Episode 316 | Everyone Has a Brand 00:00 Intro 01:30 Morning Shout-outs 01:41 What does your brand look like? 03:15 Everything you do is who you are and part of your brand 04:40 The power of being properly branded 05:15 "People connect with people first, and then the company" - Brian Hess 06:32 You can tell A LOT about people on line before you meet them in PERSON 08:33 Be intentional about everything that you feel 10:06 Think before you post, what do you want to be known for? ------------------------------------------- Join my YOUTUBE channel: https://www.youtube.com/brianhess​ Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​ Subscribe to THE PERSPECTIVE PODCAST using any of the links below: iTunes: http://bit.ly/TPPiTunes​ Spotify: http://bit.ly/TPPSpotify​ Stitcher: http://bit.ly/TPPStitcher​ Google Podcast: http://bit.ly/TPPGooglePodcasts​ Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​ -------------------------------------------- Become an Expert and Let me Show YOU how: Learn about The Pavement Group: http://www.thepavementgroup.com​ Become a Top Contractor: https://www.topcontractorschool.com/​ Join Top Contractor School Elite: https://bit.ly/TCSElite​ Apply to Brian's Inner Circle: https://bit.ly/tcsinnercircle​ Digital Marketing for Contractors: http://www.leadrevenue.com​ ------------------------------------------- Join my YOUTUBE channel: https://www.youtube.com/brianhess​ Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​ Subscribe to THE PERSPECTIVE PODCAST using any of the links below: iTunes: http://bit.ly/TPPiTunes​ Spotify: http://bit.ly/TPPSpotify​ Stitcher: http://bit.ly/TPPStitcher​ Google Podcast: http://bit.ly/TPPGooglePodcasts​ Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​ -------------------------------------------- Become an Expert and Let me Show YOU how: Learn about The Pavement Group: http://www.thepavementgroup.com​ Become a Top Contractor: https://www.topcontractorschool.com/​ Join Top Contractor School Elite: https://bit.ly/TCSElite​ Apply to Brian's Inner Circle: https://bit.ly/tcsinnercircle​ Digital Marketing for Contractors: http://www.leadrevenue.com​

Episode 316 | Everyone Has a Brand

00:00 Intro
01:30 Morning Shout-outs
01:41 What does your brand look like?
03:15 Everything you do is who you are and part of your brand
04:40 The power of being properly branded
05:15 "People connect with people first, and then the company" - Brian Hess
06:32 You can tell A LOT about people on line before you meet them in PERSON
08:33 Be intentional about everything that you feel
10:06 Think before you post, what do you want to be known for?
-------------------------------------------
Join my YOUTUBE channel: https://www.youtube.com/brianhess​
Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​
Subscribe to THE PERSPECTIVE PODCAST using any of the links below:
iTunes: http://bit.ly/TPPiTunes​
Spotify: http://bit.ly/TPPSpotify​
Stitcher: http://bit.ly/TPPStitcher​
Google Podcast: http://bit.ly/TPPGooglePodcasts​
Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​
--------------------------------------------
Become an Expert and Let me Show YOU how:
Learn about The Pavement Group: http://www.thepavementgroup.com​
Become a Top Contractor: https://www.topcontractorschool.com/​
Join Top Contractor School Elite: https://bit.ly/TCSElite​
Apply to Brian’s Inner Circle: https://bit.ly/tcsinnercircle​
Digital Marketing for Contractors: http://www.leadrevenue.com​
-------------------------------------------
Join my YOUTUBE channel: https://www.youtube.com/brianhess​
Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​
Subscribe to THE PERSPECTIVE PODCAST using any of the links below:
iTunes: http://bit.ly/TPPiTunes​
Spotify: http://bit.ly/TPPSpotify​
Stitcher: http://bit.ly/TPPStitcher​
Google Podcast: http://bit.ly/TPPGooglePodcasts​
Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​
--------------------------------------------
Become an Expert and Let me Show YOU how:
Learn about The Pavement Group: http://www.thepavementgroup.com​
Become a Top Contractor: https://www.topcontractorschool.com/​
Join Top Contractor School Elite: https://bit.ly/TCSElite​
Apply to Brian’s Inner Circle: https://bit.ly/tcsinnercircle​
Digital Marketing for Contractors: http://www.leadrevenue.com​

