In this week’s episode of the RAL Room Podcast, Dr. Alex sits down with Jerry Vinci, founder & CEO of CCR Growth and host of the top-ranked From Leads to Leases podcast. Jerry has been helping senior living communities grow since 2014 — long before most people even knew what “senior living marketing” meant. 🏡📈

If you’ve ever wondered how to reliably generate move-ins, this is the episode for you.

Here’s what we cover:
 ✅ The biggest mistakes small and mid-size operators make with marketing (and what to do instead) ⚠️
✅ Why trying to copy big-box strategies doesn’t work for residential assisted living
✅ How hyper-local marketing can fill boutique homes faster 🌎
✅ What a lead funnel actually is — and why most operators leak leads at every stage
✅ The role of a CRM and how it becomes your “silent partner” in occupancy
✅ Where a new operator should really spend their first $1,000 in marketing (hint: not Facebook ads) 💡

👉 Whether you're building your first RAL home or trying to scale occupancy across multiple properties, Jerry's insights will save you time, money, and frustration — and help you attract better-fit families who stay longer.

Connect with Jerry Vinci
LinkedIn - https://www.linkedin.com/in/jerryvinci/
For Large Operators - https://ccrgrowth.com/
For Boutique Operators - https://growthlyseniorliving.com/

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In this week’s episode of the RAL Room Podcast, Dr. Alex Schloe breaks down the five most common chronic health conditions that lead seniors into assisted living — and what every operator needs to know to better support their residents. 🏡🩺

Here’s what we cover:
 ✅ Alzheimer’s & Dementia – why memory care training and secure environments matter 🧠
✅ Parkinson’s Disease – managing tremors, fall risk, and precise medication timing ⏱️
✅ Congestive Heart Failure (CHF) – spotting early signs of fluid overload 💧
✅ Diabetes – how meal planning and blood sugar monitoring can prevent crises 🍎
✅ COPD – creating safe oxygen practices and clean-air environments 🌬️

👉 Whether you own, operate, or invest in residential assisted living homes, this episode will help you understand the medical realities behind why seniors move into care — and how to provide a healthier, safer environment that truly feels like home.

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In this week’s episode of the RAL Room Podcast, Alex & Charlie sit down with Kaaren Hall, CEO of UDirect IRA Services and author of The Self-Directed IRA Handbook from BiggerPockets. 💰🔥

Here’s what we cover:
 ✅ How to tap into over $40 trillion in retirement accounts to fund your next RAL deal 💎
✅ What a self-directed IRA is—and how investors use them for real estate 🏡
✅ Rules & restrictions every capital raiser must know (and how to stay compliant) ⚖️
✅ The new legislation that could make alternative investing even easier 📜
✅ Real-world examples of RAL projects funded through IRAs 🚀

👉 If you’re serious about scaling your assisted living business or raising private capital the right way, this episode is your ultimate guide.

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In this week’s episode of the RAL Room Podcast, Dr. Alex sits down with Sonya Paige Hall, a certified Assisted Living Core Trainer and Administrator based in Fort Myers, Florida. 🇺🇸✨

Here’s what we cover:
 ✅ The powerful story of how her grandfather’s tragic experience in care inspired her to change the industry ❤️
 ✅ What it takes to become a certified RAL administrator in Florida 🏠
 ✅ The most common mistakes new owners make—and how to avoid them ⚠️
 ✅ Why understanding rules & regulations is the “Bible” of running a successful home 📘
✅ The top compliance issues inspectors flag (and how to stay ahead) 🕵️‍♀️

Sonya’s passion for protecting seniors and teaching excellence in care shines through every word. Her journey from personal tragedy to purpose-driven trainer is a must-hear reminder of why this work matters.

👉 Whether you’re just getting started or already operating a home, this episode will help you stay compliant, compassionate, and committed to raising the standard of senior care.

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 In this week’s episode of the RAL Room Podcast, Dr. Alex sits down with Dr. Chloe Kilman and her husband Nick Blanchard, co-founders of Bloom Homes—to talk about their journey building Mississippi’s first 16-bed Memory Care Mansion. 🏡💐

Here’s what we cover:
 ✅ How a geriatric physician and an engineer teamed up to reimagine dementia care 👩‍⚕️👨‍🔧
 ✅ Why they chose to build new instead of retrofitting an existing home 🏗️
 ✅ What makes the Memory Care Mansion model so powerful—purpose-built design + elevated care 🛏️
 ✅ The realities of new development: land acquisition, financing, timelines & perseverance ⏳
 ✅ Their mission to raise the standard of care and restore dignity to seniors with memory loss 💜

👉 If you’ve ever dreamed of creating a purpose-built, high-quality assisted living or memory care home, this episode will show you what it takes—and why it’s worth it.

