Summary

In this conversation, Brandon Gustafson discusses various investment options in real estate, focusing on the financial ranges for getting started and the different pathways to profitability. He emphasizes the importance of aligning investment choices with personal goals, whether that be through rental arbitrage, purchasing existing facilities, or building custom properties from scratch.

Struggling to launch your assisted living business?

Get clarity in 5 days → roadmapchallenge.com

The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:

✅ Get clarity on your assisted living business model

✅ Understand the numbers, licensing, and funding process

✅ Build your personalized roadmap to launch Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently.

FREE Resources:

Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590 

 Visit us at https://urlgeni.us/alihome to learn more! Please follow Assisted Living Investing on other social media:

Make sure you like, comment, and subscribe to Assisted Living Investing! Comments are especially valuable as they will help better inform the content that is helpful to you as an investor and as somebody looking to get into real estate investing through residential assisted living. And connect with Brandon on LinkedIn: https://urlgeni.us/linkedin/bgli 

Learn more about Brandon’s facilities at: http://www.beewellassistedliving.com/

Summary

In this conversation, Brandon Gustafson discusses the common mistakes made by new real estate investors, particularly the dangers of making blind investments without proper due diligence. He emphasizes the critical role of underwriting in ensuring financial success in property management.

00:00 - Introduction to the podcast and Brandon’s mission to help first-time assisted living entrepreneurs.

02:33 - Top websites for finding assisted living facilities: LoopNet, BizBuySell, and Crexi.

04:23 - Brandon’s personal discovery about buying existing assisted living businesses rather than building from scratch.

12:55 - Importance of working with a broker to access more listings, off-market deals, and industry expertise.

20:21 - Brokers assist with underwriting, pricing, and financial evaluation to avoid costly mistakes.

23:50 - Brokers help with lender connections and financing, which can be challenging for first-timers.

26:00 - Promotion of the Roadmap Challenge, a live coaching program to guide new investors step-by-step.

Struggling to launch your assisted living business?

Get clarity in 5 days → roadmapchallenge.com

The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:

✅ Get clarity on your assisted living business model

✅ Understand the numbers, licensing, and funding process

✅ Build your personalized roadmap to launch Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently.

FREE Resources:

Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590 

 Visit us at https://urlgeni.us/alihome to learn more! Please follow Assisted Living Investing on other social media:

Make sure you like, comment, and subscribe to Assisted Living Investing! Comments are especially valuable as they will help better inform the content that is helpful to you as an investor and as somebody looking to get into real estate investing through residential assisted living. And connect with Brandon on LinkedIn: https://urlgeni.us/linkedin/bgli 

Learn more about Brandon’s facilities at: http://www.beewellassistedliving.com/

In this conversation, Brandon Gustafson discusses the critical aspects of managing operating expenses and evaluating profitability in financial planning. He emphasizes the importance of understanding the five main expenses that constitute a significant portion of operating costs and the necessity of ensuring that income potential can cover these expenses. The conversation highlights the use of tools like the underwriting calculator to aid in financial assessments and the need for awareness regarding income and expense dynamics.

Chapters

00:00 Introduction to Assisted Living Costs

00:47 Conclusion and Special Offer

Struggling to launch your assisted living business?

Get clarity in 5 days → roadmapchallenge.com

The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:

✅ Get clarity on your assisted living business model

✅ Understand the numbers, licensing, and funding process

✅ Build your personalized roadmap to launch Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently.

FREE Resources:

Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590 

 Visit us at https://urlgeni.us/alihome to learn more! Please follow Assisted Living Investing on other social media:

Make sure you like, comment, and subscribe to Assisted Living Investing! Comments are especially valuable as they will help better inform the content that is helpful to you as an investor and as somebody looking to get into real estate investing through residential assisted living. And connect with Brandon on LinkedIn: https://urlgeni.us/linkedin/bgli 

Learn more about Brandon’s facilities at: http://www.beewellassistedliving.com/

In this conversation, Brandon Gustafson discusses the urgent need for more memory care homes in the senior living industry, highlighting the increasing prevalence of Alzheimer's and dementia. He emphasizes the unique challenges and opportunities within the memory care sector, including the importance of quality care and the potential for everyday individuals to enter this field. The discussion also covers market demand, the 5% rule for assessing need, and the mission-driven nature of providing memory care services.