Episode 315 | I'm Scared of Video...Now What? 00:00 Intro 01:39 Morning Shout-outs 03:30 Movie analogy to our experiences in real life 04:25 Logical and Emotional Unlock 05:00 If you're nervous about doing it live, do this. 07:30 Utilize your nervousness to make you better 09:00 Invest in what you need to DIY (do it yourself) 09:37 Tools Brian uses 12:30 It is not easy to be on video- but it gets easier the more you do it 15:21 Reach out to Brian as a resource for using video ------------------------------------------- Join my YOUTUBE channel: https://www.youtube.com/brianhess​ Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​ Subscribe to THE PERSPECTIVE PODCAST using any of the links below: iTunes: http://bit.ly/TPPiTunes​ Spotify: http://bit.ly/TPPSpotify​ Stitcher: http://bit.ly/TPPStitcher​ Google Podcast: http://bit.ly/TPPGooglePodcasts​ Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​ -------------------------------------------- Become an Expert and Let me Show YOU how: Learn about The Pavement Group: http://www.thepavementgroup.com​ Become a Top Contractor: https://www.topcontractorschool.com/​ Join Top Contractor School Elite: https://bit.ly/TCSElite​ Apply to Brian's Inner Circle: https://bit.ly/tcsinnercircle​ Digital Marketing for Contractors: http://www.leadrevenue.com​

Episode 315 | I’m Scared of Video...Now What?

00:00 Intro
01:39 Morning Shout-outs
03:30 Movie analogy to our experiences in real life
04:25 Logical and Emotional Unlock
05:00 If you’re nervous about doing it live, do this.
07:30 Utilize your nervousness to make you better
09:00 Invest in what you need to DIY (do it yourself)
09:37 Tools Brian uses
12:30 It is not easy to be on video- but it gets easier the more you do it
15:21 Reach out to Brian as a resource for using video

-------------------------------------------
Join my YOUTUBE channel: https://www.youtube.com/brianhess​
Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​
Subscribe to THE PERSPECTIVE PODCAST using any of the links below:
iTunes: http://bit.ly/TPPiTunes​
Spotify: http://bit.ly/TPPSpotify​
Stitcher: http://bit.ly/TPPStitcher​
Google Podcast: http://bit.ly/TPPGooglePodcasts​
Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​
--------------------------------------------
Become an Expert and Let me Show YOU how:
Learn about The Pavement Group: http://www.thepavementgroup.com​
Become a Top Contractor: https://www.topcontractorschool.com/​
Join Top Contractor School Elite: https://bit.ly/TCSElite​
Apply to Brian’s Inner Circle: https://bit.ly/tcsinnercircle​
Digital Marketing for Contractors: http://www.leadrevenue.com​

Episode 314 | Marketing is the Number One Thing 00:00 Intro 01:52 Morning shout outs 02:27 Definition of Marketing 03:50 "Market yourself, market your business, market your message, and market what is unique to you." 06:11 Tip 1: If you are not willing to use social media in today's world then you will lose 07:27 Tip 2: Be intentional about everything you put out 07:35 Shout out to Jay Doran 09:05 Tip 3: Be a great storyteller 09:55 What will marketing do for you if you get it right? 13:50 Meet your dream people 15:17 Building a Story Brand by Donald Miller - The book to start with 15:51 Crush it and Crushing It by Gary Vee 16:06 Shout out to Lead Revenue 16:51 Shout out to Brett Sutherlin ------------------------------------------- Join my YOUTUBE channel: https://www.youtube.com/brianhess​ Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​ Subscribe to THE PERSPECTIVE PODCAST using any of the links below: iTunes: http://bit.ly/TPPiTunes​ Spotify: http://bit.ly/TPPSpotify​ Stitcher: http://bit.ly/TPPStitcher​ Google Podcast: http://bit.ly/TPPGooglePodcasts​ Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​ -------------------------------------------- Become an Expert and Let me Show YOU how: Learn about The Pavement Group: http://www.thepavementgroup.com​ Become a Top Contractor: https://www.topcontractorschool.com/​ Join Top Contractor School Elite: https://bit.ly/TCSElite​ Apply to Brian's Inner Circle: https://bit.ly/tcsinnercircle​ Digital Marketing for Contractors: http://www.leadrevenue.com​