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In this week’s episode of the RAL Room Podcast, Charlie sits down with Marina Sky, a certified functional medicine practitioner and former corporate executive turned holistic wellness expert. 🌿💪

Here’s what we cover:
 ✅ What functional medicine really is—and how it’s transforming senior care 🩺
✅ The surprising story of how Marina helped her mom avoid surgery through nutrition and gut healing 🙌
✅ The most common chronic issues in assisted living (and natural ways to address them) 💪
✅ Simple steps operators can take today to improve residents’ health—nutrition, hydration, sunlight & movement ☀️🥦
✅ Why personalized diets and small-home environments give RAL operators a major advantage 🍽️

👉 If you want to learn how holistic health and functional medicine can create happier, healthier residents—and set your home apart—this episode is for you.

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In this week’s episode of the RAL Room Podcast, Charlie sits down with Ken Moss, founder of The Home Well Group, who has over 22 years of experience, nine residential assisted living homes, and a thriving brokerage and consulting firm. 🏡🔥

Here’s what we cover:
 ✅ How Ken went from caring for his grandmother to owning nine RAL homes 👵➡️🏠
 ✅ Creative financing strategies—including SBA 7(a) loans and seller financing 💵
 ✅ Lessons learned from his first home (and the mistakes new operators should avoid) 
 ✅ Why scaling beyond one home is key for stability & cash flow 📈
 ✅ How Ken now helps others acquire and grow RAL businesses through The Home Well Group 🤝

👉 If you’ve ever wondered how to grow from one home to a real RAL portfolio, this is the episode for you.

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In this week’s solo episode of the RAL Room Podcast, Dr. Alex Schloe unpacks the real answers to the most common questions new RAL operators and investors ask. If you’re serious about getting started, this one’s for you. 🏡🔥

Here’s what we cover:
 ✅ How much it really costs to launch a residential assisted living home (renovation, ground-up build, or lease-to-operate) 💰
 ✅ Licensing & regulations—what every state requires and how to navigate them with confidence 📝
 ✅ Staffing & administrators—why “managing the manager” is the key to freedom 👩‍⚕️
 ✅ Raising capital—SBA loans, private investors, creative financing & equity partners 🤝
 ✅ The #1 mindset shift every new operator needs to succeed 🚀

👉 Whether you’re a nurse, caregiver, real estate investor, or entrepreneur looking to break out of the 9–5, this episode gives you clarity and confidence to move forward.

🎧 Tune in now to learn how to start your RAL journey the right way!

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Today on the RAL Room Podcast, Dr. Alex sits down with Johnny “Cashflow” Mazariegos and Ricardo Garcia, co-founders of Angels Haven Care in Southern California.

These guys went from zero to five assisted living homes in just over a year 🚀—and they’re just getting started.

Inside this episode, we dive into:
 ✅ Their journey from real estate & engineering to building a purpose-driven assisted living business 🏡
 ✅ Why they walked away from transactional investments (Airbnb & multifamily) to pursue impact over income ❤️
✅ How they acquired a three-pack of homes right out of the gate
✅ Creative financing strategies (like seller financing) that made rapid growth possible 💰
✅ The power of mentorship, personal development, and “paying for speed”
✅ Why the coming Silver Tsunami makes this one of the biggest opportunities of our lifetime 🌊👵👴

From bingo nights to business strategy, Johnny & Ricardo share how they’re building homes that truly change lives—while creating freedom for themselves and their families.

🎧 Tune in now for a story of bold moves, rapid growth, and impact in action!

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Today on the RAL Room Podcast, Charlie sits down with Michele Magner, caregiver, dementia practitioner, and founder of Inspired Caring.

This is a can’t-miss episode where we dive into:
 ✅ Michele’s journey from family caregiver to educator and life coach for assisted living families 👨‍👩‍👧‍👦
 ✅ Why so many caregivers burn out—and how Inspired Caring helps break the cycle 💔➡️💡
 ✅ The #1 struggle families face when moving a loved one into assisted living (hint: it’s guilt)
 ✅ How operators can use Inspired Caring to better support families while reducing stress on their staff
 ✅ Practical tools like video courses, weekly support emails, and gratitude practices that build trust and connection

Michele’s program bridges the gap between families and care homes—helping operators provide more value, ease tension, and ultimately create a better resident experience.

🎧 Tune in now to learn how family education can transform your assisted living business!

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