In this episode of the RAL Room Assisted Living Podcast, Charlie sits down with Allison O'shea, a senior living veteran with over 20 years of experience managing large independent living, assisted living, and memory care communities—now focused on helping seniors plan before crisis hits.

Here’s what we cover:
 ✅ Allison’s journey from managing 120+ unit communities to senior education
 ✅ The biggest challenge in senior living: unmet family expectations
 ✅ Why aging doesn’t have to be crisis-driven
 ✅ How empowering seniors early leads to better outcomes for families & operators
✅ Reframing care as independence—not decline

👉 This episode is a must-listen for operators, families, and anyone who wants to change how we think about aging and senior care.

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In this episode of the RAL Room Assisted Living Podcast, Charlie sits down with Richard Wexler, founder of A Plan to Age and one of the most respected educators in senior living preparedness.

This conversation flips the script—focusing not on operators, but on families and how they can prepare before care becomes a crisis.

Here’s what we cover:
✅ Richard’s journey from the software world to caring for all four parents for 14 years
✅ Why most families are completely unprepared when aging care decisions hit
✅ How to start the hard conversation with parents (without putting them on the defensive)
✅ The real cost comparison: in-home care vs assisted living 💰
✅ Why planning early gives families options instead of stress
✅ How education helps families make better, calmer decisions

👉 If you’re an operator, investor, or adult child with aging parents, this episode is a must-listen for understanding the family side of senior living decisions.

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This week on the RAL Room Podcast, Charlie sits down with Jen Ullrich — one of our very first members who went from idea to owning a 32-bed assisted living & memory care community in just six months. 🚀

Here’s what we cover:
 ✅ How a painful experience with her grandmother inspired Jen to change senior care
 ✅ Her path from W-2 employee to scaling a $120M mobile home portfolio
✅ Why she walked away, traveled the world, and came back ready for a new mission
✅ Finding a 32-bed AL/MC property that fell out of contract twice before landing in her lap
✅ How she secured an SBA loan on a vacant property (15% down)
✅ Why she’s opening Assisted Living first before Memory Care
✅ Her bold flat-fee pricing model (no surprises, no level-of-care add-ons)
✅ How she’s building occupancy with placement agents, hospitals, and local providers

👉 If you’re a real estate investor curious about assisted living, Jen’s story shows exactly what’s possible when you move fast and believe in the mission.

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In this week’s episode of the RAL Room Assisted Living Podcast, Charlie sits down with Heather Holmes and Colin Roberts, founders of The Vibe Residential Assisted Living in Omaha, Nebraska — one of the most inspiring and purpose-driven RAL concepts we’ve seen. 🏡🌿

Here’s what we cover:
 ✅ Heather’s 20+ year journey in senior living — from rec therapy to university teaching to a calling to build something entirely new
 ✅ Colin’s personal “why,” rooted in caring for his mother after his father passed — and seeing the impact of true community-based care ❤️
 ✅ How one volunteer experience with a resident named Alice shaped Heather’s lifelong passion for elder care
 ✅ Why their mission required ground-up development instead of renovating an existing home
✅ The heartbreaks along the way — failed deals, financing roadblocks, and misaligned investors — and how each “no” guided them toward the right path
✅ The Vibe’s biophilic design vision: a nature-based, sensory-safe memory care environment with natural light, bird song, earth elements & subconscious cues of safety 🌱☀️
✅ Their current status: land secured, first architectural plans submitted, and development accelerating 🚀
✅ Why building purpose-designed RAL homes may be the future for operators who want a truly differentiated model

👉 If you want to hear how heart, purpose, and innovative design can reshape the future of memory care, this episode is a must-listen.

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In this week’s episode of the RAL Room Assisted Living Podcast, Charlie sits down with Tanner Landry, owner of a beautifully designed boutique assisted living home in Texas with one of the best RAL websites in the industry. Tanner’s story is powerful — and unlike anything we’ve heard before. 🏡🔥

Here’s what we cover:
 ✅ How growing up in his mom’s interior design business shaped his “white-glove” care philosophy ✨
 ✅ Why a career in music studios taught him the art of communication, adaptability & service 🎶
 ✅ The emotional journey of caring for his father through cancer — and how a small 3-bed home changed everything ❤️
 ✅ How he jumped into real estate with zero money, using creative financing & gritty resourcefulness
 ✅ The moment he walked into a 1959 Frank Lloyd Wright–style ranch house and knew this would be his assisted living home 🏠
✅ The real story of raising private money, nearly running out of cash, and building an RAL from scratch
✅ Why he believes “there are no wrong moves — only lessons” and how that mindset fuels his success 💪

👉 If you want to be inspired, understand the heart behind boutique assisted living, and learn what it really takes to launch a high-end RAL home, this episode is a must-listen.

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In this week’s episode of the RAL Room Podcast, Dr. Alex sits down with Pedro Luna — aerospace engineer turned senior living developer — who is building two 16-bed assisted living & memory care homes in Oklahoma. Pedro and his wife, a former caregiver, are on a mission to create better options for aging parents and families.

Here’s what we cover:
 ✅ Why assisted living became personal for Pedro’s family
 ✅ How Oklahoma regulations shaped his move into ground-up development
 ✅ The real pre-construction timeline: rezoning, entitlements, and approvals
 ✅ Lessons learned navigating city, state, and planning processes
 ✅ How coaching and community support accelerated progress

👉 If you're exploring new development or want to understand what it really takes to build senior housing with purpose, Pedro’s journey is a must-listen.

