Our eyeballs are commodities!! They are expensive, and companies will pay big money in order to have our pupils etched onto their products. And the way that they capture our precious gaze is usually through telling some sort of story based on what markets tell them we will pay attention to.

I’ve been fascinated by three things recently -

Tucker Carlson

The debt ceiling

Profit-led inflation

But first - stories.

Full newsletter: https://kyla.substack.com/p/the-atten...00:00 - Intro

00:51 - Stories

03:38 - Shaping

06:13 - Markets

08:29 - Final Thoughts

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