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You know how amazing your business is - and you know what you do better than your competitors. Isn't it frustrating when you see a company thriving that you know isn't half as good as you are?
If any of this sounds familiar, this podcast might help ...
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Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
How do you build an enduring brand that can survive two world wars, the great depression, and today's fickle consumer who may have a gluten aversion and is spoiled for choice? We can all learn a lot from Wheaties, the breakfast of Champions whose branding has morphed as the times have demanded, while always staying true to its roots.
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
This strategy worked for the British cycling team, taking them out of obscurity and enabling them to win a gold medal. And it can work for your business too.
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
Remember the guy with green skin and a pudding bowl haircut who was created out of an assortment of odds and ends? Well, that's how many companies choose to market themselves (or allow themselves to be marketed) - nothing works together seamlessly, there's no consistent brand, messaging or look and feel. Learn why this could be the reason your response rates aren't an awfully lot higher.
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
When I finished recording this episode in the recording studio, my sound engineer said to me "Argh everything you said in this was all about me!"
Actually, this episode is all about you and your pricing. This might be the most valuable episode for you to listen to so far.
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
I know it sounds weird ... a moose... that's painted. How can this possibly help you with your marketing? Well, it sure got my attention ... which led to a sale. Marketing inspiration is everywhere!
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
Other you're composing an email to a VIP or crafting an ad campaign to launch your newest product, your headline is the most powerful piece of advertising real estate there is. Fortunately there are a few tips and secrets you can use to fast track your results. It's all in today's episode!
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
In any 24 hour period, you're likely being offered at least 2-4 different upsells and you might not even realize it. Upsells can be a powerful way to add value to your customers and increase the size of their order - or, if not done properly, they can damage your brand and make your customers angry. Do you know the difference between an upsell and a cross-sell? It's all explained for you in this episode ...
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
This episode doesn't have a lot to do with marketing but everything about expanding your mindset about what's possible. It's based on some excellent advice from a military-trained swim coach who told us to watch a certain video ...
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
Defining who your ideal buyer is, is part of Step 1 of the Client Stampede Formula and the best place to start if you're looking to attract more clients. However, this is an advanced Client Stampede strategy that is very powerful for those businesses who already have a dominant position in a market and are looking for a bigger competitive edge.
GET MORE MARKETING & SALES TOOLS:
Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.
Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.
Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.
Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.
From the publisher's feed
Congrats, you’re here. There are very few humans on earth who are as persistent, bullheaded and frankly talented enough to do what you’ve done.
You're a black sheep, an…
Each episode is delivered in a hybrid American-New Zealand accent, usually bite-sized (most are 5 minutes unless it's an interview inwhich case that time limit goes out the window ), sometimes funny and always thought provoking. Based on the book The Client Stampede (by Julie Guest).