The Binge Factor
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The Binge Factor episodes

  • The Realities of Website SEO Today with Sam Natello of DotCom
    We have been talking on past episodes and we talk all the time to our clients about how creating original content is really the key to increasing site traffic to your website and to increase Google keyword ranking, which really is the name of the game today. It is really all about Google, whether you like them or not or want it to be. Really, you can try and game the system all you want, but the best foundational way to build your platform, grow an audience, and inherently or I would say organically market and grow your business and exposure on the internet is through creating written content. We, as you know, happen to believe that the most efficient way to do that is to use podcasting as a tool, or videocasting, and record that content and then have it converted into written content.

    We were talking lately and we realized that we know it, we believe it, we're saying it, we're telling you and our customers that and doing it for them every day. But maybe our audience would like to hear from another party, from somebody independent who is an expert in the field and hear their opinion on the same subjects.

    I'm going to share with you an interview that I just did with Sam Natello of DotCom Global Media. Sam started it back in 1995 in what is clearly the infancy of the internet, the very beginning. I remember in 1995, that's when my first child was born who is now 22. It's more than 22 years ago. I was in business independently for myself at that time and email was barely being used. The internet really wasn't a mainstream tool. I remember being in business, I had a fax machine and that was what puts you on the map. It seems very funny today because faxes are used mostly by doctors' offices and law firms these days, and the rest of us scan and email everything. The point is Sam has been around since the beginning of the internet in business and he's seen it all, been there and done that. I think he's a really good person to talk to about this.
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  • Here’s How »


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  • 42 min
  • Matchmaking Your Way To Host Success with Jennifer Spencer
    Today, we are going to interview with a specialist of the podcast world named Jennifer Spencer. She and her website, Authority Life and her team Authority Life is doing a great job of really getting better guests for host and making hosts better podcast hosts. It goes both ways. You have to improve the game on the host level. That’s really why we’re bringing the show up right now because we had a lot of host saying, “What else could I do? How can I be a better podcast host? How can I be successful as a podcast host? How can I attract better guests?” She has such a great way of working with both sides with the guest and the host in a collaborative way. That is really something that you just needed to hear from someone else and not just us. That’s why we brought on Jennifer Spencer. Let’s go to the interview and we’ll talk a little more about it after.
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  • Here’s How »


  • Join Feed Your Brand community today:

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  • 30 min
  • How To Become An Inc Columnist
    Inc is one of the most credible and popular magazines out there. It is also one of the most influential. Tracy talks about how you can become an Inc columnist, and provides some actionable tips to help you out. She also explains how being an Inc columnist can help you with your business.
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  • Here’s How »


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  • 17 min
  • Open Loop Content
    You want to open loop with something that the brain can't fill in without you. But what is open loop content? Tom and Tracy discuss the ways that they use open looping for past and future content. They provide specific examples that you can apply as appropriate for your business as well.
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  • 19 min
  • Is SEO Management Dead?
    Is SEO management dead? Is it still useful today? Tom and Tracy define what SEO is, and what SEO management is. They discuss the basic things that you should be doing, and what you don’t need to do and don’t need to waste time and money on.
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  • Here’s How »


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  • 32 min
  • It’s All About Google Power Content
    Tom and Tracy talk about Google power; the importance and the power of Google, and how Google holds the keys to the castle of marketing on the internet today. They also point out how content is the most vital thing that Google looks at on your website.
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  • Here’s How »


  • Join Feed Your Brand community today:

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  • 26 min
  • Finding The Perfect Podcast Influencers
    Today we're going to talk about how to find podcast influencers, specifically what an influencer is and things that you should consider when looking for guests for your podcast. We explain how the relationship should be mutually respectful and beneficial, and we also provide some pro tips on how to do your research in this regard.

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  • Here’s How »


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  • 25 min
  • Best Selling Author vs. Podcast Host
    We're going to discuss a somewhat controversial topic today; is it better to be a podcast host or a bestselling author? We discuss the reasons why we think that being a podcast host can have more influence nowadays, or at least being a podcast host first before trying to put out a book. We also provide some examples of how having a podcast can help you when you do release a book.
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  • Here’s How »


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  • 17 min
  • Visual Impact Graphics
    Today, our topic is visual impact graphics. We discuss what they are and how they are different from the other graphics we see out there today. We also tell you exactly what we mean by having graphics that have visual impact and we even give you an example of a podcast to show you the difference.
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  • Here’s How »


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  • 19 min
  • Authenticity
    We're going to talk about authenticity today. This term is being thrown around a lot, especially in marketing. Today, we're going to tell you exactly what it means to be authentic, and why that is so important in relating and connecting more with your audience. We also provide you with some pro tips on how to be authentic in your platforms.
    Love the show? Subscribe, rate, review, and share!

  • Here’s How »


  • Join Feed Your Brand community today:

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  • 25 min

About The Binge Factor

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Dare to discover what makes a podcast truly unskippable and bingeworthy! In this edition of The Binge Factor, we dive deep into the podcasts that captivate audiences, offering honest podcast…