice would you have for an absolute newbie like me to get started with using email?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/109.

In episode 108, Juliet and Clinton answer the following questions: 1) How can I build my email list? 2) What should I put in my email autoresponder when people sign up for my email list?  3) Do I need to set up my email template differently for mobile phones?

In this episode we answered the following questions:

1. “I am really struggling to build my email list. I have a subscribe form on my website, but after 5 years of my site being up, I hardly have any subscribers. I have heard the two of you say that email marketing is important, but it hardly seems worthwhile with so few people on my list. What can I do to get more people to sign up for my list?”

2. “I am setting up my autoresponder for my email list. I know I’m supposed to set one up immediately after people subscribe and acknowledge that they are now on my list. I am wondering how much information I should put in this email?  Should I explain my services and ask them to call me for a free consult?”

3. “Do I need to set up my email template differently for mobile phones?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/108.

In episode 107, Juliet and Clinton answer the following questions: 1) Which email marketing provider should I use? 2) How can I get help in setting up my email system? 3) For email marketing which is better - single or double opt-in?

In this episode we answered the following questions:

1. “There are so many email marketing systems out there and quite a price range - which one should I use?”

2. “I have just signed up with Aweber as per your recommendation. But, now I am overwhelmed. I think it is going to take forever to get this setup and working. I’ve started reading and watching some videos, but it feels like too much. Do you have any recommendations on how I can set this up simply or ideas on where I can get help?”

3. “I’m going to be offering my first online course soon, and I am very excited, but it sure is a lot of work. I am working on setting up my free offer for the free download I want to give away when promoting the course.

 I can’t figure out whether it is better to use single vs. double opt-in? It seems single opt-in would get more people to sign up, but then I don’t understand why so many people use double opt-in. Please advise on which you think is best for a therapist to use.”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/107.

In episode 106, Juliet and Clinton answer the following questions: 1) Is a podcast a good way to attract clients? 2) Is a brochure worth doing? 3) How can I build a therapy practice while working a full-time job?

In this episode we answered the following questions:

1. “I’d love to start a podcast as I think I would be really good at it. I’ve heard it is a lot of work though so I am wondering if it is worth it. I don’t want to spend a lot of time developing it and then have it flop. Are there guidelines I should follow to help determine whether it is worth it to start one?”

2. “Thank you for your very helpful podcasts, I have learned so much in marketing ethically.

When it comes to marketing, so much can and is done online and I was wondering if there is still a place for having a brochure and if so, who is it given to?

I don't as yet have a brochure and am wondering if it is worth doing.
Thank you.”

3. “I am starting a practice part-time, as I still need to keep my job, so I have income coming in. For now, I am going to see clients one evening a week and on Saturday mornings.

 I can probably handle 10 clients per week with my full-time job. But any more than that would be very stressful. I don’t see a way as to how I can quit my job to build a full-time practice because I can’t afford to quit. I don’t understand how I can do this or how other people do this. Can you help?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/106.

In this episode, Juliet and Clinton answer the following questions: 1) How can I find a good work-life balance while I build a passive income? 2) When should I start creating content for my new blog? And 3) What should I put on my website’s About page?

In this episode we answered the following questions:

1. “Hi there! I am trying to build a passive income to supplement my private practice income. It's been a long, slow road, but I am making a small income already. The trouble is I'm finding I am having to work very long hours on top of my busy practice? How can I find more balance in my work while I build my passive income?”

2. “I am starting a blog. Should I wait to develop the content until my new blog page is up? Or should I start writing now?”

3. “I am writing my content for a new website and am not sure what to put on my about page. I notice some people write kind of a bio and include their professional qualifications. Other sites have a bunch of other information like how they work and the methods they use. Some websites have a lot of content; others have hardly any content. I am confused as to what is going to work best, and I am finding it really hard to write about myself. Can you help?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/105.

In this episode, Juliet and Clinton answer the following questions: 1) How do I set up a membership site? 2) What content should I have on my Home page? And 3) Should I give the name of my marketing company to my competitor?