Chapters

00:00 The Growing Need for Memory Care Homes

04:29 Understanding the Demand and Opportunity

09:01 Market Analysis and the 5% Rule

11:16 Quality and Safety in Memory Care Facilities

13:37 The Financial Aspects of Memory Care

16:33 How to Get Started in Memory Care

20:06 Implementing a Proven System for Success

21:49 The Mission Behind Memory Care

24:49 Taking Action and Making an Impact

Struggling to launch your assisted living business?

Get clarity in 5 days → roadmapchallenge.com

The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:

✅ Get clarity on your assisted living business model

✅ Understand the numbers, licensing, and funding process

✅ Build your personalized roadmap to launch Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently.

FREE Resources:

Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590 

 Visit us at https://urlgeni.us/alihome to learn more! Please follow Assisted Living Investing on other social media:

Make sure you like, comment, and subscribe to Assisted Living Investing! Comments are especially valuable as they will help better inform the content that is helpful to you as an investor and as somebody looking to get into real estate investing through residential assisted living. And connect with Brandon on LinkedIn: https://urlgeni.us/linkedin/bgli 

Learn more about Brandon’s facilities at: http://www.beewellassistedliving.com/

Summary

In this conversation, Jacob Crockett discusses the importance of defining and intentionally shaping organizational culture, particularly in the context of assisted living facilities. He emphasizes that culture is a collective set of shared experiences and beliefs, and it cannot be solely defined by leadership. The discussion highlights the need for organizations to be intentional about their culture and to consider the perceptions and experiences of employees and residents alike.

Chapters

00:00 Simplifying Coaching and Business Automation
00:58 The Importance of Cultural Fit in Organizations

Hire Aligned: [email protected]

Struggling to launch your assisted living business?

Get clarity in 5 days → roadmapchallenge.com

The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:

✅ Get clarity on your assisted living business model

✅ Understand the numbers, licensing, and funding process

✅ Build your personalized roadmap to launch Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently.

FREE Resources:

Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590 

 Visit us at https://urlgeni.us/alihome to learn more! Please follow Assisted Living Investing on other social media:

Make sure you like, comment, and subscribe to Assisted Living Investing! Comments are especially valuable as they will help better inform the content that is helpful to you as an investor and as somebody looking to get into real estate investing through residential assisted living. And connect with Brandon on LinkedIn: https://urlgeni.us/linkedin/bgli 

Learn more about Brandon’s facilities at: http://www.beewellassistedliving.com/

Summary

In this conversation, Brandon Gustafson discusses the critical role of clarity in launching an assisted living business. He emphasizes that having a clear vision instills confidence and provides a structured roadmap to navigate the complexities of starting a business, helping to alleviate feelings of overwhelm and confusion.

Struggling to launch your assisted living business?

Get clarity in 5 days → roadmapchallenge.com

The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:

✅ Get clarity on your assisted living business model

✅ Understand the numbers, licensing, and funding process

✅ Build your personalized roadmap to launch Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently.

Visit me at https://assistedlivinginvesting.net/ and get access to my FREE underwriting calculator!

Apply for a free strategy call today: https://urlgeni.us/alistrat Courses:

FREE Resources:

Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590 

 Visit us at https://urlgeni.us/alihome to learn more! Please follow Assisted Living Investing on other social media:

Make sure you like, comment, and subscribe to Assisted Living Investing! Comments are especially valuable as they will help better inform the content that is helpful to you as an investor and as somebody looking to get into real estate investing through residential assisted living. And connect with Brandon on LinkedIn: https://urlgeni.us/linkedin/bgli 

Learn more about Brandon’s facilities at: http://www.beewellassistedliving.com/

This episode explores the feasibility and profitability of running very small assisted living homes with two or three beds. Brandon explains that while small homes can be profitable, they come with unique challenges and trade-offs, especially if operating under a live-in caregiver model. Key advantages include reduced staffing costs, smarter cost management due to close proximity and control, potential tax benefits, lower insurance costs, and more accessible funding options such as FHA or VA loans due to owner-occupancy. However, there are significant downsides: limited income potential, the risk of severe income loss if residents leave, heavy lifestyle demands on live-in caregivers, and legal complexities that require proper entity structuring, leases, and insurance compliance.

01:04 Live-in caregiver model can significantly reduce staffing costs and increase profitability.

02:30 Smaller homes allow smarter cost management and better control over expenses like groceries and supplies.

04:00 Owner-occupied smaller homes may qualify for lower down payment loans like FHA or VA funding.

05:45 Unlicensed small homes save licensing costs but still require compliance and business licenses.