Episode 314 | Marketing is the Number One Thing

00:00 Intro
01:52 Morning shout outs
02:27 Definition of Marketing
03:50 "Market yourself, market your business, market your message, and market what is unique to you."
06:11 Tip 1: If you are not willing to use social media in today’s world then you will lose
07:27 Tip 2: Be intentional about everything you put out
07:35 Shout out to Jay Doran
09:05 Tip 3: Be a great storyteller
09:55 What will marketing do for you if you get it right?
13:50 Meet your dream people
15:17 Building a Story Brand by Donald Miller - The book to start with
15:51 Crush it and Crushing It by Gary Vee
16:06 Shout out to Lead Revenue
16:51 Shout out to Brett Sutherlin

-------------------------------------------
Join my YOUTUBE channel: https://www.youtube.com/brianhess​
Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​
Subscribe to THE PERSPECTIVE PODCAST using any of the links below:
iTunes: http://bit.ly/TPPiTunes​
Spotify: http://bit.ly/TPPSpotify​
Stitcher: http://bit.ly/TPPStitcher​
Google Podcast: http://bit.ly/TPPGooglePodcasts​
Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​
--------------------------------------------
Become an Expert and Let me Show YOU how:
Learn about The Pavement Group: http://www.thepavementgroup.com​
Become a Top Contractor: https://www.topcontractorschool.com/​
Join Top Contractor School Elite: https://bit.ly/TCSElite​
Apply to Brian’s Inner Circle: https://bit.ly/tcsinnercircle​
Digital Marketing for Contractors: http://www.leadrevenue.com​

Episode 313 | How To Be Like John Wooden 00:00​ Intro 01:24​ Morning Shout-outs 02:04​ Who is John Wooden 02:39​ John Wooden won TEN NCAA National Championships in a TWELVE Year Period 04:52​ Brian's book recommendations 07:00​ Some important things to know about John Wooden 07:31​ "How much effort do you put in to the thoughts behind the things that you do?" - Brian Hess 10:09​ "The Essential Wooden" if nothing else should be read 12:30​ Shout-out to Glenn Lundy #RiseandGrind​ 15:00​ The impact is indescribable that you will get from John Wooden 16:11​ Recap of Accomplishments ------------------------------------------- Join my YOUTUBE channel: https://www.youtube.com/brianhess​​ Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​ Subscribe to THE PERSPECTIVE PODCAST using any of the links below: iTunes: http://bit.ly/TPPiTunes​​ Spotify: http://bit.ly/TPPSpotify​​ Stitcher: http://bit.ly/TPPStitcher​​ Google Podcast: http://bit.ly/TPPGooglePodcasts​​ Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhe...​ -------------------------------------------- Become an Expert and Let me Show YOU how: Learn about The Pavement Group: http://www.thepavementgroup.com​​ Become a Top Contractor: https://www.topcontractorschool.com/​​ Join Top Contractor School Elite: https://bit.ly/TCSElite​​ Apply to Brian's Inner Circle: https://bit.ly/tcsinnercircle​​ Digital Marketing for Contractors: http://www.leadrevenue.com​​

Episode 313 | How To Be Like John Wooden

00:00​ Intro
01:24​ Morning Shout-outs
02:04​ Who is John Wooden
02:39​ John Wooden won TEN NCAA National Championships in a TWELVE Year Period
04:52​ Brian’s book recommendations
07:00​ Some important things to know about John Wooden
07:31​ "How much effort do you put in to the thoughts behind the things that you do?" - Brian Hess
10:09​ "The Essential Wooden" if nothing else should be read
12:30​ Shout-out to Glenn Lundy #RiseandGrind​
15:00​ The impact is indescribable that you will get from John Wooden
16:11​ Recap of Accomplishments

