The Clinic Boss Show

By Rick Lau

Welcome to The Clinic Boss Show podcast!

This show is for Physical Therapy, Chiropractors, Dentists, and Massage therapy clinic owners who want to make more money, impact more people while having mor... more

FAQs about The Clinic Boss Show:

How many episodes does The Clinic Boss Show have?

The podcast currently has 136 episodes available.

The Clinic Boss Show episodes:

April 08, 2024Why you Should NOT Rent in a Medical Office with Manju Asdhir
In this new episode, Rick sits down with Manju Asdhir, to talk about how to choose the best clinic location, getting new patients as a startup, and the top issues she's seeing with solopreneurs.
Manju, the owner of Kawartha Care Wellness Centre, is a chiropractor who built her clinic from scratch, turned it into a multi-million-dollar practice with a team of 17, and sold it all in 8 years. Now she is one of Clinic Accelerator's business coaches working with solopreneurs and startups.
In this conversation, Rick and Manju discuss topics, such as:
Time Management - Firefighting vs. Working on Biz
How to Choose Clinic Location
Getting New Patients as a Startup
Building a Personal Brand on Social Media
Implementing a Care/Treatment Plan
How Manju Got 3 Offers for Her Clinic
Recruiting PTS from Toronto to Service Rural Area
How to Get Cross-Referrals
Sequence of Staff Hires

Follow Manju:
Instagram: https://www.instagram.com/kawarthacare/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 11min
April 05, 2024Opening a Downtown Clinic vs. Suburban Area with Raj Suppiah
In this new episode, Rick sits down with Raj Suppiah to talk about the pros and cons of opening a clinic Downtown, creating stability for your employees, and how to free up time to work on your business.
Raj is a physiotherapist and co-founder of Foundation Physiotherapy & Wellness, where he grew his practice into one of Toronto's best-known brands. He was also selected as a lead medical practitioner for the Toronto 2015 Pan-Am Games.
In this conversation, Rick and Raj discuss topics, such as:
Pros and Cons of Downtown and Suburban Clinic
Ideal Location in Suburbs
Lifetime Value of Downtown Client
Ideal Downtown Toronto Patient
Taking Risks to Stop Treating
Freeing Up Time to Work on Business
Marketing: SEO & Google
Referral Sources
Easiest Location to Open a Clinic

Follow Raj:
Instagram: https://www.instagram.com/rajsuppiah.pt/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
57min
March 29, 2024#1 Mistake When Adding Naturopathic Medicine to Your Clinic with Meghan Walker
In this new episode, Rick sits down with Meghan Walker to talk about naturopathic medicine: costs of running a ND clinic, why virtual care is key in this profession, and the difference between transformative care vs. preventative care.
Meghan, a naturopathic doctor and CEO of Entrepology Labs, has optimized the health and performance of entrepreneurs using her first-hand experience in building multiple 7-figure businesses.
In this conversation, Rick and Meghan discuss topics such as:
Selling Her Practice During COVID-19
Transformative Care vs. Preventative Care
4 Phases of Transformative Care for a Chiropractor
Future of the Naturopathy Profession
Costs of Running a Naturopathic Doctors Clinic
Virtual Care: Key to Having a Profitable ND Clinic
Growing an ND within a General PT Clinic
Content Marketing on Instagram
Biggest Niches in Naturopathic Medicine
Creating your Own Branded Methodology and System
Follow Meghan:
Instagram: https://www.instagram.com/drmeghanwalker
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 1min
March 28, 2024Red Flags of Hiring a Marketing Agency with Isaac Justesen
In this new episode, Rick sits down with Isaac Justesen to talk about the importance of Google reviews and how they can be acquired, getting clinicians to create content they are passionate about, and what to avoid when hiring a marketing agency.
Isaac, founder of PatientPartners, has helped grow companies across different industries over the years of working as a marketing professional. Now, he focuses on helping physio clinics in North America succeed with their marketing.
In this conversation, Rick and Isaac discuss topics, such as:
How to Grow Local SEO
Using Google Business Profile Like your Instagram
Importance of Creating Content you are Passionate About
How to Get Google Reviews
Healthy Conversion Rate for Google Reviews
Backlinks - what are they and how can you get them?
What is a Healthy Google Ads Cost per Lead?
Red Flags of Marketing Agencies
Owning Your Website vs. Using an Agency
Follow Isaac:
Instagram: https://www.instagram.com/isaacjustesen/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 10min
March 27, 2024How Reducing Treatment Times Helped Him Grow 100% in a Year with Zach Smith
In this new episode, Rick sits down with Zach Smith to talk about how he doubled his multi-million dollar clinic in a year by optimizing his website, successful recruitment, and reducing treatment times.
Zach is a doctor of physical therapy and co-owner of HIDEF Physical Therapy located in Washington, which has a 5-star rating on Google with over 130 reviews.
In this conversation, Rick and Zach discuss topics, such as:
HIDEF’s Revenue Growth in 2023 vs. 2022
Reducing Treatment Times from 60 min to 45 min
Strategies on Optimizing your Website
Importance of Community Backlinks & Google Reviews
How to Successfully Recruit Clinicians
How to Get New Patients
Implementing Inside and Outside Projects
Attracting Clinicians Through Social Media
Productive Meeting Rhythms with your Team
Follow Zach:
Instagram: https://www.instagram.com/zachthept/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 2min
March 26, 2024The Biggest Mistake Clinic Owners Make when Recruiting Gen Z with Shaida Rabie
In this new episode, Rick sits down with Shaida Rabie to talk about all things Gen Z including what they look for when searching for a job, why social media recruitment is essential, and what content clinic owners should be posting.
Shaida is a GenZ who loves all things social media. Last year, she generated over 3.7 million views and trained over 212 marketing coordinators. Shaida now runs Clinic Accelerator’s social media service and helps owners free themselves from social media so they can focus on running the business.
In this conversation, Rick and Shaida discuss topics such as:
Where GenZ’s Go For Content Ideas
Following Influencers vs. Company
GenZ Stereotypes
#1 Mistake Clinic Owners Make with Recruitment
How a GenZ Decides Who to Work For
Traditional Recruitment vs. Social Media
Why You Should NOT Use Stock Photos
What Content should Clinic Owners be Posting?
Figuring Out What’s Trending on Social Media
Things You Should NOT Be Doing on Social Media