07:00 Legal protection via LLC formation and proper lease agreements is critical to limit liability.

10:07 Two or three bed homes have limited income potential and high financial risk if residents leave.

13:00 Live-in caregiving is demanding and can lead to significant lifestyle sacrifices over time.

Resources Mentioned:

Visit our website, AssistedLivingInvesting.net, for additional resources, including our year-long mastermind program and free underwriting calculator.

Get your free business plan checklist today: https://urlgeni.us/alibpc

If you’re passionate about serving those who served us, this video will help you get started the right way.   👉 Join the upcoming Roadmap Challenge at roadmapchallenge.com   📘 Or get your step-by-step guide in The Profitable Assisted Living Facility at thealibook.com

Learn about the Assisted Living Investing Mastermind: assistedlivinginvesting.net/mastermind

Apply for the Mastermind today: alimastermind.com/application

Join the Bussiness Foundation Basics Workshop: Assisted Living Business Foundation Basics

Learn the five steps to help you start an assisted living business: https://youtube.com/live/dRVCa80SOyM

Get the 12 Week Year Book: https://amzn.to/4bAOpQf

Marketing Made Simple by Donald Miller: https://amzn.to/3ECoNY5

Who Not How by Benjamin Hardy : https://bit.ly/whonothowbooklink

Courses:
- Do you need guidance on your journey to launching your assisted living business: https://urlgeni.us/aliala
- Do you need help building your business plan: https://urlgeni.us/alibpg

FREE Resources:
- Business Plan Checklist: https://urlgeni.us/alibpc
- Calculator: https://urlgeni.us/alicalc
- Lease Agreement Template: https://urlgeni.us/alila
- ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
- Grant Writing Template: https://urlgeni.us/aligrant
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590

Follow Us:

Subscribe to the podcast for more episodes.
Leave a review to help us continue bringing you valuable content.

Engage with us on our various platforms for further learning and support.
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Summary In this conversation, Brandon Gustafson introduces his Focus Framework, a structured five-phase process designed to assist individuals in launching their own assisted living businesses. He emphasizes the effectiveness of this framework, which has been beneficial for him and many others in the field.

Resources Mentioned:

Visit our website, AssistedLivingInvesting.net, for additional resources, including our year-long mastermind program and free underwriting calculator.

Get your free business plan checklist today: https://urlgeni.us/alibpc

If you’re passionate about serving those who served us, this video will help you get started the right way.   👉 Join the upcoming Roadmap Challenge at roadmapchallenge.com   📘 Or get your step-by-step guide in The Profitable Assisted Living Facility at thealibook.com

Learn about the Assisted Living Investing Mastermind: assistedlivinginvesting.net/mastermind

Apply for the Mastermind today: alimastermind.com/application

Join the Bussiness Foundation Basics Workshop: Assisted Living Business Foundation Basics

Learn the five steps to help you start an assisted living business: https://youtube.com/live/dRVCa80SOyM

Get the 12 Week Year Book: https://amzn.to/4bAOpQf

Marketing Made Simple by Donald Miller: https://amzn.to/3ECoNY5

Who Not How by Benjamin Hardy : https://bit.ly/whonothowbooklink

Courses:
- Do you need guidance on your journey to launching your assisted living business: https://urlgeni.us/aliala
- Do you need help building your business plan: https://urlgeni.us/alibpg

FREE Resources:
- Business Plan Checklist: https://urlgeni.us/alibpc
- Calculator: https://urlgeni.us/alicalc
- Lease Agreement Template: https://urlgeni.us/alila
- ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
- Grant Writing Template: https://urlgeni.us/aligrant
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590

Follow Us:

Subscribe to the podcast for more episodes.
Leave a review to help us continue bringing you valuable content.

Engage with us on our various platforms for further learning and support.
Facebook | LinkedIn | X | Instagram

In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson emphasizes the critical role of the administrator in running a successful assisted living facility. He outlines three primary responsibilities of an administrator: creating an effective work environment to ensure compliance, managing operations and staff, and serving as the communication bridge among residents, families, staff, and ownership.

00:00 Introduction to the Assisted Living Investing Podcast and mission to help beginners launch their assisted living business.

00:42 Importance of a dedicated office space for administrators to manage paperwork and maintain compliance.

03:46 Administrator’s responsibility for hiring, training, managing staff, and overseeing operations, including budgeting and supply orders.

