The Client Stampede - Disruptive Marketing & Big Growth Thinking for Trailblazing Companies

Sometimes a trip to the grocery store can yield a really important business lesson - especially when it comes to walking down the soup aisle .. (seriously!)

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Ready to scale? Want more clients? Get your free marketing roadmap by taking The Client Stampede Assessment. It’s fast and free and emailed to you instantly.
https://www.bolderlouder.com/marketing-clarity-assessment

Are you subscribed to Julie Guest’s Monday Marketing Gold? Get more marketing tools, tips & strategies delivered to your inbox every Monday. https://www.bolderlouder.com/marketing-gold

Enjoying the podcast? You'll love the book! Get The Client Stampede by Julie Guest - available on Amazon in paperback, audio & kindle
https://www.amazon.com/Client-Stampede-Simple-Steps-Clients-ebook/dp/B098KKJVCC/ref=sr_1_1?dchild=1&keywords=the+client+stampede&qid=1634042130&sr=8-1

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Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

Your marketing message - which is Step 2 of the Client Stampede Formula - usually represents the area of greatest opportunity for most businesses. By strengthening your marketing message - the way you describe your business and its products and services - and by showing how and you are SO much better than the competition, it will increase the effectiveness of ALL your advertising and increase response rates.

Sounds simple right? 

I know the execution can be a lot tougher, which is why most companies sound just the same as their competitors.  

Try using these 6 steps to help you improve your marketing message!

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

Do you know what the most valuable asset is in a business? 

Its products or services? 

Its employees? 

Its marketing engine with the ability to attract, convert and retain customers consistently? 

(If you guessed marketing engine, you're very, very close).

It's a company's customer list - the names, addresses, contact info, buying history of all a company's past, present, and future customers (prospects).  

Why is the customer list so valuable? Because without customers, there is no business. That's why it's so common for a company to buy out their top competitor - the main reason is to get their hands on their customer list.

Whether your business is micro sized, mid-sized or macro, the way you manage your customer list is key to being able to tap into the goldmine that it is.  

I explain all in this episode! 

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

If you've been listening to some of my earlier podcast episodes you'll know that copywriting - the art and science of using words to persuade and influence - is a superpower every entrepreneur should learn more about. Even if you have no intention of ever writing your own ads it will help you to recognize great ad copy from the mediocre, which will make hiring the right people for your team a breeze.

On this episode I've detailed three of my favorite copywriting formulas to help get your prospects over the price hurdle. I debated whether I should share this... but decided I should on the assumption that you'll only use this ethically to help sell products and services that you truly believe make people's lives better.

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

Thinking of investing in a new website for your business? In this episode, I cover some essential questions to help you decide firstly, what kind of website you want, and secondly, what are the smart questions to ask a prospective company to get the most bang for your marketing bucks.


Need more marketing tips and strategies to get further faster?   Subscribe to my weekly Marketing Gold email: http://www.bolderlouder.com/marketing-gold

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

Perhaps your company has a very well-established brand that has endured over the years? It's survived this long - but can you be confident that it's got what it takes to attract today's new customers? Take a listen to this episode and discover how a legacy brand like Tylenol had to do a major pivot with their brand because its marketing message wasn't resonating with Millennials. Is it time to reinvent and rebrand your legacy brand? It's food for thought.


If you're considering doing a rebrand, don't do anything until you've read (or listened) to a copy of my book The Client Stampede. Discover the importance of having the right strategy and marketing message to elevate your business to the next level, and find out what those are so you don't end up wasting your money.  

The Client Stampede book is available on Kindle, paperbook and audio book.
https://tinyurl.com/yk27y62c

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

Have you ever been in a situation where you've tried to buy something from a company - but were somehow prevented at the last possible second? Maybe their website crashed, or their online checkout process was a nightmare to navigate? Or maybe the salesperson confessed to you - in a rare moment of honesty - that even though they sell Mercedes cars , they personally drive a Porsche?

Or, flipping to the other side of the transaction, have you ever had one of your team sabotage one of your sales events by not showing up? How about being unprepared for a very important meeting, forgetting to launch that email campaign, or returning a call from a hot lead?  

Ahh yes the sales prevention department is at work all around us ... 

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

Have you ever played a sport using virtual reality? How about attending a football game as a fan using the Fox Sports VR app? Ever wondered what that sofa would look like in your actual living room before you buy it and bring it home to find out?  Virtual reality is here in full force and these well known companies are using it to engage and reach new audiences everywhere. Using it in your business to attract new clients will be next - get ready for the next new frontier in marketing! 

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

If you've ever wondered why artists are starving - here's the reason why. And it has nothing to do with "sacrificing yourself in the name of art," but everything to do with marketing. 
Am I being too harsh? I love love love art. I know many very successful artists. I have two friends who are now globally recognized artists and make 8 figures. It's not as difficult as you might think. The same principles apply to their business as to yours. Find a herd. Offer them something they need/want/desire to the best of your ability. Give them a great experience. Repeat often.
Choosing to starve in the name of your art is a choice, not a prerequisite. This episode tells the story of a certain art fair I went to and my experience ...

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

This is a great story. It's one that get-rich-quick dreams are made of ... or is it? You decide!

GET  MORE MARKETING & SALES  TOOLS:

Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for  entrepreneurs with big growth goals.


Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.

Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.

Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.