-------------------------------------------
Join my YOUTUBE channel: https://www.youtube.com/brianhess​​
Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​
Subscribe to THE PERSPECTIVE PODCAST using any of the links below:
iTunes: http://bit.ly/TPPiTunes​​
Spotify: http://bit.ly/TPPSpotify​​
Stitcher: http://bit.ly/TPPStitcher​​
Google Podcast: http://bit.ly/TPPGooglePodcasts​​
Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhe...​
--------------------------------------------
Become an Expert and Let me Show YOU how:
Learn about The Pavement Group: http://www.thepavementgroup.com​​
Become a Top Contractor: https://www.topcontractorschool.com/​​
Join Top Contractor School Elite: https://bit.ly/TCSElite​​
Apply to Brian’s Inner Circle: https://bit.ly/tcsinnercircle​​
Digital Marketing for Contractors: http://www.leadrevenue.com​​

Episode 311| Why Ed Mylett is the GOAT 00:00 Intro 01:40 Shout out to Ed Mylett and Andy Frisella 03:12 Who is Ed Mylett 04:45 How do figure it out? 06:11 Morning shout outs 07:24 "The greatest gifts of inspiration are caught not taught" - Ed Mylett 07:48 Number 1: No better content in the world 09:30 Number 2: He speaks on what he studies 10:21 Number 3: A unique balance when he speaks 11:30 Number 4: He doesn't speak on theory, he speaks on experiences 12:14 Number 5: He has a magical way of connecting with people 13:00 Number 6: Ed is an incredible listener 14:16 Number 7: Be calm when you are under stress 16:00 Number 8: Ed Mylett is a great person 17:10 What makes people great? 19:05 Go all in ------------------------------------------- Join my YOUTUBE channel: https://www.youtube.com/brianhess​ Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​ Subscribe to THE PERSPECTIVE PODCAST using any of the links below: iTunes: http://bit.ly/TPPiTunes​ Spotify: http://bit.ly/TPPSpotify​ Stitcher: http://bit.ly/TPPStitcher​ Google Podcast: http://bit.ly/TPPGooglePodcasts​ Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​ -------------------------------------------- Become an Expert and Let me Show YOU how: Learn about The Pavement Group: http://www.thepavementgroup.com​ Become a Top Contractor: https://www.topcontractorschool.com/​ Join Top Contractor School Elite: https://bit.ly/TCSElite​ Apply to Brian's Inner Circle: https://bit.ly/tcsinnercircle​ Digital Marketing for Contractors: http://www.leadrevenue.com​

Episode 311| Why Ed Mylett is the GOAT

00:00 Intro
01:40 Shout out to Ed Mylett and Andy Frisella
03:12 Who is Ed Mylett
04:45 How do figure it out?
06:11 Morning shout outs
07:24 "The greatest gifts of inspiration are caught not taught" - Ed Mylett
07:48 Number 1: No better content in the world
09:30 Number 2: He speaks on what he studies
10:21 Number 3: A unique balance when he speaks
11:30 Number 4: He doesn’t speak on theory, he speaks on experiences
12:14 Number 5: He has a magical way of connecting with people
13:00 Number 6: Ed is an incredible listener
14:16 Number 7: Be calm when you are under stress
16:00 Number 8: Ed Mylett is a great person
17:10 What makes people great?
19:05 Go all in

-------------------------------------------
Join my YOUTUBE channel: https://www.youtube.com/brianhess​
Follow my insights on FACEBOOK: https://www.facebook.com/brianhessent...​
Subscribe to THE PERSPECTIVE PODCAST using any of the links below:
iTunes: http://bit.ly/TPPiTunes​
Spotify: http://bit.ly/TPPSpotify​
Stitcher: http://bit.ly/TPPStitcher​
Google Podcast: http://bit.ly/TPPGooglePodcasts​
Follow me and ASK ME ANYTHING on Instagram: https://www.instagram.com/realbrianhess/​
--------------------------------------------
Become an Expert and Let me Show YOU how:
Learn about The Pavement Group: http://www.thepavementgroup.com​
Become a Top Contractor: https://www.topcontractorschool.com/​
Join Top Contractor School Elite: https://bit.ly/TCSElite​
Apply to Brian’s Inner Circle: https://bit.ly/tcsinnercircle​
Digital Marketing for Contractors: http://www.leadrevenue.com​