Follow Shaida:
Instagram: https://www.instagram.com/shaidarabie/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
40min
March 22, 2024Getting Patients as a Niche Practice with Jessica Drummond
In this new episode, Rick sits down with Jessica Drummond to talk about the biggest niches in women’s health, the approach to hybrid coaching, and how to grow leads at your niche practice.

Jessica, physical therapist and founder and CEO of The Integrative Women’s Institute, leads a team of 14 health coaches that educate professionals and the public on women’s health using her 20+ years of experience helping women with pelvic pain. She has over 1000 professional students in over 60 countries.

In this conversation, Rick and Jessica discuss topics, such as:
How a Health Coach Works with a PT
Billing as a Coach or Telehealth Physical Therapist
Biggest Niches to Focus On in Women’s Health
Growing Leads as a Niche Practice
Best Marketing Funnel to Generate Leads for Niche Practice
Identifying your Niche Practice
How much can a health coach bill at an orthopedic clinic?
Future of the Physical Therapy Profession?
Follow Jessica:
Instagram: https://www.instagram.com/jessrdrummond/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
57min
March 21, 2024Choosing the Right Business Partner with Michelle Demarchi
In this new episode, Rick sits down with Michelle Demarchi to talk about what to look for in a business partner, marketing and operations priorities at different clinic stages, and how to increase productivity at your front desk.

Michelle, a physiotherapist and the CEO & founder of PhysioPlus Health Group, has helped thousands of people recover from injuries for over 20 years. Her practice has generated a 4.9/5 rating with over 300+ Google Reviews.

In this conversation, Rick and Michelle discuss topics, such as:
Owning One Clinic vs. Two Clinics
Must Haves in a Business Partner
Marketing & Operations Priorities at Different Clinic Stages
Finding Time to Work on Your Business
Running Clinics in 2024
Patient & Staff Experience
Social Media as a Recruitment Tool
Front Desk Compensation: How Michelle gets a 90% answer rate and 85% booking rate
Ingredients to Building a Multi-Million Dollar Practice
Top Marketing Campaigns
Follow Michelle:
Instagram: https://www.instagram.com/michedemarchi/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 6min
March 20, 2024Determining your Marketing Budget from a Startup to a Million Dollar Clinic with Neil Trickett
In this new episode, Rick sits down with Neil Trickett to talk about the best marketing channels for your business, the importance of real photos vs stock, and how to allocate your marketing budget.

Neil is the founder of Practice Promotions, where he helps physical therapy practices implement successful marketing strategies based on his experience during his 8 years of owning his own PT practice. They have sent out more than 3 million promotional pieces for physical therapy practices nationwide.

In this conversation, Rick and Neil discuss topics, such as:
Marketing Trends to Pay Attention to
Top 5 Marketing Channels
Examples of Crappy Websites
Key Marketing Metrics
Front Desk Conversion and Selling
Google Reviews
Word of Mouth Marketing, Direct Mail Marketing, Email Marketing Newsletter
Medical Model vs Direct Access Multidisciplinary
Multi-Disciplinary Clinics in the USA

Follow Neil Trickett:
Instagram: https://www.instagram.com/practicepromotions/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 11min
March 18, 2024Why You Shouldn’t Franchise Your Business with Dr. Nona Djavid
In this new episode, Rick sits down with Dr. Nona Djavid, to discuss why you shouldn’t franchise your business and how to know when it’s the right time to quit.

Dr. Djavid, a chiropractor/life coach, is the founder and owner of eLIVate Club where she has helped thousands of entrepreneurs transform their lives and businesses.

In this conversation Rick and Dr. Nona Djavid discuss topics, such as:
Dealing with a Bad Economy and Inflation
Dealing with Adversity
Working One Week per Month and Billing $1 million
Success ingredients - Two Components: Energetics & Mechanics (formula)
Why You Are Lacking Confidence
Poverty Mindset
Knowing When to Quit
Men, Ego, and Vulnerability
Why You Should NOT Franchise Your Business

Follow Dr. Nona Djavid:
Instagram: https://www.instagram.com/nonadjavid/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
...more
1h 1min

FAQs about The Clinic Boss Show:

How many episodes does The Clinic Boss Show have?

The podcast currently has 136 episodes available.

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The Clinic Boss Show

FAQs about The Clinic Boss Show:

How many episodes does The Clinic Boss Show have?

The Clinic Boss Show episodes:

FAQs about The Clinic Boss Show:

How many episodes does The Clinic Boss Show have?

More shows like The Clinic Boss Show

Freakonomics Radio

PTI

Making Sense with Sam Harris

Spittin Chiclets

The Daily