The Clinic Boss Show

By Rick Lau

Welcome to The Clinic Boss Show podcast!

This show is for Physical Therapy, Chiropractors, Dentists, and Massage therapy clinic owners who want to make more money, impact more people while having mor... more

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FAQs about The Clinic Boss Show:

How many episodes does The Clinic Boss Show have?

The podcast currently has 118 episodes available.

The Clinic Boss Show episodes:

April 30, 2024Calculating How Much Front Desk You Need with Dee Bills
In this new episode, Rick sits down with Dee Bills to talk about the biggest front desk revenue leaks, dealing with patient cancellations, and calculating how much front desk you need.
Dee is a front desk expert and founder of Front Office GURU where she successfully built training systems and processes in their PT practice resulting in consistent arrivals of over 95% and a growth over 300%.
In this conversation, Rick and Dee discuss topics, such as:
Calculating How Much Front Desk you Need - Formula
Hiring a Part-Time vs. Full-Time Front Desk
Online vs. Phone Booking for New Patients - what gets you the best results?
Clinicians Booking Their Own Schedule
Arrival Rate Drops 10 to 15%
Scheduling Utilization: 60%
Tracking Front Desk Metrics
Biggest Front Desk Revenue Leaks
Rescheduling/Cancelling Online vs. Phone Call
How to Stop Front Desk from Feeling Overwhelmed
Roles/Responsibilities of Front Desk Staff (check in/check out, verification, etc)
How Dee Grew her Clinic from $750k to $2M
Follow Dee:
Instagram: https://www.instagram.com/dee.bills123/
Watch the episodes on Youtube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
41min
April 26, 2024Why Running a Massage Clinic is Unprofitable with Chantalle Barkovich
In this new episode, Rick sits down with Chantalle Barkovich to talk about the billables of PTs vs. RMTs, how to promote cross referrals, and the best marketing practices for your clinic.
Chantalle is a massage therapist and CEO Of Kneaded Care Inc. - a multi-disciplinary clinic she built with 17 team members and over 400 Google reviews. She is also one of the coaches at Clinic Accelerator specializing in clinic culture and scoreboards.
In this conversation, Rick and Chantalle discuss topics, such as:
Are Massage Clinics Profitable?
Billables: RMT vs. PT
Hiring your First PT
Room Utilization Metrics
How to Promote Cross Referrals
Best Marketing Practice at your Clinic
Why Rock Bottom is Good
Sequence of Hires
Our Role as CEOs
Leadership: Operating as a Coach
Follow Chantalle:
Instagram: https://www.instagram.com/chantalle_barkovich/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 4min
April 08, 2024Why you Should NOT Rent in a Medical Office with Manju Asdhir
In this new episode, Rick sits down with Manju Asdhir, to talk about how to choose the best clinic location, getting new patients as a startup, and the top issues she's seeing with solopreneurs.
Manju, the owner of Kawartha Care Wellness Centre, is a chiropractor who built her clinic from scratch, turned it into a multi-million-dollar practice with a team of 17, and sold it all in 8 years. Now she is one of Clinic Accelerator's business coaches working with solopreneurs and startups.
In this conversation, Rick and Manju discuss topics, such as:
Time Management - Firefighting vs. Working on Biz
How to Choose Clinic Location
Getting New Patients as a Startup
Building a Personal Brand on Social Media
Implementing a Care/Treatment Plan
How Manju Got 3 Offers for Her Clinic
Recruiting PTS from Toronto to Service Rural Area
How to Get Cross-Referrals
Sequence of Staff Hires

Follow Manju:
Instagram: https://www.instagram.com/kawarthacare/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 11min
April 05, 2024Opening a Downtown Clinic vs. Suburban Area with Raj Suppiah
In this new episode, Rick sits down with Raj Suppiah to talk about the pros and cons of opening a clinic Downtown, creating stability for your employees, and how to free up time to work on your business.
Raj is a physiotherapist and co-founder of Foundation Physiotherapy & Wellness, where he grew his practice into one of Toronto's best-known brands. He was also selected as a lead medical practitioner for the Toronto 2015 Pan-Am Games.
In this conversation, Rick and Raj discuss topics, such as:
Pros and Cons of Downtown and Suburban Clinic
Ideal Location in Suburbs
Lifetime Value of Downtown Client
Ideal Downtown Toronto Patient
Taking Risks to Stop Treating
Freeing Up Time to Work on Business
Marketing: SEO & Google
Referral Sources
Easiest Location to Open a Clinic

