In this episode I cover a very important and somewhat controversial topic. As a Crossfit gym owner, should you run a foundations class?

I also spend some time going through the perfect onboarding process for new members.

I hope you enjoy this one because it took many years of trial and error to come to these conclusions....

And if I had to open a gym again tomorrow, this is exactly how I'd do it.

This is easily one of my favorite episodes of the podcast. I had no idea we were going to get into sales and communication as much as we did. However I am very happy that we did as most gym owners are not born sales people. Especially in the small gym world (Crossfit, BJJ etc) we think our product will sell itself.

If you'd like to learn more about Dr. Alain and his work with chiros and health care practitioners you can check him out here:

www.Dralain.ca

Or follow him on socials here:

IG: https://www.instagram.com/dralaindesaulniers/?hl=en

FB: https://www.facebook.com/DrAlainDesaulniers

If you've found this episode helpful please share it with another gym owner that could benefit from it.

We go HARD on our equipment. We sweat all over it, get chalk on it, and sometimes even bleed.

Certainly not all gyms are this extreme when it comes to equipment use but wear and tear ads up over years. Jim shares how his company "Jim Maintenance" helps gym owners prolong the life of their equipment and provide a better member experience.

There are some really great nuggets on this episode not only about how to care for and clean specific pieces of equipment, but which brands to trust.

In addition to that Jim talks about how micro gym owner's can learn a lot from commercial gyms and the way they view and maintain their assets.

I didn't expect to enjoy talking about gym equipment as much as I did, and I hope you enjoy it too.

If you're a gym owner on the East coast looking to keep your equipment in good shape and buy back your time check out - https://www.jimmaintenance.com/ for more info.

This episode was amazing! I do apologies for the audio not being up to the usual standards.

That being said this episode is packed full of great nuggets shared by John. He is a gym owner of 10+ years who has created two companies to help small gym owners become more successful. The first is a t-shirt company that gym owners can use to order small quantities of merch.

The second and what I'm really excited about it a new member management and payment processing software that is FREE to use.

John was tired of being screwed over by processing fees and the expense of his member management software. So he did what any good entrepreneur and disruptor would do.

He started a new company that was not only a solution to his problem but also the problem of other small gyms.

You can check out his Free gym software and payment processor here: https://www.wheelpay.com/

You can check out his T-shirt company here: https://www.forgedfabricnc.com/

Heidi Campo is a former gym owner who built an incredible culture of comradery in her strongman gym. Not only that but she had a singular focus on delivering the college athlete experience to her members.

She delivered on this experience in a way that was exclusive, but welcoming and accessible to all levels of experience. If you only take one thing away from this episode I would suggest that you figure out the experience you want to deliver to your members.

What can you do to serve them better, what can you do to create a unique experience, and what can you provide that no one else in your area can?

PS. Heidi is also a podcaster and I highly recommend checking out her show if you enjoy science/sci-fi which you can find here:

https://open.spotify.com/show/4iYpzVDhtami8OkvrsoPc0?si=3fb7055027b64f31

On this episode joe and I talk about how he went all in on his gym. Once his business partner decided gym ownership wasn't for him Joe was left with a choice and he has since made the most of it turning his gym into a profitable business that continues to grow.

What is it like to run a business with your spouse or partner?

Well the answer depends on the couple, some will come together and play off each others strengths and some... may find different outcomes.

Jane and I talk about a variety of topics but the major theme here is how we started the business as what felt like a hobby or a continuation of a job and when we had a bad summer season decided to start taking things more seriously and learn to run a real business.

Thanks for tuning in and if you want to learn more about how I help gym owners get more members, make more money and have more freedom click the link below to learn more.

https://profitablegyms.com/demo-call

What is Fitt Finder? It's a fast growing start up in the "Fit Tech" space. The goal is to be a fast, efficient and totally customizable tool to remove the barriers people face when looking for fitness activities.

Ahmed gives much more detail on why he started it, how it works and where it's headed. While I am not associated with Fitt Finder personally I'm all for giving both gym owners and fitness seekers an easier way to find each other and I will be keeping an eye on it's growth.

You can check out Fitt Finder for yourself here: https://fittfinder.com/

On this episode I catch up with an old friend and Crossfit OG Jesse Ward. We chat about the CF games, CAP programming, The future of Crossfit, Gym ownership, Raising Kids etc.

Thanks for tuning in.

PS. He makes a compelling argument of why CAP programming work, and literally proves it. I didn't think it could be done but he proves why he's been on CF seminar staff for 10+ years.

PPS. Extra F-bombs on this one so no kids on the car.

I'm joined today by John Galloup of the LVL WOD in Witichta KS. John is a Gym owner, Husband, Father, Former Marine Sniper and all around awesome dude.

The high lights over this conversation for me are when we talk about sales and marketing near the end. They are highlights because I remember having those exact same realizations that John did and my gym turning a corner and starting to generate much more consistent sales and increased cash flow because of it.