How to Scale a Video Business

The case for indulging in passion projects with Stu Edgeworth. EP #291


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Den sits down with Chuckmedia's owner Stu Edgeworth. Mr. Edgeworth is one of those guys many video freelancers like to hate. Why? Because he's one of the few freelancers who's discovered the secret of having his cake and eating it too! Edgeworth runs a successful filmmaking business, has a wife and three kids under five, and still has the time and resources - thanks to his commercial video production business - to create short films, travel the world, and always be around for his family.

How's he managed to pull this off?

Well, listen to this episode, dear listener.

Here's a sneak peek at what you'll hear:

  • Stu Edgeworth’s entire backstory told in two minutes. - 3:00

  • How do you come across as a big successful film company even though you're a one-man band operating out of a tiny garden shed? (Simple: You do what Mr. Lennie did in this exact situation. Hear this “keeping up appearances” story at 6:00)

  • Solid advice for freelancers looking to hire staff. - 10:00

  • Why hiring staff is like investing. - 11:15"

  • A "rotten to the core" fear that stops many freelancers from ever hiring staff. (This irrational thought process will stop a freelancer from ever hiring a team even though he's always busier than a one-armed baggage handler at Heathrow airport. - 11:30

  • Clever strategies to use when business is slower than rush hour traffic but payroll and other expenses still need to be met. - 12:00

  • Why video freelancers should think more like financial investors when running their businesses. -14:00

  • How video freelancers CAN have their cake and eat it too! Stu Edgeworth is living proof you can have the best of both worlds. (Edgeworth runs a successful commercial video production company, has a wife and 3 kids under 5, and still has the time and resources to make short films and travel the world. - 19:00)

  • The case for video freelancers indulging in passion projects. (Hear how doing this can benefit your commercial efforts. - 19:30

  • The “WAGs of videographers” episode. (This future interview may or may not be on the cards. We'll see... )

  • Edgeworth’s' shrewd reason to start a podcast. - 25:00

  • An obnoxiously good “How To Scale a Video Business” archive episode you should listen to. (If you want to systematize your video business, then you'll wanna hear this past episode mentioned at 27:00)

Support the show

Connect with Den on Instagram: https://www.instagram.com/den_lennie

www.thevideomentors.com




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How to Scale a Video BusinessBy Den Lennie

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