The Build: Restuarant 201

Let's talk about money honey. One of the most requested topics following last season was to talk more about financing options for new restaurateurs. Restaurants have notoriously slim margins and chefs aren’t known to have huge salaries. So how do you fund your project and what are potential investors looking for in your business plan?

Our guest today is Camilla Marcus, Founder and Owner/Operator of West-Bourne, an accidentally vegetarian and decidedly mindful eatery in SoHo with a triple bottom line mission. Before opening West~Bourne, Camilla was the Director of Business Development at USHG, and worked in real-estate investing at Colony Capital and CM Group. Camilla is also an active Angel Investor and a co-founder of TechTable Summit.

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Restaurants live and die by the margins. This week’s episode is all about knowing your P&L and and what your margins should be to achieve profitability. Information we could have used during our foray into opening a restaurant. Nate Adler, Owner of Gertie, is here to help us know the numbers and where to dial in to maximize the business.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Opening Soon is powered by Simplecast.

This week’s episode of Opening Soon is all about how to maximize your digital presence, basically how you can fuel the buzz of your shop in the opening days through social presence including optimizing your interiors for share worthy moments, building your website and creating an easy and efficient reservations platform. What are some best tactics to create buzz to drive revenue and visitors to your restaurant outside of PR.

We are joined by Kystle Mobayeni, Co-Founder and CEO of BentoBox and Michael Chernow Co-Founder of The Meatball Shop and Founder of Seamore’s.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Opening Soon is powered by Simplecast.

This episode of Opening Soon is all about communicating your brand to gain traction in the media to drive awareness and attract customers. In the changing media and food landscape, how do you get noticed and connect with diners?

We sat down to pick the brains of Sue Chan, Founder of Care of Chan a food culture agency that specializes in brand management, talent representation, event production and communications for the hospitality industry. And Jordana Rothman, Restaurant Editor at Large for Food and Wine Magazine who spends half the year researching the magazine's Best New Chefs platform.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Opening Soon is powered by Simplecast.

This episode of Opening Soon is all about building out a beverage program to drive sales. Your beverage program is just as important to the bottom line as your food and service. Whether you are a natural wines or intricate cocktails the right program can drive revenue.

We are joined by 2 amazing beverage professionals who sincerely believe that wine should be fun and are taking strides to make it that way. Arielle Arce is the owner of Tokyo Record Bar, Airs Champagne Lounge, Niche Niche and Special Club. And Jordan Salcito, founder of Ramona an organic canned wine spritzer that embodies wine without rules. Prior to founding Ramona, Jordan ran the beverage programs Momofuku in NYC and still works on Special projects with the group.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Arielle's Photo by Noah Fecks

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This week’s episode of Opening Soon is all about Creating a lasting brand. What better guests then Niki Russ Federman and Josh Russ Tupper, 4th generation owners of 105 year old famed Appetizing shop Russ & Daughters. We discuss how to make a lasting impression on your customers and make sure that your brand is echoed across every part of your business to create a unified and memorable guest experience that keep guests coming back for decades.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Photo by Sasha Israel

Opening Soon is powered by Simplecast.

This week’s episode of Opening Soon is all about ushering in a culture that supports collaboration between the kitchen and dining room to create a stellar guest experience. We are joined by James Kent and Jeff Katz of Crown Shy in NY’s downtown. James is the Executive Chef and has created the menu drawing inspiration from travels, the diversity of the city, and his childhood experiences. Jeff is his partner and translates that menu into the experience the guests receive each night. Crown Shy is their first solo restaurant project.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Photo by Natalie Black

Opening Soon is powered by Simplecast.

This week’s episode of Opening Soon is all about permitting, licensing and navigating regulatory hurdles in order to open. How did you get Con Ed to turn on the gas? And passing those Health Inspections? Liquor Licensing aah! A quick dip into expediting your way through the permitting of your city.

We are joined by Robert S. Bookman is a recognized leader of the New York hospitality industry. He has worked with New York City Department of Consumer Affairs and since has specialized in representing small businesses before numerous City and State agencies, the New York City Council, and the courts. He’s also authentically involved in the industry as co-founder and counsel to the New York Nightlife Association, and now as counsel to its successor organization, the New York City Hospitality Alliance.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Opening Soon is powered by Simplecast.

This week’s episode of Opening Soon is all how to Hire & Train the best of the best and how to keep them from jumping ship amidst the chaos of opening. Once you have a team in place how do you instill and maintain a culture that keeps you and your employees happy and thriving?

We are joined by award winning Chef Steven Satterfield of Miller Union in Atlanta, Ga. Miller Union is celebrating 10 years this November. As well as Chef/Owner Jon Sybert and Service Director/Owner Jill Tyler of Michelin Starred Tail Up Goat in Washington DC.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Opening Soon is powered by Simplecast.

This week’s episode of Opening Soon is all about designing and building your dream restaurant with Chef Missy Robbins. You’ve chosen your partners, you’ve got a lease and your business plan is in full effect. Now for the design and construction phase. Where do you focus and what is essential. Who are the key people that will help design and execute your vision and what can you DIY?

We are joined by celebrated chef Missy Robbins, JBF Best Chef NYC in 2018 and owner of Misi and Lilia restaurants in Williamsburg BK. Most of you know her for her take on simplicity and using thoughtful ingredients to highlight regional italian cooking. But she is also super passionate about design and personally oversaw much of the process while building both Lilia and Misi.

It's HRN's annual summer fund drive, this is when we turn to our listeners and ask that you make a donation to help ensure a bright future for food radio. Help us keep broadcasting the most thought provoking, entertaining, and educational conversations happening in the world of food and beverage. Become a member today! To celebrate our 10th anniversary, we have brand new member gifts available. So snag your favorite new pizza - themed tee shirt or enamel pin today and show the world how much you love HRN, just go to heritageradionetwork.org/donate

This episode is brought to you by BentoBox, a platform that connects restaurants with people. Learn more at getbento.com/openingsoon. For a limited time, BentoBox will waive the website setup fee for all Opening Soon listeners. Offer expires August 20.

Photo by Evan Sung

Opening Soon is powered by Simplecast.