The Binge Factor
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The Binge Factor episodes

  • Digital Marketing Strategies That Pulls In with Jean Ginzburg
    Podcasters building a business usually don’t have a strategy when followers start to pour in, while there are others who aren’t getting enough customers. A good funnel starts with good communication with followers that will help identify an ideal market. Instead of pushing sales faster, adding value to the campaign is a wiser move. Jean Ginzburg has been in the digital market for 11 years and the best-selling author of Win New Customers. She believes that identifying your customer avatar is the first step in good digital marketing strategies. Understand your audience’s pain points and work on those to build a relevant and valuable content. Learn more of her strategies in reading data and optimizing digital campaigns.
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  • 49 min
  • Dealing With Trolls And Podcast Haters
    We’ve got a subject that not a lot of people like to talk about when it comes to their own podcast because they want everyone to love their show. I want everyone to love my show too. I'm no different than any of you. There are going to be people out there that don’t like what you're doing and are pretty negative when they communicate with you. We thought we’d talk about some of those types of people and how to deal with them.
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  • 30 min
  • 584 » The RE Tipster Talks Land Investing » Seth Williams
    Hey everybody, our guest, Seth Williams, is here for the first time. I know you will benefit from what he has to share. Seth has one of the best blogs on the internet. No, really. Truth. He loves what he does and it shows in the excellent content he creates. Check out some of Seth’s […]
    1 hr 19 min
  • Ultimate Entrepreneur Strategies: Opportunity Gap Marketing with Jay Abraham
    Start with purpose, intention and goals. These three can make the difference in any business. Like marketing and advertisement guru Jay Abraham, every business owner’s goal should be to sustain a relationship with his clients with the intention of being the first investor in a relationship. Add this with being authentic to your brand and finding others who have similar goals, this turns into opportunity gap marketing. This is the ultimate competitive advantage that truly serves the people. Jay Abraham shares insights on how power partnering will make a difference in your business.
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  • 48 min
  • Do You Need A Podcast Mastermind?
    It is always a great idea to get a mentor or a coach once you decide to get on the path of improvement. Business owners and podcasters are the same because they don’t know what they don’t know and one way to improve is letting someone else in to tell you what you need to do. However, there is no need for a podcast mastermind because they cost too much and are just a bunch of people who are at the same level as you are. What is needed specifically are mentors and coaches that are leagues better, more advanced and diverse, because they can fill in that gap between you and them. There is a need for coaches and mentors because there are podcasters that still feel like they are a novice, and with this comes their understanding that there is room for more learning to do things differently and do things better.
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  • 14 min
  • Podcast Freelancers Unite! with Emily Leach
    We have a really fun interview with someone that I really enjoyed being interviewed by her in the past because we share this common trait of being genetically unemployable. That’s the name of her brand. Emily Leach is just one of the most amazing powerhouses. She just goes and is so passionate about the solopreneur, freelancer, gig economy, whatever you want to term it. I really wanted to bring her on personally because this is our show. When we find somebody really interesting, we want to bring them to you because we think you will too. She is one of the more interesting people I’ve interviewed in the last couple of years from Inc. as well as I spoke at her conference and I just adored the way that the conference has run. It was called Freelance Conference and #FreeCon, which was the giggles that was going around Facebook when I started posting about FreeCon. It was absolutely fun though. It was an amazing event in terms of the quality of people. The passion that she has just comes through everything that she does. She really is just so strongly aligned with this community of freelancers and solopreneurs that don’t have support system. They want to go beyond the conventional job and they want to be on their own, and they have all of that drive in them but they might be missing network, and skills, and tools, systems, whatever it might be. She really wants to bring that to them.

    Let’s hear from Emily because she’s a fascinating person and we just really wanted to bring you her story and how she does it. She’s got some great tips on how to get sponsorships. Whether you want them for your show or you want them for your next event, listen to this.
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  • 49 min
  • Podcast Replays, Worth it?
    The holidays are literally just around the corner now, and you’d think podcast listeners would dial down their media consumption, ironically, they don’t. Listeners will always want new content, but this doesn’t mean podcasters don’t have a breathing space during vacations and holidays. The key is to bank on episodes so you really don’t need to ask whether you should run podcast replays or a new episode. Planning ahead will allow you to make a compilation of excerpts from previous episodes that share a common theme or subject which in turn can make for a good special episode. Find out more how you can stay consistent and relevant by either making hybrid episodes or just post one new episode for the week.
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  • 15 min
  • Podcast Sales Acceleration with Matthew Pollard
    A good brand, product or service by itself can never guarantee success if it doesn't sell on the market. But with strategic sales and marketing, an average product can become the top item. This is how rapid growth expert Matthew Pollard has proven that introverts can outsell extroverts. As a podcaster himself, Matthew shares why potential podcasters need to first find a strong message that will resonate with their demographic to separate them from the rest. One of his strategies for podcast sales acceleration is using his Netflix model of podcasting that will help podcast become a show that entertains, inspires and earns money. Find out how you can niche strategy so more people will not just listen, but also connect, take action and accelerate sales.​
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  • 47 min
  • Baked In Versus Dynamic Insertion Podcast Ads Really Explained
    We'll address an article that came out in Forbes from the Forbes Agency. It’s their own media agency that talks about ad results. They survey and they make an assessment of different ad types and different things like that. They're talking about podcast ads. They called it The Podcast Ad Playbook: Baked-In Versus Dynamic Insertion Ads Explained. I looked at it and I thought, "I think they're two years out of date." I read this article and was quite shocked.
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  • 33 min

About The Binge Factor

From the publisher's feed

Dare to discover what makes a podcast truly unskippable and bingeworthy! In this edition of The Binge Factor, we dive deep into the podcasts that captivate audiences, offering honest podcast…