Follow Raj:
Instagram: https://www.instagram.com/rajsuppiah.pt/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
57min
March 29, 2024#1 Mistake When Adding Naturopathic Medicine to Your Clinic with Meghan Walker
In this new episode, Rick sits down with Meghan Walker to talk about naturopathic medicine: costs of running a ND clinic, why virtual care is key in this profession, and the difference between transformative care vs. preventative care.
Meghan, a naturopathic doctor and CEO of Entrepology Labs, has optimized the health and performance of entrepreneurs using her first-hand experience in building multiple 7-figure businesses.
In this conversation, Rick and Meghan discuss topics such as:
Selling Her Practice During COVID-19
Transformative Care vs. Preventative Care
4 Phases of Transformative Care for a Chiropractor
Future of the Naturopathy Profession
Costs of Running a Naturopathic Doctors Clinic
Virtual Care: Key to Having a Profitable ND Clinic
Growing an ND within a General PT Clinic
Content Marketing on Instagram
Biggest Niches in Naturopathic Medicine
Creating your Own Branded Methodology and System
Follow Meghan:
Instagram: https://www.instagram.com/drmeghanwalker
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 1min
March 28, 2024Red Flags of Hiring a Marketing Agency with Isaac Justesen
In this new episode, Rick sits down with Isaac Justesen to talk about the importance of Google reviews and how they can be acquired, getting clinicians to create content they are passionate about, and what to avoid when hiring a marketing agency.
Isaac, founder of PatientPartners, has helped grow companies across different industries over the years of working as a marketing professional. Now, he focuses on helping physio clinics in North America succeed with their marketing.
In this conversation, Rick and Isaac discuss topics, such as:
How to Grow Local SEO
Using Google Business Profile Like your Instagram
Importance of Creating Content you are Passionate About
How to Get Google Reviews
Healthy Conversion Rate for Google Reviews
Backlinks - what are they and how can you get them?
What is a Healthy Google Ads Cost per Lead?
Red Flags of Marketing Agencies
Owning Your Website vs. Using an Agency
Follow Isaac:
Instagram: https://www.instagram.com/isaacjustesen/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 10min
March 27, 2024How Reducing Treatment Times Helped Him Grow 100% in a Year with Zach Smith
In this new episode, Rick sits down with Zach Smith to talk about how he doubled his multi-million dollar clinic in a year by optimizing his website, successful recruitment, and reducing treatment times.
Zach is a doctor of physical therapy and co-owner of HIDEF Physical Therapy located in Washington, which has a 5-star rating on Google with over 130 reviews.
In this conversation, Rick and Zach discuss topics, such as:
HIDEF’s Revenue Growth in 2023 vs. 2022
Reducing Treatment Times from 60 min to 45 min
Strategies on Optimizing your Website
Importance of Community Backlinks & Google Reviews
How to Successfully Recruit Clinicians
How to Get New Patients
Implementing Inside and Outside Projects
Attracting Clinicians Through Social Media
Productive Meeting Rhythms with your Team
Follow Zach:
Instagram: https://www.instagram.com/zachthept/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 2min
March 26, 2024The Biggest Mistake Clinic Owners Make when Recruiting Gen Z with Shaida Rabie
In this new episode, Rick sits down with Shaida Rabie to talk about all things Gen Z including what they look for when searching for a job, why social media recruitment is essential, and what content clinic owners should be posting.
Shaida is a GenZ who loves all things social media. Last year, she generated over 3.7 million views and trained over 212 marketing coordinators. Shaida now runs Clinic Accelerator’s social media service and helps owners free themselves from social media so they can focus on running the business.
In this conversation, Rick and Shaida discuss topics such as:
Where GenZ’s Go For Content Ideas
Following Influencers vs. Company
GenZ Stereotypes
#1 Mistake Clinic Owners Make with Recruitment
How a GenZ Decides Who to Work For
Traditional Recruitment vs. Social Media
Why You Should NOT Use Stock Photos
What Content should Clinic Owners be Posting?
Figuring Out What’s Trending on Social Media
Things You Should NOT Be Doing on Social Media

Follow Shaida:
Instagram: https://www.instagram.com/shaidarabie/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
40min
March 22, 2024Getting Patients as a Niche Practice with Jessica Drummond
In this new episode, Rick sits down with Jessica Drummond to talk about the biggest niches in women’s health, the approach to hybrid coaching, and how to grow leads at your niche practice.

Jessica, physical therapist and founder and CEO of The Integrative Women’s Institute, leads a team of 14 health coaches that educate professionals and the public on women’s health using her 20+ years of experience helping women with pelvic pain. She has over 1000 professional students in over 60 countries.

In this conversation, Rick and Jessica discuss topics, such as:
How a Health Coach Works with a PT
Billing as a Coach or Telehealth Physical Therapist
Biggest Niches to Focus On in Women’s Health
Growing Leads as a Niche Practice
Best Marketing Funnel to Generate Leads for Niche Practice
Identifying your Niche Practice
How much can a health coach bill at an orthopedic clinic?
Future of the Physical Therapy Profession?
Follow Jessica:
Instagram: https://www.instagram.com/jessrdrummond/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
57min
March 21, 2024Choosing the Right Business Partner with Michelle Demarchi
In this new episode, Rick sits down with Michelle Demarchi to talk about what to look for in a business partner, marketing and operations priorities at different clinic stages, and how to increase productivity at your front desk.

Michelle, a physiotherapist and the CEO & founder of PhysioPlus Health Group, has helped thousands of people recover from injuries for over 20 years. Her practice has generated a 4.9/5 rating with over 300+ Google Reviews.

In this conversation, Rick and Michelle discuss topics, such as:
Owning One Clinic vs. Two Clinics
Must Haves in a Business Partner
Marketing & Operations Priorities at Different Clinic Stages
Finding Time to Work on Your Business
Running Clinics in 2024
Patient & Staff Experience
Social Media as a Recruitment Tool
Front Desk Compensation: How Michelle gets a 90% answer rate and 85% booking rate
Ingredients to Building a Multi-Million Dollar Practice
Top Marketing Campaigns
Follow Michelle:
Instagram: https://www.instagram.com/michedemarchi/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 6min

FAQs about The Clinic Boss Show:

How many episodes does The Clinic Boss Show have?

The podcast currently has 118 episodes available.

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