05:58 Delegation is critical given the vast responsibilities of an administrator, who may also need to fill caregiver roles.

08:03 Administrator acts as the communication bridge among residents, families, staff, and ownership, handling conflicts and complaints.

09:39 Administrator is key in building and maintaining the culture of the facility, including resident vetting to ensure a good fit.

12:08 Invitation to a live five-day challenge to help beginners create a roadmap for starting their assisted living business.

Resources Mentioned:

Visit our website, AssistedLivingInvesting.net, for additional resources, including our year-long mastermind program and free underwriting calculator.

Get your free business plan checklist today: https://urlgeni.us/alibpc

If you’re passionate about serving those who served us, this video will help you get started the right way.   👉 Join the upcoming Roadmap Challenge at roadmapchallenge.com   📘 Or get your step-by-step guide in The Profitable Assisted Living Facility at thealibook.com

Learn about the Assisted Living Investing Mastermind: assistedlivinginvesting.net/mastermind

Apply for the Mastermind today: alimastermind.com/application

Join the Bussiness Foundation Basics Workshop: Assisted Living Business Foundation Basics

Learn the five steps to help you start an assisted living business: https://youtube.com/live/dRVCa80SOyM

Get the 12 Week Year Book: https://amzn.to/4bAOpQf

Marketing Made Simple by Donald Miller: https://amzn.to/3ECoNY5

Who Not How by Benjamin Hardy : https://bit.ly/whonothowbooklink

Courses:
- Do you need guidance on your journey to launching your assisted living business: https://urlgeni.us/aliala
- Do you need help building your business plan: https://urlgeni.us/alibpg

FREE Resources:
- Business Plan Checklist: https://urlgeni.us/alibpc
- Calculator: https://urlgeni.us/alicalc
- Lease Agreement Template: https://urlgeni.us/alila
- ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
- Grant Writing Template: https://urlgeni.us/aligrant
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590

Follow Us:

Subscribe to the podcast for more episodes.
Leave a review to help us continue bringing you valuable content.

Engage with us on our various platforms for further learning and support.
Facebook | LinkedIn | X | Instagram

In this conversation, Brandon Gustafson discusses the essential elements of creating a great care home for veterans. He emphasizes the importance of understanding VA benefits, building a veteran-centered culture, coordinating care with the VA, supporting the whole person, and maintaining transparency in pricing. The conversation also highlights the need for resident engagement and the potential future of assisted living for veterans.

Chapters

00:00 Introduction to Care Homes for Veterans

01:50 Understanding VA Benefits and Assisted Living

06:15 Building a Veteran-Centered Culture

09:53 Coordinating with VA and Care Systems

14:37 Supporting the Whole Person

18:08 Encouraging Resident Engagement and Responsibility

23:25 Financial Transparency and Planning for the Future

Resources Mentioned:

Visit our website, AssistedLivingInvesting.net, for additional resources, including our year-long mastermind program and free underwriting calculator.

Get your free business plan checklist today: https://urlgeni.us/alibpc

If you’re passionate about serving those who served us, this video will help you get started the right way.   👉 Join the upcoming Roadmap Challenge at roadmapchallenge.com   📘 Or get your step-by-step guide in The Profitable Assisted Living Facility at thealibook.com

Learn about the Assisted Living Investing Mastermind: assistedlivinginvesting.net/mastermind

Apply for the Mastermind today: alimastermind.com/application

Join the Bussiness Foundation Basics Workshop: Assisted Living Business Foundation Basics

Learn the five steps to help you start an assisted living business: https://youtube.com/live/dRVCa80SOyM

Get the 12 Week Year Book: https://amzn.to/4bAOpQf

Marketing Made Simple by Donald Miller: https://amzn.to/3ECoNY5

Who Not How by Benjamin Hardy : https://bit.ly/whonothowbooklink

Courses:
- Do you need guidance on your journey to launching your assisted living business: https://urlgeni.us/aliala
- Do you need help building your business plan: https://urlgeni.us/alibpg

FREE Resources:
- Business Plan Checklist: https://urlgeni.us/alibpc
- Calculator: https://urlgeni.us/alicalc
- Lease Agreement Template: https://urlgeni.us/alila
- ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
- Grant Writing Template: https://urlgeni.us/aligrant
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590

Follow Us:

Subscribe to the podcast for more episodes.
Leave a review to help us continue bringing you valuable content.

Engage with us on our various platforms for further learning and support.
Facebook | LinkedIn | X | Instagram