Just like his legendary disappearing hat, Brooklyn rapper Bobby Shmurda's career was on the rise in 2014. But so was the evidence in a murder case against his crew, GS9. In the first of three episodes exploring Bobby's story, we look at his come-up through the eyes of former Epic Records exec Sha Money XL, who guided Bobby on his tightrope walk from the streets to superstardom. What happens when the industry capitalizes on a criminal persona? And do record execs have the juice to back Bobby up when things get too hot? Learn more about sponsor message choices: <a href="https://podcastchoices.com/adchoices">podcastchoices.com/adchoices</a> <a href="https://www.npr.org/about-npr/179878450/privacy-policy">NPR Privacy Policy</a>

Just like his legendary disappearing hat, Brooklyn rapper Bobby Shmurda's career was on the rise in 2014. But so was the evidence in a murder case against his crew, GS9. In the first of three episodes exploring Bobby's story, we look at his come-up through the eyes of former Epic Records exec Sha Money XL, who guided Bobby on his tightrope walk from the streets to superstardom. What happens when the industry capitalizes on a criminal persona? And do record execs have the juice to back Bobby up when things get too hot? Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy

Just like his legendary disappearing hat, Brooklyn rapper Bobby Shmurda's career was on the rise in 2014. But so was the evidence in a murder case against his crew, GS9. In the first of three episodes exploring Bobby's story, we look at his come-up through the eyes of former Epic Records exec Sha Money XL, who guided Bobby on his tightrope walk from the streets to superstardom. What happens when the industry capitalizes on a criminal persona? And do record execs have the juice to back Bobby up when things get too hot? Learn more about sponsor message choices: <a href="https://podcastchoices.com/adchoices" rel="noopener noreferrer">podcastchoices.com/adchoices</a> <a href="https://www.npr.org/about-npr/179878450/privacy-policy" rel="noopener noreferrer">NPR Privacy Policy</a>

The Badder, The Better: Bobby Shmurda (Pt 1)

Hip-hop emerged from the voices of the unheard. But freedom doesn't ring the same for everyone. Inside all corners of the culture, Black women and queer folk have dealt with the same oppression the music was built to escape. Season 2 of Louder Than A Riot examines who hip-hop marginalizes, and how misogynoir — the specific racist misogyny against Black women — is embedded into the fabric of the culture that we love. From Rico Nasty facing harassment from toxic fans, to Saucy Santana's unapologetically femme aesthetics in a queerphobic industry, to the assault case that put Megan Thee Stallion's image on trial, each episode of Louder Than A Riot unpacks the unspoken rules of rap that discriminate against a select few and have held the entire culture back. Hosted by NPR Music's Sidney Madden and Rodney Carmichael, Louder Than A Riot confronts power from every angle – from the power the genre wields over its artists, to the power plays that its rulebreakers take in order to get heard. In the midst of a so-called Renaissance for women in rap, these stories reveal a rot at the core of the culture that reflects how voices, bodies, and rights are still policed in America.

Society & Culture

Music

Music Interviews

Music History

Hip-hop emerged from the voices of the unheard. But freedom doesn't ring the same for everyone. Inside all corners of the culture, Black women and queer folk have dealt with the same oppression the music was built to escape. Season 2 of Louder Than A Riot examines who hip-hop marginalizes, and how misogynoir — the specific racist misogyny against Black women — is embedded into the fabric of the culture that we love. From Rico Nasty facing harassment from toxic fans, to Saucy Santana's unapologetically femme aesthetics in a queerphobic industry, to the assault case that put Megan Thee Stallion's image on trial, each episode of Louder Than A Riot unpacks the unspoken rules of rap that discriminate against a select few and have held the entire culture back. Hosted by NPR Music's Sidney Madden and Rodney Carmichael, Louder Than A Riot confronts power from every angle – from the power the genre wields over its artists, to the power plays that its rulebreakers take in order to get heard. In the midst of a so-called Renaissance for women in rap, these stories reveal a rot at the core of the culture that reflects how voices, bodies, and rights are still policed in America.

Share The Badder, The Better: Bobby Shmurda (Pt 1)

Sign up to save your podcasts

The Badder, The Better: Bobby Shmurda (Pt 1)

The Badder, The Better: Bobby Shmurda (Pt 1)

More shows like Louder Than A Riot

All Songs Considered

NPR News Now

Wait Wait... Don't Tell Me!

Radiolab

Fresh Air

Pop Culture Happy Hour

Stuff You Should Know

Planet Money

99% Invisible

Death, Sex & Money

Switched on Pop

Invisibilia

The NPR Politics Podcast

Embedded

Code Switch

Up First from NPR

It's Been a Minute

Ologies with Alie Ward

The Indicator from Planet Money

Throughline

Questlove Supreme

Consider This from NPR

The Cobain 50