In this episode we answered the following questions:

1. “I want to start a program where customers in my niche pay to subscribe to special events and special content for "members only" on my website, but I don't know how to begin. I guess want a membership site, but I don't know how to set this up. Do you have any ideas on how to get started?”

2. “HI Juliet and Clinton. I'm planning on building my first website, and I'm not sure about the content I should have on the Home page. What do you think is the most important information to have on a Home page? I am an EMDR therapist who specialises in working with trauma. P.S. I love your podcast!”

3. “Help! I have a marketing dilemma. I've been using a local marketing company that did a great job on my new website and has been helping me with SEO. I have had some great results from the work in the last 6 months already. The problem is one of my colleagues, who is a competitor as she works in the exact same city and niche as me, has asked if I can refer her to the company I've been working with. I'm in a real bind because I don't want to share this resource with her, but I may lose the friendship if I say no. What should I do?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/104.

In this episode, Juliet and Clinton answer the following questions: 1) What topics should I include on my podcast? 2) How long should my podcast be? And 3) How do I get listeners for my podcast?

In this episode we answered the following questions:

1. “I have decided I want to start a podcast, but I'm not sure on the content. I know the format I want is a weekly show where I interview experts in my field. I work in the area of natural supplements and naturopathy and a lot of my work is in collaboration with medical physicians. I want to be able to raise my own profile through the website and get new opportunities like teaching and speaking in other cities. Should I choose a sub-niche - such as a specific medical problem, or keep the topics broad and on natural health?”

2. “I am putting together the website for my new podcast. I am wondering how much content do I need to have on each podcast episode? Also, what information is essential to have on each post on the website? Thanks!”

3. “OMG! I'm finally getting my Podcast out there, January 2017. I announced it in August 2015, but it's taken me all this time to work out what I really want it to be like ,and I still don't know but I'm doing it anyway. Do you have any tips on how I can successfully market my new podcast and get new subscribers and downloads?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/103.

In this episode, Juliet and Clinton answer the following questions: 1) Is it ok to add past clients to my email list? 2) Should I move my counseling practice to a more affluent area? And 3) How do I get testimonials for my ebook?

In this episode we answered the following questions:

1. “I just had my website done professionally, and I am intending to send out newsletters in the New Year. The area I am feeling stuck on is I haven't done newsletters before, so I've never asked for permission from past clients as to whether I could email them information. Is it ok to email them and ask if they would like to receive newsletters? I am not sure of the ethics of doing this. Any thoughts would be appreciated."

2. “I am considering moving the location of my counseling practice to a more affluent area. Even though part of my service does offer bulk billing, working in a lower socio-economic area really isn't giving me many paying clients. It will take 1 hour to travel but I am hoping that I will have a higher client base and the rent is cheaper. What are your thoughts on this possible move?”

3. “I just wrote an ebook on how a paleo diet can help improve your health. It seems I need testimonials. What is the best way to get them when I haven’t any sales yet? What and how much information should I include?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/102.

In this episode, Juliet and Clinton answer the following questions: 1) What should I do if I don't like the design that my web designer sent to me? 2) How can I build my practice when feeling discouraged? And 3) What financial numbers should I track in my business?

In this episode we answered the following questions:

1. “I am really stuck. I feel like I will never be able to succeed in private practice. I seem to go in circles and never get anywhere. I feel so hopeless about making this work that I can’t focus. Any tips for helping me think more positively?”

2. “I have been working with a website designer for the last several months. I just saw the first draft of the design and I hate it! It has taken so long to get to this point, and I can't believe it's not what I wanted. I haven't paid any fees to the designer at this point. What advice do you have for me in this difficult situation?”

3. “Since becoming serious about my practice, I've learned that numbers are important, which for me has never been fun. So I am wondering what are the numbers I should be looking at in my business and how often (weekly/fortnightly/monthly) should I look at my numbers? Also, what free software do you recommend for tracking your numbers if I can't afford a monthly accounting software subscription?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/101.