Investor Opportunity at:

Assisted Living & Memory Care Homes

Connect with Pedro on LinkedIn:
www.linkedin.com/in/pedro-luna-arise-well-home

Friend Pedro on Facebook:

https://www.facebook.com/pedrolunaokc?

Join the RAL Room Assisted Living Mastermind
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Book a Discovery Call with Legato Living: https://theralroom.com/legato/

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In this week’s episode of the RAL Room Podcast, Dr. Alex sits down with Jerry Vinci, founder & CEO of CCR Growth and host of the top-ranked From Leads to Leases podcast. Jerry has been helping senior living communities grow since 2014 — long before most people even knew what “senior living marketing” meant. 🏡📈

If you’ve ever wondered how to reliably generate move-ins, this is the episode for you.

Here’s what we cover:
 ✅ The biggest mistakes small and mid-size operators make with marketing (and what to do instead) ⚠️
✅ Why trying to copy big-box strategies doesn’t work for residential assisted living
✅ How hyper-local marketing can fill boutique homes faster 🌎
✅ What a lead funnel actually is — and why most operators leak leads at every stage
✅ The role of a CRM and how it becomes your “silent partner” in occupancy
✅ Where a new operator should really spend their first $1,000 in marketing (hint: not Facebook ads) 💡

👉 Whether you're building your first RAL home or trying to scale occupancy across multiple properties, Jerry's insights will save you time, money, and frustration — and help you attract better-fit families who stay longer.

Connect with Jerry Vinci
LinkedIn - https://www.linkedin.com/in/jerryvinci/
For Large Operators - https://ccrgrowth.com/
For Boutique Operators - https://growthlyseniorliving.com/

Join the RAL Room Assisted Living Mastermind
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Book a Discovery Call with Legato Living: https://theralroom.com/legato/

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In this week’s episode of the RAL Room Podcast, Dr. Alex Schloe breaks down the five most common chronic health conditions that lead seniors into assisted living — and what every operator needs to know to better support their residents. 🏡🩺

Here’s what we cover:
 ✅ Alzheimer’s & Dementia – why memory care training and secure environments matter 🧠
✅ Parkinson’s Disease – managing tremors, fall risk, and precise medication timing ⏱️
✅ Congestive Heart Failure (CHF) – spotting early signs of fluid overload 💧
✅ Diabetes – how meal planning and blood sugar monitoring can prevent crises 🍎
✅ COPD – creating safe oxygen practices and clean-air environments 🌬️

👉 Whether you own, operate, or invest in residential assisted living homes, this episode will help you understand the medical realities behind why seniors move into care — and how to provide a healthier, safer environment that truly feels like home.

Join the RAL Room Assisted Living Mastermind
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Book a Discovery Call with Legato Living: https://theralroom.com/legato/

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In this week’s episode of the RAL Room Podcast, Alex & Charlie sit down with Kaaren Hall, CEO of UDirect IRA Services and author of The Self-Directed IRA Handbook from BiggerPockets. 💰🔥

Here’s what we cover:
 ✅ How to tap into over $40 trillion in retirement accounts to fund your next RAL deal 💎
✅ What a self-directed IRA is—and how investors use them for real estate 🏡
✅ Rules & restrictions every capital raiser must know (and how to stay compliant) ⚖️
✅ The new legislation that could make alternative investing even easier 📜
✅ Real-world examples of RAL projects funded through IRAs 🚀

👉 If you’re serious about scaling your assisted living business or raising private capital the right way, this episode is your ultimate guide.

Join the RAL Room Assisted Living Mastermind
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Book a Discovery Call with Legato Living: https://theralroom.com/legato/

Legato Living Webinar: https://link.theralroom.com/widget/form/MOHhovWX66z8RdMLiHFs

In this week’s episode of the RAL Room Podcast, Dr. Alex sits down with Sonya Paige Hall, a certified Assisted Living Core Trainer and Administrator based in Fort Myers, Florida. 🇺🇸✨

Here’s what we cover:
 ✅ The powerful story of how her grandfather’s tragic experience in care inspired her to change the industry ❤️
 ✅ What it takes to become a certified RAL administrator in Florida 🏠
 ✅ The most common mistakes new owners make—and how to avoid them ⚠️
 ✅ Why understanding rules & regulations is the “Bible” of running a successful home 📘
✅ The top compliance issues inspectors flag (and how to stay ahead) 🕵️‍♀️

Sonya’s passion for protecting seniors and teaching excellence in care shines through every word. Her journey from personal tragedy to purpose-driven trainer is a must-hear reminder of why this work matters.

👉 Whether you’re just getting started or already operating a home, this episode will help you stay compliant, compassionate, and committed to raising the standard of senior care.

Join the RAL Room Assisted Living Mastermind
Book a Free RAL Room Discovery Call With a Member
Passively Invest in Assisted Living
Get our Free 10-Step Guide to Buy Your First or Next RAL
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Book a Discovery Call with Legato Living: https://theralroom.com/legato/

Legato Living Webinar: https://link.theralroom.com/widget/form/MOHhovWX66z8RdMLiHFs