What do you need more at your shop right now, customers or technicians?

We talk to many clients and shop owners who tell us their #1 need is more techs. If they are our clients, we tell them let's make that clear on your website! Why are you spending your time, money and precious marketing real estate trying to attract new customers instead of new employees?

In this episode we highlight five ways to leverage the marketing you might typically use to help you attract new customers to instead help you attract new employees.

We partnered with WrenchWay to ask technicians what aspects of a job are most important to them.

We’ve got the results and we talk to WrenchWay co-founder and President Jay Goninen about them on the podcast. We also ask Jay what he’s hearing from the techs he’s talking to.

You don’t want to miss this one – listen now!

A recent survey shows that elements of reviews were four of the top five factors for how consumers choose local service providers.

What were those four factors and how should auto repair shops approach asking for reviews to give themselves the best chance to be found? Listen to the episode to find out more!

Google recently made a change in their search engine results pages that could exponentially increase the importance of actively managing your Google Business Profile (formerly known as Google My Business). It’s likely to significantly reward auto repair shops who put the time into optimizing the profile and thoroughly punish those who don’t.

Martin and Bekah dive into what they know about the up-and-coming Google Business Profile and how to best utilize it as an auto repair shop owner.

The customer experience plays a huge role in determining whether a first-time auto repair shop customer is going to return or not. We’ve got six tips to help you turn brand new customers into life-long customers.

Martin and Bekah talk about the 5 marketing to-dos for your auto repair shop that you should start focusing on right now - before 2022. Take a listen!

It’s all about fact vs. fiction on this episode of The Busy Bays Podcast. Martin and Bekah dive into five of the biggest digital marketing myths that we hear repair shop owners and managers talking about on a daily basis.

Google reviews are often the differentiator between you and the shop down the street. Your customers rely on reading reviews to make their decision. In this episode, Martin and Bekah cover how to ask and what to ask for in your automotive shop's online reviews.

When we hear auto repair shop owners tell us “My website isn’t working,” it’s usually because of one of these common SEO (search engine optimization) mistakes. Listen to this podcast to learn how to avoid these mistakes, and what to do if you’ve already made them.

Are you looking for more profitable jobs related to certain makes and models or a specific type of work? By equipping your online presence to pull in jobs you're looking for, you'll avoid being slammed in your shop with busy work.

In this episode, Martin and Bekah spend time talking about how to target your auto repair shop's marketing for the jobs you want to focus on.